Heather James Email & Phone Number

Tucker, Georgia, United States

Atlanta, Georgia, United States

Central Office

Wilkes Regional Youth Detention Center

Greater Atlanta Area

Essential Solutions Property Management is a small start up company within the property management sector. As the Director of Marketing Communications and Public Relations, my job is to build the marketing department from the ground up as well as help with the overall strategic planning and overall direction of the company. Some of my responsibilities include:Creating, implementing and measuring marketing communications and public relations programManaging budgets for marketing initiatives that align with company goalsActing as the organization’s representative with clients, community partners and mediaDeveloping and coordinating programs and resource materials to assist other departments in marketing activitiesProviding counsel to other departments on marketing, communications and public relationsManaging companies employee “good works” volunteer employee programPlanning, implementing and coordinating volunteer and community outreach initiatives Creating and maintaining a climate that attracts, retains and motivates top quality personnel and volunteersRecruiting, training and supervising qualified personnel and volunteersMaintaining and updating company website and monitors website trafficDeveloping social media policy for company and social media planBuilding social media presence through target marketing activities

Fairview Heights Il And East Point, Ga

Builds and grows restaurant sales through various marketing initiativesGenerated over $3 Million in total sales for Fairview Heights within the 1st operating yearIncreased Fairview Heights Stores sales by 18.68% in the 2nd operating yearIncreased total sales for Cleveland Avenue by 27.77% and generated almost $4 Million in total salesIdentified two additional revenue channels for the Cleveland Avenue location generating an monthly revenue of $10,000Manages written plans, activities and events designed to support marketing and community engagement initiatives Creates, develops and implements store eventsCreates and develops marketing collateral for events, catering and special promotionsWrites, and edits copy for press releases, publications, social media and web contentCommunicates internal and external marketing plans and store initiatives with store operator and leadership teamManages and trains team members and volunteers in marketing initiativesBuilds positive strategic relationships with key community leaders and stakeholdersManages fundraisers, donations and sponsorshipUpdates and creates content for store website and social media accountManages store website and social media accountsBuild and develops catering relationshipsDisplayed merchandising materials inside and outside of the store

Belleville, Il

Assisted in maintaining National Trade show and Sponsorship Return on Investment data measurement.Researched future domestic trade shows sponsorships and meetings and analyzed costs Attended domestic shows and events as needed to provide on-site support and/or help supervise on-site setup. Updated trade show event databaseCoordinated and maintained trade show stock, display items and promotional item inventoryCoordinated and maintained trade show materials such as brochures, handouts and graphicsWrote, edited copy and disseminated press releases, news stories and media kits to the proper media outletsProvided updates relevant to the industry through blogs, websites, social media and internal communicationsWrote abstracts and literature summaries in regards to published research on the efficacy of the product(s).Conducted literature reviews on all sell sheets and operation manuals.Proofed and edited product(s) sell sheets, mini catalog, brochures and operation manuals.Reviewed, created and edited presentations Monitored Google alerts and social media channels to identify threats and opportunities for the organizationCreated and disseminated marketing communications pertaining to government affairs and planningGhost-writer for the VP of Government Affairs and Planning, including blogs and op-ed piecesCoordinated cross departmental meetings between Sales and Marketing

Alton, Il

Screened potential clients for litigationPrepared and disseminated new client packets and paperwork for trial teamEntered paperwork and client information into databaseAnswered questions regarding paperworkAssisted with various projects as assigned

Collinsville, Il

Wrote award nominations for the DistrictWrote the winning nomination for the 2009 Outstanding Local Government Achievement AwardEdited request for proposals and contractsMaintained and updated websiteAnalyzed and revised marketing strategiesReviewed and approved grant requestsMaintained grants and projects databaseOversaw compliance amongst grant recipients Researched and evaluated long range plan proposals

Edwardsville, Il

Managed personnel functionsCreated and implemented marketing strategiesGenerated presentations for classes and workshopsFacilitated workshopsPresented on effective public speaking techniques and presentationsTaught classes about effective public speaking and substituted for speech 103 and 105 Instructors Increased overall in classroom workshops and speech center usageCreated and maintained tracking system

Belleville,Il

The ROHO Group, Belleville, IL November 2007 to August 2008Worked directly with VP of MarketingResearched buying patterns in the long-term healthcare industry Engaged in target marketing campaign to increase salesConducted market research on consumer satisfactionCreated promotional kits for the re-introduction of the AIRHAWK® lineGenerated sponsorship packets for the annual ROHO® Gateway Classic Tennis TournamentAssisted in the development and creation of product announcement text, advertisements, and flyers layouts for sales

Master, Public Administration

Activities and Societies: Pi Alpha Alpha Honor Society

Bachelor, Speech Communication- Public Relations

Activities and Societies: -Vice President of Programming and Special Events for Residence Housing Association -Resident Assistant Bluff.