Fortune 500-experienced and classically trained senior leader, digital marketing leader and brand manager for Deloitte, Hasbro, Inc., BIC Corporation, Black & Decker, Disney and more with a CPG and digital-first and entrepreneurial mindset. Strong acumen for building brands and businesses through growth strategies, diversified, integrated media plans to reach target audiences at multiple touch points. Responsible for accurate budget management and strong P/L for businesses. Successful track record of building 3-5 year business and media plans, building strong teams, managing partner relationships and influencing senior leadership in all roles.INDUSTRY EXPERIENCE:Consumer Packaged GoodsToys/EntertainmentHospitalityPerishable/Grocery ProductsTourismPROFESSIONAL SPEAKER:CASE National Higher Education Conference on Branding and Marketing - June 2020University of Rhode Island - Marketing and Branding in a Digital World - Career Day, 2017Coastal Connecticut Media Branding and Social Media Seminar - CT - 2014Rhode Island Marine Trades Association - 2013, Strategic Partnerships, Licensing & BrandingNational Speakers Association - CT - 2012, Strategic Marketing & Social Media for BusinessAnne Garland Enterprises, CT - 2012, Strategic Marketing and Twitter for BusinessConnecticut Shoreline Chambers Business Conference - 2011, Mobil Marketing Panel ModeratorConnecticut Shoreline Chambers Business Conference - 2010, Digital Marketing PanelistBizBuzz Social Media Conference Speaker, Hartford, CT - 2009, Digital & Strategic Marketing Panelist & PresenterVOLUNTEER PROGRAMS: TEDxURI, 2021, 2019, 2018, Marketing and Communications LeadHabitat for Humanity, 2013A.W. Cox Elementary School Kindergarten Volunteer, 2010-2013A.W. Cox Drama Club Publicist, 2013Guilford Center for Children and Guilford Day Care Non-Profit Preschool Program, 2009-2012Branford Chamber of Commerce Marketing Development Committee 2009 - 2013New Triad® for Collaborative Arts, Business Advisor - NewTriad.org - 2004-2005PROFICIENCIES:MS Office, GSuite, OSx, Apple programs, Constant Contact, iMovie, iPhoto, Adobe, WordPress, Instagram, Facebook, Twitter, YouTube, Snapchat, TikTok.
Listed skills include Marketing Strategy, Integrated Marketing, Marketing Management, Public Relations, and 45 others.