Hayley Bradshaw Email and Phone Number

UN Climate Change Conference, UK 2021For the first time, the UK will host the 26th UN Climate Change Conference of the Parties (COP26) at the Scottish Event Campus (SEC) in Glasgow on 1 – 12 November 2021.The climate talks will be the biggest international summit the UK has ever hosted; bringing together over 30,000 delegates including heads of state, climate experts and campaigners to agree coordinated action to tackle climate change.

The UEFA European Championship finals are the pinnacle of national team football competition in Europe, with the continent’s best sides battling it out for the prestigious Henri Delaunay trophy every four years.UEFA EURO 2020 is the exciting next instalment of this legendary competition, and for the first time ever, the action will take place right across the continent, with 12 host cities bringing the football closer to the fans than ever before.

Glasgow Life is a charity which delivers services to both citizens and visitors to the city, providing opportunities through culture, sport and learning.

In the summer of 2018 Europe’s top athletes will compete in the inaugural European Championships – an exciting new multi-sport event bringing together some of the continent’s leading sports.Taking place for the first time in the summer of 2018, the European Championships will be a new highlight on the global sporting calendar. To be staged every four years, the Championships will be a must attend, must watch experience that reaches beyond the dedicated fans of the individual sports to a much wider audience. The first edition will be held in partnership between Glasgow and Berlin.

Managing campaigns that use a variety of marketing activities and communication methods, such as £9.50 Holidays, across print, online, radio and TV nationallyScheduling annual marketing plans and managing budgets, experienced with SAP budgeting software Securing seasonal promotions, competitions and product giveaways as print sale drivers, partnering with retailers such as SPAR or organisations such as the Scottish Rugby Union Forming media partnerships with live events such as [Radio] Clyde 1 LiveLiaising with Editorial & Sales teams for cohesive brand partnerships, such as Ignition Festival of MotoringEvaluating campaign success and circulating learning’s, to include sales uplift and engagement The day-to-day department point of call both internally & externally for key stakeholders, working alongside the Senior Marketing Manager

Box Office Supervisor and staff support for for the world's second & third largest arts festivals (behind Edinburgh).Liaised with artists, show producers and staff on a day-to-day basis to ensure a smooth running and cohesive customer journey.Updated the programming schedules and availability based on sales, and tracking box office staff performance in relation to updates and general customer service/sales. Prepared box office admin to include staff rotas, time sheets and cash takings, daily.

Lead campaign manager, and full time support for flagship agency client SSE (Scottish Southern Electric) and their entertainment sponsorship portfolio including; The SSE Hydro, Glasgow (the second busiest arena in the world, ahead of Madison Square Garden, NY, USA), The SSE Arena, Wembley, London and The SSE Scottish Music AwardsBrand management collaborations including the venue takeover of BBC’s Still Game Live ShowDelivered accurate and timely billing for the agency on fees and projects, monthly Generated content reports, brief responses and de-brief documentation on a quarterly basisDeveloping strategic proposals for sponsorship activation including customer journey analysis and customer profiling (e.g. ‘All About the Music’ & ‘Teen Pop Parent’), launching and co-ordinating events for globally established acts such as Beyonce (VIP Treatment) and One Direction (Parent Crèche) Gained qualification in the IPA Foundation Certificate (for industry excellence) Fulfilled prize packages and ticket promotions across national media (print, radio & TV)Delivered targeted social media responses and ‘Miracle Ticket’ giveaways Additionally, working as part of a cross-agency team throughout the year to deliver on-site activation for Scotland’s largest music festival, T in The Park, including branding initiatives such as T Break providing a platform for unsigned acts

- Co-ordinating press and artist interview schedules- Management of photo runner staff and on-site film crew: BBC (permissions and content)- Box office staff (customers & media)

Featuring weekly on live TV broadcast to provide view point and analysis of the most talked about news stories, locally (Marketing & PR perspective)

Full content management for a game-changing business accelerator (first employee)Developed and implemented e-mail and inbound marketing programmes –which built an integrated working relationship with government bodies and high profile organisationsGenerated enquiries, hosted press events and gained corporate sponsors including RBSExecuted & created a sustainable social media strategy - Herald Digital Business Award FinalistDeveloped and maintained company blog, website & internal software using CMS systemsRecruited applicants through creative marketing campaigns - attracting over 800 applicationsGained high profile press coverage – establishing a National brand presence across TV, radio, print & online (represented in a BBC 2-part documentary ‘The Entrepreneurs’) Scripted and presented media videos on behalf of the company, interviewing celebrities including The First Minister, Michelle Mone and Lord Haughey, all hosted on YouTube Event management (Award ceremonies), bi-annual red carpet events with ministerial guests

8 Week Internship• Maintaining and updating all Hotel websites using CMS system, creating image galleries.• Copywriting and press releases for campaign activity.• Ensuring brand consistency across social media and tracking site activity using Google Analytics. Brands included Holiday Inn, Crowne Plaza & Ramada. • Continued market research and competitor analysis across online platforms.• Fulfilling creative briefs for promotional activity and data capture.

Work Placement to fulfill Masters University Degree.Influence in roles that included National Advertising, PR, Brand Management, Online, Buying and Merchandising. Key responsibilities included team support around the Spring/Summer National Advertisement Launch for TU involving final cut signoff, a brand representative at the New TU Collection Press launch, assisting in the organising and implementation of a brand PR stunt and viral promotion gaining national coverage. Further to this, responsible for Store Visits, ensuring Point of Sale implementation and documentation to support for future reference. Also working on pulling together shoot concepts for next season’s collection. Building knowledge of customer planning strategies with insight into budget allocation and planning promotional events for the TU calendar. And further utilising communication skills, liaising with suppliers, store representatives and fellow colleagues

Per Una FashionsPart-Time Christamas Temeporary Staff