Marketing Director (Foton, Great Wall & HAVAL)

In Charge of Marketing & Communication for : Mercedes-benz (PC - LCV - HCV) , Mitsubishi PU & Motul.Configuration of the Passenger Cars range : choice of options, trims and level of equipment. Creation of product line ups.Fixing prices & Positioning .Price negociation with constructor.Aftersales & Service MarketingGenuine Spare parts Marketing.In addition to :-Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.-Studying competitors' products and services.-Gather and analyze customer insight.-Exploring ways of improving existing products and services, and increasing profitability.-Identifying target markets and developing strategies to communicate with them preparing and managing marketing plans and budgets.-Oversee creation and delivery of press releases, advertisements, and other marketing materials.-Nurture and enrich all external perceptions of the company and growth of market share-Engage consumers on social media.-Liaising with other internal departments such as sales and manufacturing.-Producing reports to monitor results presenting findings and suggestions to company senior managers.-Travelling to trade shows, conferences and sales meetings.-Supporting and managing a marketing team.-Prepare and adhere to budgets.-Collaborate with sales and sourcing to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities.

Marketing Executive : market intelligence, benchmark of competitors, launch of new Porsche models (Cayenne Diesel , Panamera) , Audi & Volkswagen vehicles, preparation of communication campaigns, consolidating the leader position of the company, taking care of VIP customers, preparatory work for directors projects and missions.Seat Tunisia Business Plan & LaunchingSkoda Business Plan preparation.Additional responsibilities : Porsche sales advisor.Volkswagen & Audi CMS project manager