Amy Heath Email & Phone Number

Netherlands

Dubai, United Arab Emirates

Managed an organic search team, delivering strategies and execution to a variety of clients ranging from banks to leading pharma brands.Won a MENA Search Award BEST USE OF SEARCH – FINANCE 2019Responsibilities include:• Oversee day-to-day organic search operations• Lead and manage a team of SEO specialists• Develop client strategies• Manage and strengthen client relationships• Performance Reporting• Monitor client, competitor, and industry changes•… Show more Managed an organic search team, delivering strategies and execution to a variety of clients ranging from banks to leading pharma brands.Won a MENA Search Award BEST USE OF SEARCH – FINANCE 2019Responsibilities include:• Oversee day-to-day organic search operations• Lead and manage a team of SEO specialists• Develop client strategies• Manage and strengthen client relationships• Performance Reporting• Monitor client, competitor, and industry changes• New business pitches Show less

Dubai, United Arab Emirates

Achievements• Developed content tracker to achieve monthly targets across the remote working force.• Refined link targeting process to increase referring domains across clients collectively.• Created an advanced website content optimisation process, resulting in increased website traffic. Responsibilities• Co-ordinate directly with analysts, strategists and content creators to achieve optimal site structure, content and performance.• Approve initial SEO audit and… Show more Achievements• Developed content tracker to achieve monthly targets across the remote working force.• Refined link targeting process to increase referring domains across clients collectively.• Created an advanced website content optimisation process, resulting in increased website traffic. Responsibilities• Co-ordinate directly with analysts, strategists and content creators to achieve optimal site structure, content and performance.• Approve initial SEO audit and analysis to outline strategy for implementation.• Perform campaign analysis and create strategic adjustments of search marketing campaigns to increase traffic and conversions. • Research and update SOPs needed for the agency across SEO, content and PPC. Show less

United Arab Emirates

Achievements• Increased social media interaction across premium brands.• Project Management of the MMI Corporate website.• Assisted with the campaign messaging and illustration of the MMI 100 Year Anniversary. Responsibilities• Developed marketing plans based upon extensive research and prospects targeted.• Communicated marketing teams' plans and accomplishments to verify alignment with senior management objectives.• Identified value propositions and key messages… Show more Achievements• Increased social media interaction across premium brands.• Project Management of the MMI Corporate website.• Assisted with the campaign messaging and illustration of the MMI 100 Year Anniversary. Responsibilities• Developed marketing plans based upon extensive research and prospects targeted.• Communicated marketing teams' plans and accomplishments to verify alignment with senior management objectives.• Identified value propositions and key messages for all of the company’s marketing campaigns.• Managed annual marketing budgets for 12 food and beverage outlets across Dubai and Abu Dhabi.• Defined and tracked campaign effectiveness and adjusted strategies accordingly.• Ensured that CRM was handled professionally and efficiently across online platforms.• Created and proofread printed marketing materials designed to drive campaigns and footfall.• Preserved brand integrity by monitoring the consistency and quality of marketing content. • Developed and implemented campaigns for email, social media and radio advertising. Show less

Broadacres

Achievements• Was offered a transition promotion into Country manager.• Successfully planned and managed efficient and profitable production resources• Demonstrated professionalism, multitasking abilities and time management skills in a deadline driven environment.• Responsible for ensuring efficient communication and strategic cohesion between staff and client requirements. • Built strong rapport with existing clients, ensuring a solid relationship with the… Show more Achievements• Was offered a transition promotion into Country manager.• Successfully planned and managed efficient and profitable production resources• Demonstrated professionalism, multitasking abilities and time management skills in a deadline driven environment.• Responsible for ensuring efficient communication and strategic cohesion between staff and client requirements. • Built strong rapport with existing clients, ensuring a solid relationship with the company. Responsibilities• Managed a team of 8 professionals. • Planned, directed, coordinated and assigned manpower to meet production schedules across SEO, PPC, Website Development. • Drove daily production activities with effective communication and leadership. • Met with clients to discuss search marketing options and future growth goals. • Directed client projects with an eye for quality and customer needs. • Maintained deep understanding of company services and products in order to offer the most knowledgeable customer support. • Conveyed noteworthy information about project successes and product updates to clients. • Coordinated with internal business divisions and agency partners to guarantee on time, cost-effective delivery of all digital marketing strategies. • Drafted and managed social media content designed to promote clients' brand, image and values. • Oversaw successful search engine marketing campaigns that utilized solid linking, technical and keyword research tactics. • Managed project deadlines and monitored milestones through completion stage. Show less

Broadacres

Client ServicesProject ManagementSocial Media Management Search Marketing Technical assistanceBlue Magnet Digital Solutions specialises in providing Search Engine Optimisation (SEO), Social Media, Content, Usability and Site Performance Audits. We also assist companies with their Digital Marketing, SEO, Content and Social Media Strategies. We have extensive experience in Google AdWords Paid Search (PPC) Management and conversion optimisation. We are Google AdWords certified… Show more Client ServicesProject ManagementSocial Media Management Search Marketing Technical assistanceBlue Magnet Digital Solutions specialises in providing Search Engine Optimisation (SEO), Social Media, Content, Usability and Site Performance Audits. We also assist companies with their Digital Marketing, SEO, Content and Social Media Strategies. We have extensive experience in Google AdWords Paid Search (PPC) Management and conversion optimisation. We are Google AdWords certified and a Google Engage Partner. Show less

Johannesburg Area, South Africa

Website design and content managementSocial media content managementSEOCreativeResearch

Port Elizabeth Area, South Africa

Hospitality and Event Management - Operations, Admin and SalesWebsite content management Relocated to Johannesburg

Sandton, Johannesburg

Event ManagementHospitality operations and salesWebsite and social media officer for Primedia Sporthttp://www.matchworld.co.za/http://www.megaprohospitality.co.za/

South Africa

Customer ServiceOnboard crisis managementSafety managementCatering and hospitality

Sandton

PR: Team Barloworld cycling, British & Irish Lions rugbyHospitality: Telkom: Confederations cup Tournament in 2009

Ba, Sport Communication

Activities and Societies: Water polo, Netball First Aid course HFPA Sport Massage Course HFPA Nutrition and Supplementation Course.

Professional Certificate, Makeup

Search Engine Optimization, Seo Professional Certification

Online Content Strategies

Professional Diploma In Digital Marketing, Digital Marketing

SEO Social Media Email Marketing Display Marketing Adwords (PPC) Mobile marketing Planning and Analytics Course completed through Blue.

Matric, Maths,English, Afrikaans, Geography, Art, Biology

Activities and Societies: Water polo first team and vice captain Netball first team and captain Swimming first team Head of House Member.