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Strategic business builder with over twenty years’ experience driving double digit growth. Strengths include strategy planning & execution, analytic product development (AI), SaaS and Cloud product management, new market entry, agile team building, SaaS and data product creation, product and portfolio management. Expertise in cross functional, matrix and direct line leadership; strategic planning; e-commerce; and promotion development /execution.
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Vp, Product Management, Fraud Platforms - Experian Software Solutions, Global Identity & FraudExperian Apr 2024 - PresentCosta Mesa, Ca, Us -
Vp, Decisioning Software And Platform StrategyExperian Mar 2022 - Apr 2024Costa Mesa, Ca, Us•Fully owned product lifecycle including customer research and discovery, product frameworks and tools, product KPI and metrics reporting•Drove consolidated financial services strategy for SaaS and Cloud based products, platforms and initiatives through their entire lifecycle including: new concepts, development projects, new products, driving revenue via marketing and the sales force and withdrawing products from market. •Guided team to identify market opportunities, define product vision and strategy, understand client needs, gather product requirements and recommend product ideas and enhancements. •Supported development of business cases for new opportunities, including market sizing, target market segmentation, competitive analysis, go to market strategies and product positioning. •Represented the company vision and product suite at industry forums and client advisory boards •Responsible for revenue and profitability of decisioning product lines•Monitored, tracked, and forecasted revenue and pipelines and evaluate P & L’s, as appropriate. Responsible for fiscal year attainment of budgeted revenue and margin / EBIT goals. •Supported sales with strategic product expertise and contribute to the development of tools such as product collateral, communication updates, ongoing sales training, client presentations / product demonstrations, RFP / RFI responses, competitive positioning documents, and other relevant materials. •Worked closely with legal and compliance to establish the necessary product documentation and reviews before delivering new products and product enhancements to the market. •Assisted in product promotion by contributing to the development and implementation of collateral such as blogs, whitepapers, press releases, and analyst papers. •Developed and drove relevant strategic partnerships as part of product innovations and new distribution channels -
Vp Product Management And Consulting - Patient Payments And CollectionsExperian Nov 2019 - Mar 2022Costa Mesa, Ca, Us• Consistently drove double digit growth across entire Payment and Collections suite during leadership• Provided solutions through data, analytics, business rules and process automation to large hospital systems and physician groups. We helped improve unit yield, minimize IT and operational resources, engage patients through digital experiences• Led team to rearchitect, rebuild, enhance, and rebrand patient payment suite to solve healthcare client needs in the rapidly changing healthcare payment market• Leveraged customer insights and Voice of Customer (VOC) to inform market strategy and product roadmaps• Drove Agile change management processes to move product organization from nascent to mature adoption• Steered team of 20+ in product management, innovation, new business development, strategic partnerships, product optimization and collection best practices -
Vp Product Management - Patient CollectionsExperian Feb 2017 - Nov 2019Costa Mesa, Ca, Us• Product leader for largest growing product set (double digit percentage YOY) in division; 99% client retention through agile team of product owners, product managers, data developers and product consultants• Developed new business initiatives from ground-up including strategic plans, value proposition, target client definition, product design, go-to-market, team development and management - including P&L ownership. Drove execution on same to general service availability including internal and external launch• Led development of the strategic plan. Responsible for team and executive buy-in, alignment and collaboration. Established adjacent market entry plans that included market opportunity sizing/estimates, product mix, marketing strategy and target clients• Drove major investments, M&A and partnership decisions, collaborating with Finance, Corporate Development and executive team to ensure they are accretive and generate or exceed expected returns• Accountable for identification and execution of plans to address gaps in market and competitive intelligence, client insight in support of decisions and plans (e.g. Client Advisory Boards) -
Vice President, Product & Innovation, Experian HealthExperian Feb 2017 - Jun 2017Costa Mesa, Ca, UsResponsible for new business initiatives from ground-up including strategic plans, value proposition, target client definition, SaaS and UX product design, go-to-market, team development and management - including P&L ownership. -
Vice President, Strategy Development - Experian HealthExperian Dec 2014 - Feb 2017Costa Mesa, Ca, Us• Responsible for new business initiatives from ground-up including strategic plans, value proposition, target client definition, SaaS and UX product design, go-to-market, team development and management - including P&L ownership. • Developed structure and processes for initiatives prioritization and investment cases; developed cases to seek corporate funding. Provided updates via teleconference, in person and executive reporting to communicate progress for initiatives• Created adjacent market entry plans that included market opportunity sizing/estimates, product mix, marketing strategy and target clients• Drove major investments, M&A and partnership decisions, collaborating with Finance, Corporate Development and executive team to ensure they are accretive and generate or exceed expected returns• Responsible for identification and execution of plans to address gaps in market and competitive intelligence, client insight in support of decisions and plans (e.g. Client Advisory Boards)• Led development of the strategic plan. Responsible for team and executive buy-in, alignment and collaboration during planning period and throughout the year -
Vice President, Strategy And Product - Credit Services Global Business LineExperian May 2011 - Dec 2014Costa Mesa, Ca, Us• Developed annual Global Credit Services strategic plans with specific emphasis on EMEA and Asia Pacific markets• Drove, executed product/data priorities across global platforms; aligned strategic and go-to-market best practices for smaller markets• Advanced and matured geographic expansion business case plans globally; included market analysis and prioritization, Corporate Development opportunities, data acquisition, governmental/lobbying strategy, proactive Compliance influencing, relationship development, technology solution and product mix recommendations• Provided go-to-market, migration and client facing leadership for large technology projects (new credit bureau builds and re-platforms, new product introductions) to share best practices and ensure consistency in execution -
Sr Director, StrategyExperian Jan 2010 - May 2011Costa Mesa, Ca, Us• Led strategic plan development for North America CSDA Group and Global Credit Information Services• Built business cases to drive key decisions for growth opportunities and global expansion • Developed cross-BU and cross-functional partnerships with operations, finance, product marketing, sales, application development, and IT to effect growth efforts and drive operational efficiency • Researched and analyzed new markets, business opportunities, and created requisite business cases required to increase share of market, establish and grow competitive position in targeted industries • Developed and executed strategic plans for key internal and external events spanning the CSDA group -
Sr Director, Product ManagementExperian 2005 - Apr 2010Costa Mesa, Ca, Us• Led product management team of 12 responsible for multi-million dollar SaaS identity verification / fraud detection product lines; authentication services, decisioning and identity risk models, data, and fraud databases resulting in double digit growth year on year• Developed new product "from ground up" from business case development, securing corporate investment funds, requirement development, cross functional and development team management, go to market plans, initial client implementation and sales team training/ roll out• Built and staffed bespoke and request-for-estimate process to support custom client decisioning, statistical fraud detection models and interface requirements that grew over >100% in first year• Created and accountable for executing strategic product and analytic roadmaps including enhancements, new markets, positioning, pricing, advertising, promotion, PR partnership and market launch plans • Developed “thought leadership” marketing approach to create and release analytic studies to trade and consumer media; served as group spokesperson at Experian and industry events, analyst and media interviews • Established, planned and executed bi-annual client advisory board to obtain direct client feedback on products, trends, strategic direction and best practices -
Sr Manager, Product ManagementExperian May 2001 - Dec 2004Costa Mesa, Ca, Us• Managed analysts and UI resources responsible for business requirements, graphical elements and design. Developed and executed business case, roadmap, and strategic marketing, promotion and launch plans. Oversaw all aspects of >$200 m product lines to create double digit YOY growth• Awarded “Expect Success” monthly award three times and overall annual award 2003 for department; peer and management award • Led change initiative - “Client Promise” - within department and across Credit Services to mobilize organizational client focus• Formulated and implemented project plan to migrate 80,000 users to more secure internet delivery platform over 6 month period -
Product Marketing Sr ProducerAlta Vista 1999 - 2001• Produced and managed requirements documents to outline features, functionality, look and feel and managed to execution• Developed task plan and desired outcomes for human factors testing, resulting in correctional modifications that improved page view per session. Analyzed traffic and click-through data to determine appropriate remedies to exceed advertising revenue goals in 90% of promotions managed• Drove implementation, roadmap and prioritization of new features, enhancements and partnership activities
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Marketing Manager IiIngram Micro 1997 - 2000Irvine, Ca, UsPartnered with Internet resellers to develop marketing plans to secure manufacture partners MDF funds -
Marketing AssistantMattel 1996 - 1997El Segundo, California, Us -
Sales RepresentativeDunn & Bradstreet 1995 - 1996Jacksonville, Fl, Us
Heather Grover Skills
Heather Grover Education Details
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University Of California, Irvine - The Paul Merage School Of BusinessMarketing -
California State University, FullertonBachelor Of Business Administration (Bba)
Frequently Asked Questions about Heather Grover
What company does Heather Grover work for?
Heather Grover works for Experian
What is Heather Grover's role at the current company?
Heather Grover's current role is VP, Product Management, Fraud Platforms.
What is Heather Grover's email address?
Heather Grover's email address is he****@****ian.com
What is Heather Grover's direct phone number?
Heather Grover's direct phone number is +194940*****
What schools did Heather Grover attend?
Heather Grover attended University Of California, Irvine - The Paul Merage School Of Business, California State University, Fullerton.
What skills is Heather Grover known for?
Heather Grover has skills like Product Management, Strategy, Product Marketing, Leadership, Strategic Planning, Analytics, Marketing Strategy, Strategic Partnerships, Marketing, Management, Business Strategy, Competitive Analysis.
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