Heather Ford

Heather Ford Email and Phone Number

Product Strategy & Communications | Automotive Finance Industry @ MBSi Corp.
Heather Ford's Location
Dallas-Fort Worth Metroplex, United States, United States
Heather Ford's Contact Details
About Heather Ford

Pragmatic strategist focused on building brands and actionable campaigns through multi-faceted marketing channels with measurable results. Driven leader with global experience in product marketing, customer experience and product management.Specialties: Product & Project Management; Sales & Customer Service; Product Positioning & Marketing; Customer Experience; Brand Awareness; Data-Driven Marketing; Content Management; Vendor Negotiations & Management; Localization

Heather Ford's Current Company Details
MBSi Corp.

Mbsi Corp.

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Product Strategy & Communications | Automotive Finance Industry
Heather Ford Work Experience Details
  • Mbsi Corp.
    Svp Product & Communications
    Mbsi Corp. Mar 2024 - Present
    Medford, Ma, Us
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  • Mbsi Corp.
    Vp Of Product & Communications
    Mbsi Corp. Apr 2021 - Mar 2024
    Medford, Ma, Us
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  • Mbsi Corp.
    Director Of Marketing & Communications
    Mbsi Corp. Oct 2018 - Apr 2021
    Medford, Ma, Us
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  • Tethered Marketing
    Consultant
    Tethered Marketing Sep 2017 - Present
    Marketing consultant focused on delivering results for vendors in the automotive finance industry.
  • Vigilant Solutions
    Vice President Of Marketing
    Vigilant Solutions Jan 2017 - Aug 2017
  • Vigilant Solutions
    Director Of Marketing
    Vigilant Solutions Jun 2016 - Dec 2016
  • Drn Data
    Vice President Of Marketing
    Drn Data Jan 2017 - Aug 2017
    Fort Worth, Tx, Us
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  • Drn Data
    Director Of Marketing
    Drn Data Sep 2014 - Dec 2016
    Fort Worth, Tx, Us
    View
  • Drn Data
    Senior Product Manager
    Drn Data Dec 2013 - Sep 2014
    Fort Worth, Tx, Us
    View
  • Think Finance
    Senior Product Manager
    Think Finance Aug 2013 - Dec 2013
    Addison, Tx, Us
    Developed and championed the product roadmap and strategy of Think Finance's rent-to-own product. Worked closely with the IT team to deliver new product features. Created the marketing program and budget to educate target customers of this new offering. Focused on testing and improving the customer experience to increase conversion and revenue.
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  • Think Finance
    Product Manager
    Think Finance Apr 2011 - Aug 2013
    Addison, Tx, Us
    Product Manager for one of Think Finance's newest products, Presta, an online rent-to-own offering. Focus on improving customer experience, adding new product features, and managing the product roadmap.
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  • Travelocity
    Product/Project Manager
    Travelocity Mar 2010 - Apr 2011
    Foster relationships with the AllHotels translation vendors in regards to all translated content across live domains while managing against the budget and time restraints.
  • Travelocity
    It Project Manager, Customer Experience
    Travelocity Jan 2009 - Mar 2010
    Effectively managed workflow and deadlines for multiple, simultaneous projects while consulting with key company contributors in order to plan web site development properly against resource pool.
  • Travelocity
    Content Manager
    Travelocity Jan 2007 - Jan 2009
    Collaborated with members of the project and sales team to plan, organize and execute project launches for the Travelocity product, ExperienceFinder.
  • Sabre Holdings, Inc
    Marketing Intern
    Sabre Holdings, Inc Aug 2006 - Oct 2006
    Assisted the Director of Global Corporate Social Responsibility design and implement global employee volunteer week and global employee giving campaign. Created and managed global event surveys using an online tool while maintaining communication with global coordinators.

Heather Ford Skills

E Commerce Product Management Management Product Marketing Customer Experience Vendor Management Business Requirements Leadership Marketing Strategy Program Management Strategy Marketing Project Management Software Documentation Organization And Prioritization Skills Strategic Planning Market Research Analytics Software Development Product Development Localization Agile Project Management Crm Seo Content Management Cross Functional Team Leadership Competitive Analysis Prioritization Documentation Communication

Heather Ford Education Details

  • The University Of Texas At Arlington
    The University Of Texas At Arlington
    Marketing

Frequently Asked Questions about Heather Ford

What company does Heather Ford work for?

Heather Ford works for Mbsi Corp.

What is Heather Ford's role at the current company?

Heather Ford's current role is Product Strategy & Communications | Automotive Finance Industry.

What is Heather Ford's email address?

Heather Ford's email address is hf****@****ros.com

What is Heather Ford's direct phone number?

Heather Ford's direct phone number is +130769*****

What schools did Heather Ford attend?

Heather Ford attended The University Of Texas At Arlington.

What are some of Heather Ford's interests?

Heather Ford has interest in Animal Welfare.

What skills is Heather Ford known for?

Heather Ford has skills like E Commerce, Product Management, Management, Product Marketing, Customer Experience, Vendor Management, Business Requirements, Leadership, Marketing Strategy, Program Management, Strategy, Marketing.

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