Heather Long Email & Phone Number

Lancaster, Pa, Us

Lancaster, Pa, Us

Organized and executed 2020 website overhaul of 2013 website. Worked with website management/SEO vendor to develop site map, understand and rewrite relevant content, and deliver on-brand design while prioritizing UX. Manage and maintain all vendor relationships and agreements pertaining to sales and marketing initiatives (CRM, industrial directories, lead services, website management, SEO, content). Establish ongoing marketing strategy consistent with company core values and goals. Communicate this strategy to SEO vendor for ongoing SEO, collaborative content writing, and page build out. Add to, and sometimes pivot, marketing strategy focus, as necessary. Inform these decisions by evaluating Google Analytics, as well as identifying industry trends, and customer priorities. Identify opportunities for quote process improvement and implement operational strategies to streamline process. Understand and anticipate industry trends and identify relevant tradeshows, publications, and networking opportunities in which to participate.

Lancaster, Pennsylvania, Us

Worked with sales, fulfillment, operations and other departments to provide sales operational management and support. Owned all aspects of the sales cycle, including order fulfillment, client/order issues, and process improvement. Worked to collaborate, communicate, and listen effectively with customers and cross-functional teams to address gaps in sales process and improve software user interface. Implemented new solutions to drive improvement and deliver successfully against an aggressive set of standards. Coached and mentored the sales team. Trained and supervised new hires. Developed and implemented training guides that clearly explained standard sales and operational processes. Created product reference guides to ensure consistency across Sales, IT, Marketing and Fulfillment departments. Increased sales team’s efficiency by creating team lead position and establishing relevant workflows. Reduced missed call percentages from 23% to 10%.

Lancaster, Pennsylvania, Us

Contributed to adding 34 new nonprofit clients over 3 months, and increased sales for the quarter by 24%. Developed strategic lists for cold outreach campaigns. Contacted and nurtured marketing leads by creating and sending follow-up email sequences. Developed and implemented standard operating procedures for sales process to effectively sell filing services or SaaS.

Lancaster, Pennsylvania, Us

Took ownership of incoming sales leads from general email inbox, employee dashboard, and incoming calls. Prioritized and completed daily tasks based on highest value return. Retain a comprehensive knowledge of products and services, as well as jurisdictional nuances as mandated by government organizations. Mastered our internal purpose-built SaaS software to quickly diagnose bugs and give relevant feedback.

Dallas, Tx, Us

Analyzed current consumer accounts in efforts to recommend customer-tailored solutions. Worked with business accounts to qualify and recommend business specific solutions. Engaged peers for coaching on areas for improvement as a part of leadership programs. Organized and attended local charity and sponsorship involvement programs.

Answered the phones and responded to emails. Kept detailed notes on electronic guest cards in order to follow up with prospects. Asked probing questions to best recommend a new home. Showed model apartments and town homes with thorough knowledge of floor plans and amenities. Overcame prospect objections with helpful information. Managed prospect application process. Composed lease. Signed and reviewed contract with tenant. Complied with Fair Housing laws.

Richmond, Virginia, Us

Greeted customers and assessed needs. Made customer tailored recommendations based off of needs. Processed finance applications. Kept detailed notes on interactions with each customer. Reviewed stipulations based on bank requirements. Answered phones and responded to emails from offsite customers.

Us

Summer intern with New Media department. Maintained e-commerce portion of website with current promotions and links. Prepared marketing and language for new merchandise releases. Responsible for having merchandise photographed and prepared images of merchandise using Adobe Photoshop. Proposed and executed social media contests and promotions. Responded to contestants and winners and handled affidavit collection and prize distribution. Brain-stormed new contest and promotion ideas for artists and executed promotions decided upon.

Designed graphics to be printed on clothing and other products. Created webpage. Managed social networking accounts. Processed and fulfilled orders. Created marketing and promotional content to drive sales. Photographed products and edited photos.

Washington, Dc, Us

Checked in residents, documented housing agreement with student signature, assigned keys, and filed resident paperwork. Assigned to specific students in order to relay important information like mailbox codes, dorm and school happenings, and monitor students overall well-being. Coordinated dorm events like fashion shows, yoga classes, and other extra curricular activities. Performed monthly room checks to ensure that students were compliant with housing rules. Answered phone calls and permitted entrance while taking shift at the dorm's front desk.

Plymouth Meeting, Pennsylvania, Us

Greeted customers, opened doors and helped with luggage. Issued numbered tags to customer matching tags on dash for locating vehicles. Catalogued customer’s keys using tags and kept lock box organized for delivery. Collected numbered tags from customers used to locate and deliver vehicles. Inspected vehicles for damage. Calculated parking charges and processed cash or credit.

Indianapolis, In, Us

Had a thorough knowledge of products and promotions to better market and sell to customers. Demonstrated use of products and added on related products. Boxed and labeled outgoing shipments. Created window and in-store displays. Calculated total cost of sale and processed cash or credit.

Journalism/Public Relations

Education record

Communications/Public Relations

Communications/Public Relations