Heather Loyd, Ph.D. Email and Phone Number
Heather Loyd, Ph.D. work email
- Valid
Heather Loyd, Ph.D. personal email
I help companies shape services and products through a deep understanding of people, context, and user experience. As a fearless ethnographer with 20 years of person-centered research experience, I draw from a wide range of qualitative and quantitative methods to creatively and thoroughly answer questions concerning people’s habits, goals, motivations, and frustrations, always searching for the ‘why,’ not just the ‘what’ or ‘how.’ I thrive off of collecting and digging into giant heaps of data, finding patterns of human behavior across data sets, and constructing a compelling story with actionable insights.Research methods include: participant observation, remote ethnography, home ethnography, interviews & focus groups, video & photo diaries, survey design & analysis, usability, contextual inquiries, market segmentation, linguistic analysis, scan-sampling, and videography & photography of everyday activities.
-
Staff Experience Researcher, Research Lead For Adobe ExpressAdobe May 2023 - Present -
Staff Experience ResearcherAdobe Jun 2022 - Apr 2023 -
Sr. Experience ResearcherAdobe Jun 2021 - May 2022 -
Continuing LecturerUniversity Of California, Los Angeles Oct 2017 - PresentDepartment Of AnthropologyCourses taught:Careers in Anthropology:-Designed and teach the course, "Careers in Anthropology," helping undergraduates develop academic and professional skills in preparation for graduation. -Course focuses on the ways in which one can apply anthropological concepts, research methods and analytical skills to a range of careers. -Expose students to a speaker series where UCLA alumni discuss how they apply their anthropology degrees to work outside of academia.Lemelson Honors Program:-Teach Field Methods and Writing for Publication & Presentations in the Lemelson Anthropological Honors Program -
Senior AnalystKr&I Jul 2018 - Jan 2021Greater Los Angeles Area-Designed and conducted custom research to derive meaningful insights that improved clients' businesses and people's experiences. -Employed social science methods to study the human drivers that draw people to brands, products, and services.-Research topics included identity, morality, gender, culture, politics, entertainment, fandom, technology, religion. -
Cultural Anthropologist, Experience Design Group (Consultant)Nbcuniversal Media, Llc Apr 2017 - Dec 2017- Collaborated with user experience design team to create data-driven personas and "Day in the Life" user technology journeys that informed the evolution of the NBC App across platforms.- Employed a variety of qualitative and quantitative research methods, including interviews, surveys, videotaped home observations, and in-home usability testing to understand target consumers’ needs, values, and behaviors in relation to technology, design, and brand.-Presented research findings to stakeholders across UX design, product marketing, and product engagement teams. -
Anthropologist / Senior Research AnalystTroika Jun 2016 - Mar 2017- Collected and analyzed qualitative and quantitative data for Research & Insights during a year-long study of fans and fandom. - Research methods used to examine the factors driving audience behavior and brand loyalty included digital ethnography, quantitative surveys, and personal narrative analysis.- Moderated focus groups to study links between fandom, identity, morality and social connections. - Synthesized research findings across data sets to produce insights for client-facing reports.- Worked closely with video editors to create video storytelling for client-facing reports. -
Assistant Professor Of AnthropologyKansas State University Aug 2012 - May 2016Department of Sociology, Anthropology and Social WorkClasses included: Field Methods in Linguistic Anthropology, Language and Gender, Language and Culture, Intro to Linguistic Anthropology -
Postdoctoral FellowUniversity Of California, Los Angeles Sep 2011 - Jun 2012Uc Masc Human Social Networking Project -
LecturerUniversity Of California, Los Angeles Sep 2011 - Dec 2011Department Of Anthropology -
Graduate Research FellowUcla Alfred P. Sloan Center On Everyday Lives Of Families Apr 2002 - Jun 2008Greater Los Angeles AreaAn interdisciplinary and cross-cultural study examining how parents and their children approach the challenges of balancing the demands of work, school, and family life. Working with anthropologists across subfields, as well as psychologists and sociologists, I documented a week in the life of 32 Los Angeles middle-class households, conducted extensive videorecordings and linguistic analyses of family communication, interviewed adults and children on topics such as health, education, and social networks, collected self-narrated videorecorded home tours from participants, used the ethnoarchaeological methods of tracking participants through time and space to study social cohesion, and used the psychological method of measuring cortisol levels to test stress levels of family members. As part of the project, I studied the social construction of childhood and the social and emotional coordination involved in raising children across middle class families in Rome and Los Angeles. Primary responsibilities included collecting and managing ethnographic video data, collecting photographic and scan-sampling data, authoring working papers and articles, conducting qualitative data analysis, hiring, supervising and training undergraduate researchers in ethnographic methods
Heather Loyd, Ph.D. Skills
Heather Loyd, Ph.D. Education Details
-
Linguistic Anthropology
Frequently Asked Questions about Heather Loyd, Ph.D.
What company does Heather Loyd, Ph.D. work for?
Heather Loyd, Ph.D. works for Adobe
What is Heather Loyd, Ph.D.'s role at the current company?
Heather Loyd, Ph.D.'s current role is Staff Experience Researcher at Adobe I Continuing Lecturer of Anthropology at UCLA.
What is Heather Loyd, Ph.D.'s email address?
Heather Loyd, Ph.D.'s email address is hl****@****obe.com
What schools did Heather Loyd, Ph.D. attend?
Heather Loyd, Ph.D. attended University Of California, Los Angeles, Ucla.
What skills is Heather Loyd, Ph.D. known for?
Heather Loyd, Ph.D. has skills like Anthropology, Linguistic Anthropology, Qualitative Research, Data Collection, Data Analysis, Gender Studies, Urban Anthropology, Visual Anthropology, Social Inequality, Youth At Risk, Peer Relationships, Family Studies.
Who are Heather Loyd, Ph.D.'s colleagues?
Heather Loyd, Ph.D.'s colleagues are Bekir Uyar, Noriko Nakanowatari, Adrian Spinei, Wiwin Presa, Raja Ariansyah, Any Man, ديما الفايز.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial