Heather Ashford Email & Phone Number

Greensboro--Winston-Salem--High Point Area

Broker specializing in buying, selling, remodeling, renovating and building of homes for clients and myself. Primarily focused on home renovations, remodeling, and flipping. I offer project consultation, along with project management services and services can be made specific to individual client's needs and goals.

Triad

* Sold over half a million in product (new homes) the first three weeks upon returning to the sales floor. Average sold minimum of $700k or higher every single month for the last five years ongoing.

Triad And Triangle Regions, North Carolina Area

I am responsible for evaluating the housing market in terms of D.R. Horton`s current and future relative positioning (product, pricing, feature level, concessions, etc.). I am also responsible for evaluating potential land purchases and evaluating risk and profit potential.Job Responsibilities:* Evaluate opportunities for product development * Guide research and analysis in a manner that is effective in implementing a focused marketing, land and product strategy * Compile competitive, demographic, product, trend and data analysis, data and financial modeling * Discuss/decide with the City Manager which house plans will go into which communities, what types of discounts will be offered to the buyer * Research what other home builders in the market are doing regarding house plans and amenities so we remain competitive * Work with Land Development Manager to decide what size plots to offer according to what house plans are offered in the community * Review and analyze marketing and CS surveys to keep abreast of customer wants/needs* Coordinate information sharing and work distribution with upper management, acquisitions, construction and marketing teams

Nc

Job Responsibilities:* Responsible for selling a variety of chemicals such as coatings, adhesives, sealants, and elastomers* Sell a variety of chemicals to be used in different industries and in applied analytical, pharmaceutical, life science and bioanalytical research* Keep management informed by submitting activity and results reports, such as daily call reports, weekly work plans, and monthly and annual territory analysis* Monitor competition by gathering current marketplace information on pricing, products, new products, delivery schedules, merchandizing techniques* Service existing accounts, obtains orders, and establishes new accounts by planning and organizing daily work schedule to call on existing or potential sales outlets and other trade factors* Maintain professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies* Resolve customer complaints by investigating problems; developing solutions; preparing reports, and making recommendations to management* Develop and grow the commercial relationships of assigned leading industrial customers while prospecting for new accounts to increase market penetration* Manage sales pipeline to drive new business opportunities to commercial success* Forecast sales to enable operations planning, introduce product innovations and maintain active memberships

Lexington, Nc

As a New Home Sales Professional with Clayton Homes, I created a home buying experience by assisting prospects to identify a floor plan, select options, and coordinated the construction process. It was essential that I had the ability to create an initial rapport, establish trusting relationships and provide a high degree of leadership that allowed my prospects to have the confidence to select Clayton Homes as their housing solution.Job Responsibilities:* Brand Ambassador– protected the Clayton Homes branding and assets by maintaining a high level of integrity throughout the sales process* Constant Sales Development– developed expertise in areas such as product, sales acumen, sales presentation skills in my local market* Customer Follow-up– maintained customer files and provided timely follow-up with prospective buyers via the company’s CRM system* Merchandising– assisted GM by helping select inventory, decorated models and maintained appearance of the homes* Personal Prospecting– developed, refined and executed a strategic sales and marketing plan to increase home center traffic* Product Demonstration– showed prospects display homes, demonstrated features and benefits to create added value* Set Appointments– set home center visits by utilizing our prospect database and by converting ad calls and web leads* Sales– facilitated the buying process by building trust, meeting needs and converting prospects to satisfied homeowners* Team Player– was a positive team member and assisted in the development of other team members in a highly evolving, dynamic sales environment* Excellent Customer Service and Generating Referral Sales– provided a great home buying experience by exceeding the customer expectations and honoring commitments

2 Centerview Dr.

Job Responsibilities:* Provided input into the creation of and implementation of Business Development/Sales division of Anomaly Squared’s approach to attain business goals. * Established and monitored key performance indicators for prospects; anticipated and reacted quickly to changes in these indicators as necessary.* Identified client and prospect opportunities, probable risks and issues that impact client concerns; position and implemented solutions to these issues.* Connected with clients at mid and senior level in support of client strategies and to serve as point of contact with the client. Made certain realistic measurement of quality and risk of client relationships.* Closed/assisted with multi part and/or high profile sales negotiations; facilitated team members to strengthen sales pipeline activities and close sales deals.

2 Centerview Dr., Ste 200

Job Responsibilities:*Hired, directed, developed and coached team members while providing clear expectations and accountability. * Determined performance effectiveness, offered feedback and coaching to customer service representatives in support of their development and future career goals. * Developed and applied employee performance management programs; wrote and communicated employee reviews. * Fostered a constructive working environment. Cultivated collaboration, teamwork, and continuous learning to make best use of employee engagement.* Identified individual and group accomplishments and contributions, relating rewards based upon performance.

Greensboro/Winston-Salem, North Carolina Area

Job Responsibilities:* Marketed commercial properties for sale and lease to prospects and other brokers.* Implemented new campaigns to effectively market properties and reach a broader client base.* Qualified prospects and position properties best suited to their needs.

Greensboro/Winston-Salem, North Carolina Area

As a Credit Advisor, I helped small business owners mitigate risk, reduce overhead and operate more profitability. My primary focus was to help educate small business owners to leverage their business credit through reporting tools. Job Responsibilities:* Identified pain points and consulted small business owners on business credit matters and concerns.* Met or exceeded monthly assigned sales quotas.* Was compliant in all areas of the business, exemplifying the characteristics of a model Credit Advisor.* Was proficient in understanding of all products and the target demographics.* Maximized all opportunities to convert assigned leads into sales. * Maintained high volume and strategic phone calls to meet daily, weekly, and monthly sales objectives.

Raleigh-Durham, North Carolina Area

Job Responsibilities:* Recruited providers to partner with company* Negotiated contracts and rates* Met and exceeded set quotas provided monthly* Provided resources and sales mentoring to other team members. * Implemented high quality and sustainable results while maintaining an upbeat and optimistic demeanor in time sensitive situations

Closed over $1.2 million in home sales within a five month period.Job Responsibilities:* Created the ultimate customer experience by educating all customers on the home buying process.* Communicated, aligned, and reset customer expectations.* Built and maintained trusting relationships by developing customer loyalty. * Maintained community management by organizing backlog, collaborating with neighborhood support teams, following up on model operation and maintenance as well as participate in community signage.* Functioned as a high performing team player and adapted to change while communicating and coordinating with team members on a regular basis.* Retained company assets and interests while mentoring and developing personnel.

Key Accomplishments:* "Top 3" producer for two consecutive years * Created and implemented Sale's Assistant Program

Job Responsibilities:* Maintained accounting information, created budgets, hired subs for numerous properties. * Workstation skills include QuickBooks, MS Word, Excel, and Rent Right. * Supervised multiple properties, while actively showing and negotiating contracts for new clients.