He He Email & Phone Number

Shanghai, China

Shanghai, China

• Data project management:
• Strategic planning
• Data Requirements Analysis
• Data analysis and reporting
• Optimization and Decision SupportSkills: data visualization, data literacy, business acumen, agile project managementMarketing:
• Produce monthly press releases, report project results and White Book to stakeholders, and present the latest data developments in China. Skills: google analytics, email marketing, SEO/SEM, copywriting, audience.

Paris, Ile-de-France, France

• Designed digital marketing campaigns on Google Ads, Facebook Ads, LinkedIn Ads, etc, resulting in a CTR of 3.69% on Google Ads;
• Analyzed and improved ad performance on Google Analytics;
• Manage the social media platforms to attract and interact with potential customers;
• Designed a satisfying company brochure.

Paris, Ile-de-France, France

• Business development:
• Harvested 21 quality clients including Galeries Lafayette through field research and cold calls;
• Applied SWOT analysis to assess client portfolios for lead generation;
• Developed personalized marketing proposals, boosted €25k of revenue growth for clients.Digital marketing:
• Tailored and developed digital marketing campaigns and visual assets for different clients;
• Evaluated ROI and optimized campaigns, achieved customer engagement increase by… Show more Business development:

Beijing, China

• Administered employees’ orientation, on-boarding, separation and transfer activities;
• Organized corporate culture events, improved employee engagement and satisfaction by 15%;
• Slashed 70% of time on Q&As by FAQ automation through Excel, while ensuring an enhanced employee experience.

Beijing City, China

• Designed platform landing page, achieved 20% of repurchase rate by constantly monitoring and optimizing pages;
• Adapted a new social media strategy which resulted in increased engagement rate of 77% on WeChat;
• Created and coordinated successful promotional marketing campaigns which improved conversion rate from 15% to 21%.

Beijing

• Served collaboratively as a solution-oriented team player for high quality customer service delivery and lead generation;
• Accomplished data analysis and strategic proposal by Salesforce CRM system, enhanced team cohesion and efficiency;
• Achieved personal sales goal of 2.5 million euros per month, reached 2.4% conversion rate.

Master Of Science - Ms, Business, Management, Marketing, And Related Support Services

Activities and Societies: Active member of Jam’in (GEM musician association)

Bachelor'S Degree, Chemical Engineering And Technology

Activities and Societies: Director of UPC's symphony orchestra