Heather Maclean

Heather Maclean Email and Phone Number

Founder and President @ ProSpeakers.com
Toronto, ON, CA
Heather Maclean's Location
Toronto, Ontario, Canada, Canada
Heather Maclean's Contact Details

Heather Maclean personal email

n/a
About Heather Maclean

Experienced business owner with a corporate history of working in marketing and communications industry. Skilled in Marketing Management, Digital Strategy, Event Management, Corporate Communications, and Sponsorship Strategy. Strong educational background having graduated from Ivey Business School and post graduate studies from the Harvard Law Project and Sports and Event Marketing.

Heather Maclean's Current Company Details
ProSpeakers.com

Prospeakers.Com

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Founder and President
Toronto, ON, CA
Website:
prospeakers.com
Heather Maclean Work Experience Details
  • Prospeakers.Com
    Founder And President
    Prospeakers.Com
    Toronto, On, Ca
  • Prospeakers.Com
    President
    Prospeakers.Com 2008 - Present
    Toronto , On, Ca
    President and owner of ProSpeakers.com which is Canadian based speakers bureau and influencer marketing company. ProSpeakers.com represents over 300 people from a wide range of skills sets and expertise. Developed and activated hundreds of programs for Fortune 500 brands and top tier agency partners.Skilled at leveraging insights, technology and creative strategy to develop marketing solutions for brands. Excellent ability to create cross-platform media strategies that drive brand awareness, engagement.
  • Government Of Ontario
    Board Member - Advertising Review Board
    Government Of Ontario Sep 2010 - Jan 2019
    Ontario, Ca
    Acting External Board Member on the Ontario Advertising Review Board
  • Anheuser-Busch Inbev
    Sponsorship Coordinator
    Anheuser-Busch Inbev Jul 2005 - Sep 2008
    Leuven, Be
  • Labatt Breweries Of Canada
    Manager Of Sponsorship & Partnerships
    Labatt Breweries Of Canada Jun 2000 - Aug 2008
    Toronto, Ontario, Ca
    Directly accountable for national sponsorships rights budget of $25 million, and total Corporate Properties expenditure of $50 million. Was the lead strategist and negotiator for all major sponsorships such as NHL, NFL, Olympics, Curling, CFL, Toronto Blue Jays, etc. In addition drove the development of strategic brand leveraging and activation plans related to all Corporate Properties – consumer promotions, key accounts, Internet etc. Developed and implemented Corporate Properties audits and key learning documents to ensure maximize ROI.In addition was directly responsible for the development and execution of the corporate partnership plan. Acted as a Labatt external sales person for corporate partnerships identified and proactively negotiate all partnership deals.
  • Gem Group
    Associate
    Gem Group 1999 - 2001
    The Gem Group was one of NA's pre-eminent sponsorship and experiential marketing agency after the merger from Lang & Associates. As a lead associate managed and developed integrated strategic sponsorships and communication plans for a range of clients including Bell Canada, Samsung, Church & Dwight and Labatt Breweries.
  • Lang & Associates
    Associate
    Lang & Associates 1994 - 1999
  • Canadian Pacific Railway
    Asset Management - Financial Planning
    Canadian Pacific Railway Feb 1989 - Jun 1993
    Calgary, Alberta, Ca

Heather Maclean Skills

Sponsorship Integrated Marketing Strategy Marketing Strategy Advertising Marketing Marketing Communications Relationship Marketing Strategic Planning Event Management Contract Negotiation Speakers Bureau Digital Strategy Social Media Marketing Leadership Brand Management Brand Development Endorsements Public Relations Sports Marketing Social Media Marketing Management New Business Development Strategic Partnerships Market Planning Market Research Brand Awareness Customer Insight Digital Marketing Sponsorship Sales Corporate Communications Online Marketing Online Advertising Business Development Talent Management

Heather Maclean Education Details

  • George Brown College
    George Brown College
    Post Graduate Program In Sport & Event Marketing
  • Ivey Business School At Western University
    Ivey Business School At Western University
    Business Administration And Management

Frequently Asked Questions about Heather Maclean

What company does Heather Maclean work for?

Heather Maclean works for Prospeakers.com

What is Heather Maclean's role at the current company?

Heather Maclean's current role is Founder and President.

What is Heather Maclean's email address?

Heather Maclean's email address is heather_maclean@cpr.ca

What schools did Heather Maclean attend?

Heather Maclean attended George Brown College, Ivey Business School At Western University.

What are some of Heather Maclean's interests?

Heather Maclean has interest in Squash, Running After My Kids, Spinner, Paddle Boarder And Cyclist.

What skills is Heather Maclean known for?

Heather Maclean has skills like Sponsorship, Integrated Marketing, Strategy, Marketing Strategy, Advertising, Marketing, Marketing Communications, Relationship Marketing, Strategic Planning, Event Management, Contract Negotiation, Speakers Bureau.

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