At Responsive, I provide fractional Senior Product Manager services to a diverse portfolio of clients, leading the technology team across engineering, product development, and UX design.Featured Projects:Defined the product vision, strategy, and roadmap for the KrackWins V2.0 iOS, Android, and web app launch. Led the implementation team, achieving a trial conversion increase from 1% to 9.9% and boosting average session duration from 15 to 22 minutes.Drove product innovation for Kennedy Blue through data-driven experimentation, developing a customer data platform (CDP), setting key success metrics, and leveraging ML analysis on large datasets. Delivered actionable insights that increased sales by 26% in the first year.Developed the product strategy and roadmap for the FinTech chatbot Hope. Designed wireframes, gathered user UX feedback, conducted competitive analysis, and collaborated with design and engineering teams through launch, driving a 20% increase in overall network sales.Developed the product roadmap for the AI-powered mobile app Lucy AI (iOS & Android). Guided the design team through prototyping in Figma, authored detailed user stories for engineering, assessed feature complexity, and negotiated timelines with the lead engineer. Collaborated with data engineers and scientists to craft a data strategy supporting ML model analysis.

We provide a fully managed service that encompasses end-to-end WordPress website development, post-development maintenance, and ongoing engineering updates. Our offerings include scalable infrastructure, a managed deployment pipeline, responsive designs, SEO optimization, custom integrations, and security monitoring. With over 400 WordPress websites successfully deployed, our team delivers seamless implementation and continuous support tailored to the evolving needs of businesses and non-profits.Featured Projects (2024):KrackWins (krackwins.com)Active Cultures (active-cultures.org)Lucy App (lucyapp.ai)FCCW (fccwla.org)Conversion Monitor (conversionmonitor.app)Early Intel (earlyintel.com)The Quit Alliance (thequitalliance.org)Parkinson’s Resource Center (pdde.org)Easy Spanish Para Ti (easyspanishparati.net)Sunrise Remodelers (sunriseremodelers.com)J.F. Kruse Jewelers Store (store.jfkrusejewelers.com)

(Company Acquired)Managed product development & strategy for Skin Motion's Augmented Reality soundwave tattoo App running on iOS and Android.Documented user stories, specifications, and product features into detailed work order to communicate across teams and build mandatory requirements.Thrived in fast-paced, highly-adept team to develop and prioritize product features and build product roadmap.

Increased participation in Uganda’s ‘16 Presidential election using social media marketing, reaching over 700k people and 40k new likes.Optimized user experience of open source platform DemTools (Drupal) using user centered design.Won competition for HP’s Living Progress challenge on behalf of NDI with a gaming platform designed to promote democracy around the world.Nurtured relationships between NDI and external development organizations like USAID, State Department, and socially focused incubators like 1776.

Consulted with a large portfolio of clients on website strategy, developed wireframing mockups, guided by strategic planning around KPI's and data tracking.Provided front-end website development using HTML, CSS, JavaScript, and jQuery languages mostly in Wordpress, some in Drupal, Joomla and Shopify.

Drove product strategy from start to finish on EHR medical software platform OverSite.Performed rigorous user testing to increase platform efficiency on preventing errors from being made by medical staff while updating electronic health records.Successful completion led to hundreds of trials in hospitals across the U.S.

Conducted field based assessment on organizational efficiency and submitted report for improvement in Ecuador. Worked with leadership to improve efficiency, resulting in 23% savings in internal operations.Reoriented brand and instituted strategic growth plan with a focus on digital increasing supporter base by 30%.

Established GTD as a global leader in international development education, research, and participation.Crafted the vision and roadmap for university online programs resulting in 50% increase of online students. Increased the student body of programs of global technology and development by 300% within one year. Designed and conducted multiple user tests, including: online surveys and focus groups.

Directed product development and roadmap for ecosystem of digital products including CRM, driving diversification into six new markets, 40 product lines, a new sales division, and a 400% profit increase within the first year.

Optimized a network of 300+ websites, achieving 70% placement in Google’s top 1-3 search positions.Implemented SEO clustering strategies, improved website architecture, and executed content and linking campaigns to enhance rankings for target keywords.Conducted continuous competitive analysis and keyword research to expand SEO reach and drive organic growth.

Developed and maintained long-term relationships with clients, fostering strong service bonds and encouraging return patronage. Drafted integration plans to ease assimilation of products into customers' business infrastructure. Collected customer satisfaction data via surveys and other measures. Recommended digital products to customers based on business requirements.