Co-Founder
Spatos Shoe-Cleaning Services
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Hazel Paras-Cariño, M.A. Imc Email & Phone Number
Co-Founder
at
Spatos Shoe-Cleaning Services
LinkedIn matched
✓ Verified May 2026
3 data sources
Profile completeness 86%
Current company
Role
Co-Founder
Location
Pasig, National Capital Region, Philippines
Who is Hazel Paras-Cariño, M.A. Imc? Overview
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Quick answer
Hazel Paras-Cariño, M.A. Imc is listed as Co-Founder at Spatos Shoe-Cleaning Services, based in Pasig, National Capital Region, Philippines. AeroLeads shows a matched LinkedIn profile for Hazel Paras-Cariño, M.A. Imc.
Hazel Paras-Cariño, M.A. Imc previously worked as App Marketing Manager at The Parentinc and Content & Community Marketing Lead at The Parentinc. Hazel Paras-Cariño, M.A. Imc holds Master Of Arts - Ma, Integrated Marketing Communication, 4.5 /5.0 from Miriam College.
Company email context
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Spatos Shoe-Cleaning Services
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Profile bio
About Hazel Paras-Cariño, M.A. Imc
Bringing in over 10 years of experience in Integrated Marketing Communication from various industries such as Editorial, direct-to-consumer product lines, non-government organizations and now, in a digital publishing tech company, Hazel specializes in Content Creation & Strategy, Community Management & Brand Partnerships.She also holds a Masters degree in Integrated Marketing Communication from Miriam College---the same school she graduated Cum Laude for her Bachelor's degree in Communication. Hazel is a natural and insightful storyteller. Her peers can vouch for her ability to turn complex concepts into clear & creative content aligned with your business strategy and most of all, she provides content that genuinely connects your brand to your audience!- Hazel currently works as a Content & Community Marketing Lead for theAsianparent App. - She started as an Editorial Staff / Features Writer in One Mega Group, Inc. for three years as her first job. - She has led a major projects and product launches as a Creative Supervisor (Content) under a Marketing Team for Santé International, Inc. for 5 years & 8 months.- She is a seasoned & experienced writer with a wide range of content types.Driven by purpose and real-time data, she provides copies for:Promotional Materials - Brochures, Flyers, Posters, Social Media Captions/Campaigns, etc.Feature Articles - Lifestyle, Products, Brands, ProfileIntegrated Marketing Communication: Creative Brief, etc.Corporate Communication: Websites, Vision Mission, NewslettersShe has also been trained to optimize and edit the content of existing materials based on User Generated Content (UGC) re: Search Engine Optimization (SEO).- Her main priority in every project is to stay aligned with her client's communication objectives---which she achieves by keeping in touch, and maintaining an open & transparent mode of communication.
Current workplace
Hazel Paras-Cariño, M.A. Imc's current company
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13 roles
Hazel Paras-Cariño, M.A. Imc work experience
A career timeline built from the work history available for this profile.
App Marketing Manager
Current
Nov 2023 - Present
Content & Community Marketing Lead
May 2023 - Nov 2023
Digital Content Manager
Strategizes content, creates attention-grabbing copies and schedules posts on different online platforms such as: App, App Store Ads, Email & Trackers---all based from accurate interpretation of real-time data analytics.Writes SEO-friendly content for improved optimization based on current & relevant keywords.
Nov 2022 - May 2023
Co-Founder | Content Director
Current
Spatos Shoe-Cleaning Services
Created brand portfolio and content calendars Spearheaded online communication systems and templates Boosted the brand through Facebook (now with 25k Likes) and Instagram (now with 1,866 Followers)
Jan 2018 - Present
Brand & Digital Asst. Manager
Conducts Branding & Product Trainings with Sales personnelHeads the transition of training programs to a digital learning siteSpearheads and creates content for training scripts for the digital versionsCreates relevant and interactive programs to boost product sales
Jun 2022 - May 2023
Creative Services Supervisor
HEAD OF CONTENT & COPY Helps manage the company brand portfolio, including oversight of naming strategies and product USPsEnsures quality of Marketing and Creative BriefsBuilds systems to triage naming requests and manages creative workflowManages documentation of all brand efforts, including naming, design, and visual assets, within the teamServes as.
Jan 2020 - Aug 2022
Marketing Officer
Handled multiple accounts: Pioneered the branding for the Retail and Wholesale Department (Barley Max, Calcium Cee, Sweet Via)Launched and rebranded products such as Santé Barley, FitN'Trim, Soleil, Daily-C and morePioneered the 360° branding of Santé Fitness LabRebranded Santé International: Santé and Santé Barley
Feb 2018 - Jan 2020
Website Content Contributor
Contributed blog articles for client's brands such as SilverWorks, Ocampo's Fine Jewellery, Wanderskye, The Printerie and Private Storey.
Sep 2022 - Feb 2023
Features Writer
Inside Showbiz: Interviewed celebrities and prominent personalitiesCreated key articles per issue: Cover Stories and ProfilesWrote branded content under Beauty and FashionManaged digital platforms via attending showbiz events and posting real-time updatesPitched new themes and line-ups for all monthly issues
Apr 2013 - Jun 2016
Production Writer
Assigned Show: Gandang Gabi Vice (GGV) Celebrities Interviewed for Script Writing: Phil & James YounghusbandDaniel PadillaKhalil RamosNikki GilRuffa GutierrezKiray Celisand more!
Apr 2012 - May 2012
Marketing Assistant
Assisted in the production of the following events:Binibining Pilipinas Operation Smile Paradeof BeautiesAraneta Summer SaleEaster Egg RaceBinibining Pilipinas Coronation Night
Mar 2012 - Apr 2012
Communications & Marketing Regional Intern - Asia Pacific
Feb 2012 - Mar 2012
2 education records
Hazel Paras-Cariño, M.A. Imc education
Master Of Arts - Ma, Integrated Marketing Communication, 4.5 /5.0
Bachelor Of Arts - Ba, Communication And Media Studies, 4.6/5.0
FAQ
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Quick answers generated from the profile data available on this page.
What company does Hazel Paras-Cariño, M.A. Imc work for?
Hazel Paras-Cariño, M.A. Imc works for Spatos Shoe-Cleaning Services.
What is Hazel Paras-Cariño, M.A. Imc's role at Spatos Shoe-Cleaning Services?
Hazel Paras-Cariño, M.A. Imc is listed as Co-Founder at Spatos Shoe-Cleaning Services.
Where is Hazel Paras-Cariño, M.A. Imc based?
Hazel Paras-Cariño, M.A. Imc is based in Pasig, National Capital Region, Philippines while working with Spatos Shoe-Cleaning Services.
What companies has Hazel Paras-Cariño, M.A. Imc worked for?
Hazel Paras-Cariño, M.A. Imc has worked for Spatos Shoe-Cleaning Services, The Parentinc, Sante International, Inc., Z Studios Ph, and One Mega Group, Inc..
How can I contact Hazel Paras-Cariño, M.A. Imc?
You can use AeroLeads to view verified contact signals for Hazel Paras-Cariño, M.A. Imc at Spatos Shoe-Cleaning Services, including work email, phone, and LinkedIn data when available.
What schools did Hazel Paras-Cariño, M.A. Imc attend?
Hazel Paras-Cariño, M.A. Imc holds Master Of Arts - Ma, Integrated Marketing Communication, 4.5 /5.0 from Miriam College.
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