I joined the Senate on a 6-month contract, after conducting a thorough communications functional review as a consultant, to lead a strategic review of communications with a subcommittee of senators, and to set a course in support of a new communications mandate. During this time, I developed a new directorate structure with job profiles, fostered relationships and buy-in from Senate leadership to position communications as a key contributor to business success, and championed the shift in… Show more I joined the Senate on a 6-month contract, after conducting a thorough communications functional review as a consultant, to lead a strategic review of communications with a subcommittee of senators, and to set a course in support of a new communications mandate. During this time, I developed a new directorate structure with job profiles, fostered relationships and buy-in from Senate leadership to position communications as a key contributor to business success, and championed the shift in culture to a more integrated, proactive and dynamic function.My arrival coincided with several highly sensitive issues in the media. I counselled Senate leaders on strategy, approach and messaging, and directed communications staff in executing activities through a variety of channels. Show less

Blueprint Public Relations is the communications agency for Canada's associations. We specialize in communications counsel, planning, issues management and media relations coaching and support for health care associations, professional groups, trade and industry federations, regulatory bodies, research institutes, sector councils and foundations.