Content Curator
Current- Write blog articles that are relevant to company industry and are informative to customers to entice new subscriptions, as well as create user loyalty - Brainstorm blog series ideas with Marketing team and upper management that focus on customer interest and education on company products and industry - Reviewed analytics reports on a regular basis to monitor user engagement on company site and blogs to help determine marketing strategies based on user interest- Research and select the most relevant and valuable information on a given topic to share with the Marketing team and audiences in our blog and social media to boost engagement - Strategize and organize content in a way that is easy for the target audience to understand and engage with and gain more active viewership on company pages - Manage our social media presence by engaging and responding with users via comments or company mentions - Evaluate the performance of the curated content by using analytics to determine what works in order to continually improve the content curation process - Communicate with Customer Support team to understand user audience and the topics and trends they are interested in order to better cater content for them - Meet with Product Development to better understand and interpret company products and services in order to write accurate and informational blogs and articles to help users navigate successfully