Heather O'Connell Email & Phone Number

Greater Denver Area

Good Ol'-Fashioned Party provides vintage event planning and rentals for creative brides, photographers and party planners in the Denver/Front Range area. We sweat the small stuff and execute your event with flawless coordination and attention to detail; you have fun mingling with your guests at your event. With unique vintage decor and rustic, creative details we can make your party dreams & your corporate events into a reality.www.goodolfashionedparty.com

Project Manager for new business initiatives

Golden Triangle, Denver, Co

Our mission at FosterSports is to make a positive difference in the lives of foster and displaced youth in Colorado, providing athletic programs, equipment and sports-related financial grants to assist in their healthy development. I manage:*Volunteer communication & recruiting*Vendor coordination*Event location acquisition*Fund-raising planning and execution of activities & events

Denver, Co

*Surpassed business quota past 5 years generating over $80M in annual revenue.*Directed marketing and merchandising for over 12,000 product SKUs with a $.5M annual advertising budget.*Headed business development initiative generating 14 new customers *Conducted new sales software training, increasing team productivity by 25%*Created monthly sales selling presentation template that was adopted and utilized by the sales team*Addressed customer concerns in a declining business atmosphere by creating cross-promotion with other consumer products.*Developed and implemented Military merchandising program that increased market share by 5%*Grew territory sales from 8% market share to 11% in 22 months.*Served as Regional Board Manager for Industry Trade Association planning and conducting 3 annual membership functions.

*Served as label liaison for Warner Bros.Provided concise and timely communications of product development, marketing and merchandising promotion to national field sales.*Planned and executed 5 Premiere Events in 5 cities over the course of 7 days, accommodating over 600 customers.*Developed national retail promotion with multiple partners utilized by 1200 retail locations, generating over $1.2 MM.

*Successfully managed sales and promotions in a 10 state area with $3 MM annual sales and $50,000 annual advertising budget.*Planned cross-promotional events*Developed and led monthly sales presentations for National Wholesalers*Organized and conducted talent promotional appearances*Organized annual National Industry Convention event

*Responsible for distribution sales and priority communication in 21 wholesale branches in five states and retail sales calls in a 10 state area including advertising administration and product presentation.*Led Business Development project to create brand awareness.*Planned and executed promotional appearances for talent

*Managed distribution facility for audio, video, books and software with yearly sales volume of $18 MM with 8 sales positions reporting. *Coordination of training and promotional programs and interfacing with operations, credit and corporate communications.*Developed and conducted sales training programs increasing sales call frequency by 28%, resulting in 10% growth of customer base.

Ma, Education

Bs, Recreation Administration