With over 18 years of experience in the luxury retail industry, I have held leadership roles in global and regional capacities, and have developed a strong understanding of immersive experiential design, to drive awareness, conversion, and loyalty. I have lead talented teams of creative professionals to create captivating consumer experiences across all touch points, that reflect a brand's identity, craftsmanship, and innovation.My core competencies include visual merchandising, Store design, creative direction, brand strategy, project and event management. I have successfully delivered multiple projects for La Mer, Hermes and Chanel, that showcase my ability to transform spaces, communicate stories, and engage audiences. My mission is to inspire and empower my team and partners to deliver excellence, creativity, and consistency, and to elevate the brand experience to the next level.