Heather Cho Email & Phone Number

Greater Chicago Area

Managed external and internal communications for the theater. Led media relations and community outreach strategies, increasing the theater's regional, national and international visibility, attracting new audiences and supporting ticket sales and attendance goals. Crafted written communications such as e-blasts, promotional copy, talking points and program book letters. Supervised public relations consultants. Project-managed the creative and production process for printed newsletter and program books, reaching an audience of more than 50,000.

Orange County, California Area

Executed publicity efforts for more than 330 presentations, including Broadway shows, international ballets, classical music artists, contemporary acts and special events. Implemented media opportunities to promote Center-based education programs and institutional initiatives. Wrote and distributed press releases, media advisories and pre-written articles. Established and maintained Blogger and Twitter accounts. Garnered press coverage of performances and programs in numerous outlets, including the nation's #2 national broadcast media market.

Orange County, California Area

Provided PR and marketing services for companies and municipalities involved in commercial real estate, affordable housing and economic development in California. Projects included leading efforts to promote groundbreaking of a new affordable housing complex and marketing city as a leading place for business to area companies and leaders. Produced promotional and marketing materials for print and electronic communications. Managed budgets and client billing. Assisted in generating proposals for new business pitches.

San Francisco Bay Area

Developed and implemented communication strategies, including media relations, community outreach and crisis communication, for First 5 California's $20 million public education campaign. Fostered partnerships with 18 First 5 County Commissions in Bay Area, Center Coast, Sacramento and Northern California regions. Designed county-specific communication plans and created collateral pieces. Conducted media trainings for spokespeople and partner organizations. Efforts secured more than 600 print, TV and radio stories and resulted in 53.3 million impressions.

San Francisco Bay Area

Conducted community outreach activities in six Bay Area counties on behalf of U.S. Senator Barbara Boxer. Researched and recommended opportunities for Senator to engage with constituents and raised visibility of legislative works and priorities. Acted as liaison between constituents and federal agencies and other government-sponsored programs. Advised legislative staff on local issues and funding needs in the area.