My services include editing, content management/strategy, and website audits.

- Oversaw and managed the content calendar for Cats.com, ensuring the timely publication and promotion of content.- Implemented content strategies for new and existing articles, resulting in a 200% increase in organic Google Search clicks in 2023.- Developed and updated the site’s content strategy alongside the brand manager and founders. - Assigned articles to the content team, providing structure, tone, style, and formatting guidelines. - Conducted audits of top 7 buyers’ guides and created update assignments to improve readability, user experience, traffic, and rank.- Initiated standardized templates for content categories, streamlining assignments for writers and editors and improving page organization.- Led monthly meetings for 16 content team members, covering workflow changes and company updates and providing space for questions and feedback.

Managed all stages of Treehugger's evergreen content production, from keyword research and content briefs to post-publication traffic and rank analytics. Onboarded 15 expert writers and assigned articles in a range of environmental and sustainability topics.- Identified and targeted a cluster of untapped keywords in a main content category, leading to the site's highest traffic article with 1.5M pageviews. - Scaled content production according to quarterly budget, publishing 50 articles per month at the height of production.- Spearheaded vegan content library and built detailed blueprints based on competitor research. Published 52 restaurant guides and 65 vegan explainers.- Oversaw quality projects, including evergreen fact-checking and vegan restaurant guide surveillance, which ensured all restaurant guides were consistently up to date. - Collaborated with content strategist and growth team on effective ways to optimize content with SEO best practices.

Wrote and edited articles for Dental Product Shopper, embedding information about clients' dental products into features, evaluations, and roundups. Interviewed product managers, executives, and dental professionals for stories. Copyedited and proofread Integrated Media Solutions' other publications as needed. - Partnered with design team on page layout, selecting feature images and infographic statistics that best fit each story.- Worked with managing editor and director of content on monthly production expectations and assignments to ensure deadlines were met.

- Wrote blogs, hub and spoke pages, and newsletters for leading dental and medical organizations, including Rothman Orthopaedic Institute.- Utilized client case notes, SEO strategies, and style guide for editing assignments.- Produced quick, clever social media copy for client pages.- Assisted the Content Strategist in vetting and hiring new freelance writers.

Led weekly staff meetings on style guides, client issues, schedule questions, and writing center events.Met with Writing Center Director and other peer administrators for weekly check-ins.Facilitated workshops and classroom presentations about writing center services.

Managed 30- to 60-minute tutoring sessions by listening to student-clients and advising them on how to begin or improve their writing assignment. Recorded each session for data collection each semester, accurately noting the writing assignment genre, the client’s plan moving forward, and other key information.

Assisted professional creative writing staff in organizing and advertising programs.Contributed to building the creative writing community on campus by interacting with students and informing them of upcoming events.Manage designated email account and social media.

Attended a week-long training in August every new school year that involves learning different strategies in order to manage sessions with clients, give polite advice, and encourage them to use our academic resources.Assisted clients during sessions by addressing their concerns and questions about a writing or reading assignment of their choice. Gave presentations (“roadshows”) to classes about the writing center.

Attended staff meetings with both professional staff members and students.Attended assigned class meetings.Lead SI session by teaching students writing and reading techniques.Monitored students during library hours.Held tutoring hours in resident hall lounge.