Heather Devers work email
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Multi-dimensional leader with a diverse background in creative strategy, multi-channel marketing, sales, strategic partnerships, editorial content creation, and copywriting. Passion for designing and deploying internal and external creative programs for major brands including Condé Nast, D Magazine, Neiman Marcus, and JCPenney. Proven ability to conceptualize, communicate, and implement creative initiatives to manage brand identity and boost brand recognition. Distinguished strategic creative partner who thrives on collaboration with internal cross-functional teams. High level of emotional intelligence and grit.Career highlights include:► Media Relations: Cultivated relationships with media outlets to increase brand exposure; appeared monthly in segments on NBC DFW and Texas Today. ► Awarded for Excellence: As Creative + Content Director for DFW Child Media Group, earned 18 awards from the 2019 Parenting Media Association including the Gold Award for General Excellence. Commentary from judges included, “This publication is a tour de force. It could compete with national magazines. It is excellent in all areas.”► Proven Talent: Youngest Managing Editor in D Magazine history; promoted from Intern to Managing Editor in less than a year.Currently looking for my next opportunity, and am excited to partner with a company to enhance their overall brand strategy and creative direction!
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Director Of Strategic Partnerships + EditorialFlea Style Mar 2022 - Mar 2023Dallas, Texas, United StatesDrove executive leadership over strategic partnerships, editorial, and marketing. Enabled brand and sales growth through business development efforts; served as the acting Director of Marketing. ► Business Development: Launched Private Events Division from the ground up, generating over $600K in 8 months; developed and managed the brand’s first influencer partnership, capturing $70K in online sales and record-breaking single-day sales in stores. ► Event Management: Hosted events for high-profile clients, including NBC Universal, Cartier, La Crema Wines, The Cotton Bowl, The Texas Rangers, It Cosmetics, and The Dallas Cowboys. Ensured excellence throughout event lifecycle including prospecting, quoting, contract negotiation, logistics, staffing, merchandise sourcing, and event management. ► Marketing Strategy: Spearheaded strategic marketing initiatives for email, social media, paid advertising, in-store, and influencer partnerships. -
Chief Creative Officer (Cco)Courage And Grit Creative May 2021 - Mar 2022Delivered comprehensive marketing and creative services for small to mid-size businesses, including social media, email marketing, paid advertising, website management, media relations, and copywriting.► Strategic Relationships: Partnered with notable clients such as GXVE by Gwen Stefani, Rodan + Fields, Flea Style, and Sanctum Med + Wellness within the first year of business. -
Creative + Content DirectorDfwchild Magazines Jul 2019 - Apr 2021Addison, TexasDirected business development initiatives to engage audience and build brand recognition. Managed content and editorial processes in collaboration with internal partners. Cultivated media relationships to enhance brand exposure.► Business Development: Pioneered launch of podcast and parenting roundtable discussions to elevate perception of company from print-centric to a multimedia brand.► Brand Recognition: Rebranded Dallas Child, Fort Worth Child, Collin Child, and North Texas Child magazines to DFW Child to simplify offerings and increase brand recognition. ► Content Planning: Managed editorial content initiatives including planning, writing, and editing for brand’s website and magazine products. Directed the magazine cover process including conceptualization, production, style, cast, and art. ► Collaboration: Partnered with the Director of Marketing to develop consistent multi-channel branding for successful execution of strategic partnerships, promotional campaigns, virtual events, and social media. -
Executive EditorDfwchild Magazines May 2019 - Jul 2019 -
Mens & Women'S Fashion StylistStitch Fix Jul 2014 - Dec 2016Dallas/Fort Worth AreaPartnered with corporate to launch the men’s division and advised on the buying, technical, and algorithm teams on methods to streamline the new styling platform; created personalized orders for clients by leveraging the internal algorithm with style, function, and compatibility in mind. -
Style DirectorJcpenney Jul 2011 - Jul 2014Plano, TxRecruited for re-branding under CEO Ron Johnson; served as a decision maker in the creation of looks for men’s and children’s fashion for JCPenney marketing including mailed media, social media, commercials, advertising, PR look books, and JCP.COM.- Collaborated with Marketing Managers, Trend Directors, General Merchandise Managers, and Buyers to create outfits to portray cohesive branding of JC Penney.- Collaborated with Art Directors, Hair & Makeup Artists, and Stylists to execute branding pointof view on photo shoots. -
Senior Fashion StylistNeiman Marcus Group Creative Services Aug 2007 - Jul 2011Las Colinas, Tx- Managed a team including Producers, Stylists, and Assistant Stylists- Approved editorial styling and pinning of on-set stylists- Styled on set daily for NeimanMarcus.com- Managed the casting of men and children for Neiman Marcus Online Dallas- Collaborated with buying offices and designer offices to maintain Neiman Marcus stylingintegrity while incorporating designer requests - Collaborated with the Copy Team and Art Directors to develop concepts for email andwebsite campaigns and actualize concepts on set through styling and casting -
Creative Services CoordinatorCondé Nast Aug 2006 - Aug 2007Condé Nast Portfolio -
Managing EditorD Magazine Oct 2004 - Aug 2006D Weddings, D Beauty, D Estates, Dallas Medical Directory, Dallas Gold Pages
Heather Devers Skills
Heather Devers Education Details
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Print Journalism, Film
Frequently Asked Questions about Heather Devers
What is Heather Devers's role at the current company?
Heather Devers's current role is Creative Vision | Brand Strategy | Multi-Channel Marketing | Copywriting | Leadership | Strategic Partnerships.
What is Heather Devers's email address?
Heather Devers's email address is he****@****yle.com
What schools did Heather Devers attend?
Heather Devers attended Southern Methodist University.
What skills is Heather Devers known for?
Heather Devers has skills like Fashion, Styling, Photo Shoots, Creative Direction, Art Direction, Fashion Shows, Trend Analysis, Trend Forecasting, Apparel, Fashion Design, Visual Merchandising, Magazines.
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Heather Devers
Dayton, Oh -
Heather Devers
Suffolk, Va2changehealthcare.com, humana.com
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