Oversee marketing and brand-building activities across our businesses: Oliver Wyman, Lippincott and NERA. Member of Oliver Wyman’s Global Leadership Team and the Marsh McLennan’s Marketing & Communications Leadership Team with the goal of aligning and driving brand ambitions across the entire enterprise.

Led global business development and marketing for Lippincott, where I guided firm strategy, cultivated client relationships and helped us win the work we’re passionate about doing. In this role, I focused on go-to-market strategies, evolving the Lippincott brand positioning and identity, launching a global thought leadership platform, supporting the launch and growth of emerging capabilities, and driving sales success. I exceeded our department target of generating 25% of the firm’s annual sales among new clients and increased inbound new business opportunities by 52%. As a member of Lippincott’s Executive Management Team, my responsibility was to push the boundaries of what a “creative consultancy” can be while nurturing our most essential asset—our people.

Assumed the unique and rewarding role of leading both marketing and HR functions underscoring my belief that great brands shine from within. In my marketing role, I continued to build the team and drive brand building programs, thought leadership campaigns and innovative experiences designed to showcase the full breadth of Lippincott’s work and ideas. This included the design and launch of Lippincott’s first ever exhibition, “Like me: our bond with brands” which debuted at the London Design Museum followed by One World Trade Center in NYC and the award-winning study, 'Meet Dawn: The Customer of the Future". In my talent role, I managed the daily function of HR but focused most of my efforts in guiding changes in leadership and firm strategy, creating a working culture attractive to top talent, modernizing our operations function and successfully leading the integration of Lippincott’s first-ever acquisition.

Joined as first CMO tasked with building and leading Lippincott’s global marketing function. Responsible for go-to market strategy, evolving our own brand positioning and identity, raising awareness for our growing capabilities and driving sales success. Help shape a more modern and progressive expression of Lippincott by continually pushing the boundaries of the role of marketing in a B2B firm. Launched a global thought leadership platform; supported the launch and growth of emerging capabilities in brand voice, experience innovation and organizational engagement; devised unique brand activations and partnerships with SXSW, Cannes, Design Week, Advertising Week, WIRED, ANA and the CMO Council.

Responsible for leading the Company’s go to market and brand strategies resulting in new sales and increased brand equity among a client base consisting of 90% of the world’s biggest brands. Responsibilities include brand marketing, digital media strategies, public relations, event planning, sponsorships, product launches, sales support and internal communications. Notable achievements included the launch of the annual BrandZ Top 100 campaign and the marketing launch for release of the breakthrough book GROW written by marketing thought leader Jim Stengel.

Served as first employee of joint venture specializing in research and advisory services on the Baby Boomers and Mature consumer market. Instrumental in launching the business, the brand and its landmark study, Focalyst View. As business development lead, I secured the venture’s launch sponsors including UnitedHealth Group, Chase, The Home Depot, General Mills, Estee Lauder and P&G.

Designed and launched some of the industry’s most successful and profitable conferences including The Marketing Research Event, Future Trends and Shopper Insights in Action. Led content creation, speaker recruitment, marketing and sponsorship for a portfolio of 8+ conferences a year.

Led marketing and communications launch strategy for new audio branding division of ELIAS to raise awareness among top companies of the power of music across a vast range of brand touchpoints. Today ELIAS is the premier company for sonic branding and Sound Identity™.

Served as editorial assistant to international author and journalist Gail Sheehy; assisted in the research and editing for New York Times bestseller "Hillary's Choice" and a portfolio of articles for Vanity Fair. Managed all events and speeches, the launch of Gail's digital platform and also supported Clay Felker, Gail's husband and founder of New York magazine.