Haydn Woods-Williams Email & Phone Number

Norwich, Norfolk, Gb

Norwich, Norfolk, Gb

Brew Digital is part of the Adaptavist Group.I lead the paid media team at Brew Digital and support the delivery of digital marketing strategy across the Adaptavist Group and our external clients. I currently lead a team of three working across around 12 different accounts.I am responsible for:- Delivery of Paid media strategies across The Adaptavist Group- Introduction of processes, documentation and iterative improvement of the Brew paid media offering- Leading workshops around digital strategy, digital content and paid media strategy- Line management- PPC/Paid Social strategy, delivery, optimisation and reporting- Support with integrated marketing across SEO, Email, Social Media and CRO

London, London, Gb

I was promoted into a Senior Marketing Manager position following a restructure of the Marketing team and following the huge success of the ICE Sports Betting USA conference and my listing of being one of 30 under 30 young professionals in the events industry. In this new role i manage a team of two, one Senior Marketing Executive and one Marketing Executive across our affiliate events portfolio (LAC, AAC, LiAC and NAC) and publishing portfolio (iGaming Business, iGB Affiliate and iGB North America. In this role i have been pivotal in the launch of our new iGB, iGB Affiliate and iGB North America digital first magazine and apps. I have also led the campaign and marketing for the London Affiliate Conference where we had a 24% increase in revenue, a 20% increase in attendance and a huge 90% increase in customer satisfaction - achieving the best NPS scores that any of our events have achieved before. I am also responsible for:- Leading marketing campaigns and strategy for all event and publishing products - including creating strategy documents in SOSTAC format and leading Sprint process with marketing and management team. - Managing a team of two across a large portfolio of events and publications- Project manage social media implementation and email campaign delivery- Involved in the roll-out of the first automation implementation for our email delivery- Work closely with our data controller in order to make the most of segmentation and targeted campaigns- Report and analyse all campaigns both before, during and post campaign- Lead on implementation of A/B testing on our publishing and newsletter arms

London, London, Gb

I was hired into this role internally following a recommendation from a number of my colleagues. I took charge of the conference portfolio which included ICE Sports Betting USA, JgC, BgC and WrB. In this role i was involved in the following:- Leading strategy for smaller conferences driving ticket sales- Campaign planning from ideation to delivery- Budget management for events- Data lead and ensuring data is used effectively- Reporting and analysis of event and campaign performance using tools such as Google Analytics and native social platforms- Managed a team of one Senior Marketing Executive

London, London, Gb

Following the acquisition of iGaming Business by Clarion Events in January 2016, iGaming Business now falls under the umbrella of Clarion Gaming.I was promoted to Senior Marketing Executive in June 2017, my role has changed and evolved in my time at iGaming Business. My responsibilities include but are not limited to: Creating Social Media strategy and maintaining social media content schedulesManaging all day to day Social Media ActivityMaintaining iGaming Business and iGB Affiliate marketing campaign scheduleCompiling monthly and post show reports with analysis and recommendationsResearching and creating content for events news, email and social media useCopywriting for emails, print and digital marketing and websites.Build emails in Dreamweaver and set up and launch through ESPManaged a team of one Marketing Executive

London, London, Gb

I was promoted from Marketing Assistant to Marketing Executive in March 2016. iGaming Business is the most established and respected information provider for the interactive gaming and gambling industry. Now entering our 13th year of business we provide the latest news, analysis, research, data and insight to senior level executives in the iGaming space. The main responsibilities of my role as Marketing Executive are:- Write copy for emails and design eshots using dreamweaver- Assist on the implementation of marketing campaigns, digital and print- Contribute to Social Media networks- Liaise with editorial in the creation of content marketing- Set up and send out email campaigns using ESP- Assist with campaign measurement- Manage all contra agreements to ensure all deliverables are achieved

London, London, Gb

I was Marketing Assistant for iGaming Business from July 2015 to February 2016, I was prromoted to Marketing Executive in March 2016. iGaming Business is the most established and respected information provider for the interactive gaming and gambling industry. Now entering our 13th year of business we provide the latest news, analysis, research, data and insight to senior level executives in the iGaming space.

London, England, Gb

Marine Recruitment Consultant

Bachelor Of Arts (Ba), Creative Writing And Drama

Education record