Hatem Tawfik Email and Phone Number

• Monitored the alignment of the business development with corporate strategy as defined by the management team, so as to meet the annual sales program and growth objectives of the company• Advised Corporate Executive Committee on the analyzed statistical data and service specifications to determine present standards and establish proposed quality and reliability of sales process• Coordinating with other departments to Re-established the competitive evaluation process to cover existing as well as new market players and identify pricing models, new-product introduction & mix to ensure development of competitive advantage• Formulated and maintained sales quality control objectives and coordinated objectives with customer service procedures in cooperation with other departments to maximize client satisfaction and optimize sales success rates• Supported commercial initiatives in expanding sales activities into new international territories and assess ROI "return on investment"• Monitored and control all company’s inventory ( More than EGP 3.5 Billion ) • Managed the clients contracts cycle from booking & execution up to delivery • Participated in identifying commercial team training and development requirements

• Developed the budgeting and sales reporting process/mechanism for the Corporate Executive Committee to align and monitor the commercial P/L to ensure the realization of category profitability objectives• Decoded the commercial strategy into annual OPEX/CAPEX budgets and SKU sales targets by region and channel accumulating to 66% of total company budget • Controlled the alignment of the supply chain process across 3 manufacturing facilities to ensure best practice and fulfillment of EGP 800 million commercial annual sales budget across all the nations' channels• Conducted extensive nation wide market research on SKU performance including all sales channels to analyze trends, flavor performance and recommend new products• Devise and implement cost optimization measures to improve commercial ROI "return on investment" ensuring smooth operational flow and targets' achievement