Heather Glynn Gniazdowski Email & Phone Number

Haymarket, VA

Manage team of 13 sales representatives across the company selling print, digital, shows and marketing services integrated packages. Generate revenue for 20 different brands from Old House Journal, Garden Gate, Popular Woodworking, Log & Timber Home Living and other various brands. Forecast and manage annual $13.5M budget. CRM updates, upgrades and.

Haymarket, VA

• Effectively managed $5M marketing budget, driving initiatives with Google SEM and SEO, optimizing brand visibility and attracting targeted audiences. Successful results for major holidays such as Mother’s Day and.
• Redesigned the website to enhance the consumer purchasing process, increasing conversion rates.
• Initiated & established drop-ship relationships, diversifying revenue streams and boosting profitability.

Manassas, VA

• Implemented targeted marketing strategies, resulting in 10% increase in school enrollment.
• Recruited and hired A&P instructors ensuring excellence in teaching quality. Managed dynamic team encompassing admissions, job placement, human resources and registrar departments.
• Facilitated graduates’ transition into the workforce through personalized support and career readiness programs.

Dulles, Virginia, United States

• Packaged cutting-edge programming features to attract national advertisers, securing deals with industry giants like Purina, Quicken, 1-800 Flowers, among other Fortune 500 companies.
• Generated over $8M in revenue and effectively managed a $10M annual budget. Achieved 60% advertising inventory sell-out within the first month of relaunch, and increased CPM for Community assets by over 100% in the.
• Managed a diverse team of 150 remote employees nationwide, including 14 in-house staff members.
• Initiated and organized two annual training conference for staff, promoting continuous growth, collaboration and a culture of excellence.
• Played a pivotal role in shaping the organization landscape, establishing standards, refining processes and implementing style updates across the programming division.
• Executed strategic promotion and distribution for Digital City, AOL’s Local Channel and spearheaded the launch of over 200 new cities, significantly expanding the national footprint for local online information.

Nashville, TN

• National publicist for renowned country music artists Doug Stone and Little Texas. Successfully pitched and coordinated media placements in national print and broadcast outlets.
• Managed corporate account promotions for companies such as Fruit of the Loom, George Dickel Tennessee Whiskey, Gordon’s Gin and Vodka and Full Sail Center for the Recording Arts.
• Onsite Media Director for Gordon’s 9-Ball Championship and Professional Women Billiard Series, achieving 150 million media impressions.
• Logistics Coordinator for Fruit of the Loom’s Countryfest ’96, overseeing the largest one-day ticketed concert event in history with over 250,000 attendees.

Bba, Marketing

Education record