Heath Bornheimer Email & Phone Number

La Crosse, Wisconsin

Assist teachers and students in the classroom and small groups, with a focus on reading and math. I also tutor in those areas in the after school program.

Onalaska, Wi

supervising children after school and on weekends

La Crosse, Wisconsin Area

Franklin Elementary School- Tutor students, particularly in reading and math.- Act as the school's liaison for the Safe Routes to School program, organizing and promoting events to encourage students to walk or bike to school safely.- Help maintain the school's garden.Big Brothers Big Sisters of the 7 Rivers Region- Observe and support matched Bigs and Littles.- Recruit new volunteers who may interested in becoming Bigs.

Developed strategies to increase brand awareness for the newspaper, including the placement of newsstands at ideal campus locations.Targeted local and national advertisers interested in the readership.Advertised special issues and events on a limited budget using social media, flyers, and other methods.Coordinated efforts with the marketing assistant and business manager.

Semester-long class project (Journalism 445, UW-Madison)Worked with a small group to generate a campaign to promote eco-friendly tourism on behalf of the Wisconsin Department of Tourism.Created and presented an integrated campaign, including print ads, a television storyboard, a radio ad, and a Web site redesign.

Semester-long class project (Journalism 345, UW-Madison)Worked with a small group to create a campaign to combat aquatic invasive species for the Wisconsin Department of Natural Resources.Conducted a survey and focus group of Wisconsin lake users.Used Simmons Market Research data to select the optimal media through which to send our messages based on a proposed budget.Created a media situation analysis, plan, and flowchart.Produced and presented an integrated campaign containing print ads, a radio ad, public relations strategies, and a Web site redesign.