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Tired of failed attempts to take strategies from idea to activation?Stumped by why your marketing or enablement materials are not getting used by sales?Frustrated that your initiatives to drive revenue growth don’t get adopted or show real results?(Keep reading…)If you are a B2B business leader focused on driving your revenue, and you are...❌ Struggling to make your product the budget priority for prospects.❌ Needing to scale your operations despite resource constraints.❌ Trying to bridge the gap between sales and marketing.❌ Dealing with poor sales performance and missed revenue goals. WE HAVE HELPED LEADERS IN YOUR SPOT.We are a revenue enablement consulting firm that helps companies grow to the next level -- from small PE-backed companies needing to scale to large enterprises needing to implement their next growth strategy. We provide practical strategies, tools, and training that deliver measurable results!When you partner with us, we become an integral part of your team, helping you:✅ Bridge strategy and execution✅ Speed up sales cycles while improving win rates ✅ Enhance your ability to improve sales results with the resources you haveA client (a startup founder) once described me by saying, "She gives legs to my ideas." That sums up well what I do for each of my clients. A product marketing leader said, "You are my secret weapon. Everyone wonders how I’m able to plan and execute so decisively.” Need to give life and structure to your strategies for growth? Book some time. I'm happy to help you think on next steps.***Specialties: revenue enablement, sales messaging, playbooks, content strategy, AI strategy, business planning, B2B marketing, channel strategy, training/development, speaking, project execution, and product innovation.Example client engagements: Associated Bank, Fiserv, HSA Bank, Citrix, LinkedIn, Adobe, Siemens, TELUS, Becton Dickinson, Nerdio, NCR Voyix, Ingersoll Rand, Agiliti, Lionbridge, Akamai, Xerox, D2L, Milacron, Monetate, Lockheed Martin, Whiptail (now Cisco), Kelly Services, Colfax, Cameron, Florida Hospital System, OsteoMed, OrthoWorld, PHG Technologies, American Retirement Corporation, Munich International Airport, The German State of Bavaria, Garmisch-Partenkirchen (city in Germany), The Venetian Hotel, Irving Convention and Visitor's Bureau (Irving, TX)
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PartnerRevenue InnovationsNashville, Tn, Us -
Managing PartnerRevenue Innovations May 2023 - PresentIntroducing AIMI: Trusted, private AI, tuned for sales and marketing insights. -
Executive MemberPavilion Nov 2024 - PresentNew York, Ny, Us -
Consultant/OwnerEasterday Associates Jul 1997 - PresentAssist clients in giving life to ideas, generating sound strategies for growth, and implementing new ways of doing work rooted in timeless wisdom.
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Content ConsultantCorporate Visions May 2022 - Jan 2024Reno, Nevada, UsAs part of Corporate Visions, I helped global B2B companies articulate value and promote growth in threeways:1. By developing targeted growth plays that directly support your top revenue strategies2. By engaging prospects and customers to acquire, keep, and expand more business3. By equipping and enabling all your commercial teams to execute your growth plays -
Consulting PrincipalDsg Consulting Mar 2011 - May 2022DSG Consulting helps clients implement their best ideas for driving growth. DSG’s approach incorporates a blend of consulting, training, change management, and best practice insight gained over the past 25 years of client engagements.Clients view DSG as an accelerator that bridges the divide between business strategy and customer engagement, between marketing strategy and sales execution, and between branding and customer conversations.
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Adjunct ProfessorBelmont University Aug 1994 - May 2011Nashville, Tn, UsTaught marketing and management courses to undergraduate and graduate students. -
PresidentThe Watering Can Collective, Llc 2008 - Jan 2011Led a family entertainment brand. Pioneered content marketing methodologies for this niche market.
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CeoEuforma, Llc Oct 2006 - Dec 2010Managed/created a portfolio of companies and brands designed to encourage good form in business and creative pursuits: medical web apps, consumer medical education, medical devices, publishing.
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CooFlexuspine, Inc. Jul 2003 - Jul 2006Managed development of medical device company based on Class III device technology. Grew company from inception through Series A funding.
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Marketing DirectorKruse & Associates 1996 - 1997
Heather Easterday Skills
Heather Easterday Education Details
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Belmont University - Jack C. Massey College Of BusinessManagement/Marketing -
Belmont UniversityMarketing
Frequently Asked Questions about Heather Easterday
What company does Heather Easterday work for?
Heather Easterday works for Revenue Innovations
What is Heather Easterday's role at the current company?
Heather Easterday's current role is Partner.
What is Heather Easterday's email address?
Heather Easterday's email address is he****@****ing.com
What is Heather Easterday's direct phone number?
Heather Easterday's direct phone number is +161552*****
What schools did Heather Easterday attend?
Heather Easterday attended Belmont University - Jack C. Massey College Of Business, Belmont University.
What are some of Heather Easterday's interests?
Heather Easterday has interest in Building Community, 16mm Films, Teaching Future Business Leaders, Enterprise Solutions To Poverty, Education, Faith/work Issues, Intersection Of Ethics, Society And Culture, Business.
What skills is Heather Easterday known for?
Heather Easterday has skills like Start Ups, Marketing Strategy, Leadership, Marketing, Business Planning, Business Strategy, Social Media, Training, Consulting, Entrepreneurship, Fundraising, Coaching.
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