Marketing Manager with award winning Mini First Aid to grow brand awareness of the amazing classes designed to educate children, parents, grand parents and carers in life saving paediatric first aid. We make first aid accessible to all with cost effective and convenient baby and toddler first aid short courses alongside professional qualification courses in person and online. Proud to support our network of incredible First Aid professionals who make a difference everyday teaching throughout the UK in a memorable and engaging way!

Working within a fantastic UK sales team to provide marketing communications expertise to inform, persuade, and remind prospects about the Waste Management Software Solutions we provide to over 100 UK councils. Planning and producing relevant content to drive awareness and engagement online whilst organising and attending networking events to build and strengthen relationships within the sector.

Providing a B2B and B2C sales and marketing service, successfully promoting a range of rapeseed products to leading supermarkets, retailers, independent shops and consumers.

Hayley Dodsworth of Content RED Marketing Solutions provides a cost effective marketing, communications and business development service to businesses throughout Yorkshire to reach their target audience cost-effectively!

JudgeService Research Ltd is the UK’s number one provider of online car dealer reviews and testimonials supplying the leading names in the automotive industry.

Objective: To create new business opportunities and manage all elements of the client relationship. Responsibilities: Manage all external communication channels: direct mail, proposals, website, copywriting, editorial, PR, market research, competitor analysis, event management, updating marketing collateral. Achievements: I improved the internal sales management process by working with sales to introduce a reporting system which did not previously exist.

Objective: Launch a new indoor play centre to the local community.Achieved: Communications plan to promote the unique selling points to parents locally. Implemented external promotions including a loyalty card scheme, produced all in-house literature, posters, menus, e-marketing.

Key responsibilities: Category manager for 4 leading printer manufacturers. Brand portfolio equated to 40% of ISA UK turnover. Total ownership of all elements of supplier relationship: negotiating pricing, deals, purchase rebates, marketing support. Preparation, communication and implementation of strategic marketing plans for key brands. Planning and implementing promotional activities to generate brand sales internally via telesales, and through external communications: direct mail, ecomms, web based selling tools. Setting up and managing new relationships: negotiating t&c’s. In-house communication. Stock and inventory management. Responsible for setting up and overseeing Pan European relationships.Achieved: Significant growth in both turnover and profitability by effective communication.

Key responsibilities: To formulate and implement a profitable end-user brand strategy. Analysis of the total business by customer, turnover, profitability, rebates and then communicating this to sales teams. Achieved: Successfully implemented an effective brand strategy for each product category. Internal promotion to product manager as above.

Key responsibilities: Planning, implementation and control of all marketing communications, database administration, editor of customer newsletter. Worked with the marketing agency, sales department and service team.Achieved: Successfully moved into a new purpose built building without losing existing customers.

Key responsibilities: All internal and external marketing and internal sales co-ordination.Achieved: Set up sales procedures, exhibitions and marketing database.