Currently supporting MOYO Nature Positive Training Foundation on a voluntary basis; encouraging more awareness and participation in nature positive tourism programmes by developing & implementing a new communications strategy, and planning & creating content for use across social media, website and email.

The Board of Trustees are responsible for determining the Scottish Wildlife Trust’s strategy and ensuring that the proper procedures are in place for the Trust’s management.

Part of Accenture's Global Sustainability Marketing & Comms team, dedicated to helping embed sustainability into everything we do. In partnership with multiple teams across Accenture, we work with senior stakeholders to build and enhance Accenture's position on sustainability, from our brand narrative & key messaging, to industry analyst briefings, credentials and event materials. Ensuring consistent reporting on ESG commitments and achievements, as well as sales support for Accenture's Sustainability Services offerings including net zero transitions, strategy, sustainability measurement, analytics & performance, circular value chains, green cloud & software, brand & experience, and nature & biodiversity.

Accenture is a leading global professional services company, providing a broad range of services in strategy and consulting, interactive, technology and operations, with digital capabilities across all of these services. We combine unmatched experience and specialized capabilities across more than 40 industries – powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. With 505,000 people serving clients in more than 120 countries, Accenture brings continuous innovation to help clients improve their performance and create lasting value across their enterprises.

This role, within a fast-paced advertising agency, required exceptional time and project management skills as well as an ability to influence and lead. Managing key accounts, maintaining long term relationships and maximising profitability were my main accountabilities. Key responsibilities;- Key interface between clients and internal creative teams.- Project manage client campaigns, ensuring accurate and timely delivery.- Growing and developing existing clients by keeping up-to-date with industry trends and making recommendations to maximise impact of marketing activities. - Multi-channel integrated campaign experience including content and email marketing, social media, PPC, SEO, press advertising and production.

This role, within the Market Strategy and Development department, enabled me to influence and lead on destination marketing activity undertaken in North America. Key responsibilities;- Business Development: Targeted growth of saleable Scotland product in key North American markets through key account management.- Market Strategy: Lead on strategy for designated territories; ensuring fully-integrated approach across intermediary marketing, consumer brand activity, PR and digital platforms. - Trade Distribution: Identify important intermediary channels and partnerships, develop an annual programme of intermediary marketing activity and communications including trade shows and in-market Business Development missions. - Partnerships: Development of strategic partnerships to promote new direct air routes into Scotland, working closely with the Scottish travel trade industry to provide business development opportunities and sales support.Key skills demonstrated; - Key Account Management- Business Development- Strategy & Planning- Events & Project Management- Strategic Partnerships- Campaign Management: digital and print

EventScotland is the national events agency, and is a directorate within VisitScotland, Scotland’s national tourism agency. EventScotland was established in 2002 with the aim of strengthening and promoting Scotland’s events industry to contribute directly to sustainable economic growth. EventScotland does this by attracting, generating and sustaining a portfolio of world class events in Scotland. I provided essential project support to the Golf / Ryder Cup team as well as support the delivery of EventScotland’s golf event commitments and the future development of the golf event portfolio. Specific areas of responsibility included liaising with supported events, issuing contracts, supporting the management of project planning tools, providing administrative and secretarial support, administration of contacts databases and files, coordination of meetings, travel and providing wider support across the team’s marketing, PR and event delivery activities. Specifically supporting the development and delivery of ticketing and guest management programmes at all golf events including The 2014 Ryder Cup.