Heather Guith, Mph

Heather Guith, Mph Email and Phone Number

Account Director @ Palladian Partners, Inc.
Washington, DC, US
Heather Guith, Mph's Location
Washington, District of Columbia, United States, United States
Heather Guith, Mph's Contact Details
About Heather Guith, Mph

I’m a communications professional with experience in public health and healthcare public relations, including strategy and content development, data communications, unbranded campaign development, KOL/advocacy engagement, and brand/thought leadership. I’ve led strategic communications for established and pipeline pharmaceutical brands as well as for nonprofits, associations, advocacy groups, and government contractors. My resume prior to becoming a PR professional includes roles in business and health writing, personal training, and fundraising - all of which have helped me to build a diverse skillset and unique perspective on client services.

Heather Guith, Mph's Current Company Details
Palladian Partners, Inc.

Palladian Partners, Inc.

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Account Director
Washington, DC, US
Heather Guith, Mph Work Experience Details
  • Palladian Partners, Inc.
    Account Director
    Palladian Partners, Inc.
    Washington, Dc, Us
  • Palladian Partners, Inc.
    Project Director
    Palladian Partners, Inc. Jan 2023 - Present
    Silver Spring, Maryland, Us
  • Palladian Partners, Inc.
    Senior Project Manager
    Palladian Partners, Inc. Jul 2021 - Jan 2023
    Silver Spring, Maryland, Us
  • W2O Group
    Account Director
    W2O Group Apr 2019 - Jul 2021
    Launched workstream focused on increasing diagnosis of atrial fibrillation globally, through communications support around unbranded clinical trial aimed at changing current cardiovascular screening guidelines and clinical practice. Worked closely with commercial partners and international colleagues to develop framework to enable local markets to launch unbranded awareness campaigns focused on the diagnosis of atrial fibrillation. Led announcement of a partnership between brand and major wearable technology company, resulting in extensive media coverage, increased executive visibility, and announcement at large health media summit. Led development of unbranded U.S. atrial fibrillation diagnosis awareness initiative, working closely with a national media partner to launch initiative via healthcare provider roundtable at a major cardiology meeting and sponsored content.Managed initiative to build unbranded mental health coalition comprised of unconventional stakeholders to address unmet needs in multiple populations. Contributed to communications supporting FDA approval of new schizophrenia treatment, working closely with earned media team to plan for promotion of commercial launch.Managed team responsible for communications planning for FDA approval of adjunct therapy for Parkinson’s disease. Collaborated with team to develop corporate communications for a neuroendocrinology biopharmaceutical company.Developed strategic annual plans for unbranded and branded initiatives to increase support among internal and external stakeholders. Served as lead client contact, communicating with clients on a daily basis on timelines, initiative content and activities, strategy, and budget management/billing. Worked closely with team members to manage complex timelines based on clients’ internal review processes.
  • W2O Group
    Associate Account Director
    W2O Group May 2018 - Apr 2019
  • Burson-Marsteller
    Senior Associate
    Burson-Marsteller Mar 2017 - May 2018
    New York, Ny, Us
    Served as project manager for immuno-oncology brand of major pharmaceutical company. Developed strategic plans for large medical meetings and congresses. Contributed to annual strategic planning. Drafted press releases for medical congresses, data presentations, and regulatory news, including FDA and EMA approvals as well as filing acceptances and validations. Developed internal memos and leadership messages for client corporate affairs, regarding regulatory and data-related company news. Worked closely with client corporate affairs team to ensure alignment of activities with overall strategy. Prepared internal spokespeople for media interviews, ensuring statements aligned with approved corporate messaging. Provided support for large medical meetings, including the 2017 European Society for Medical Oncology (ESMO) in Madrid, Spain, coordinating with corporate affairs to issue press releases and prepare key opinion leaders for interviews/events. Maintained in-depth understanding of company’s immuno-oncology brand for multiple cancer types, conveying regulatory and data information across multiple channels. Crafted social media messaging for medical conferences and advocacy efforts, including cancer awareness months. Managed two members of junior staff, providing feedback/professional development guidance daily and conducting annual performance evaluations.
  • Jpa Health Communications
    Senior Account Executive
    Jpa Health Communications Jun 2016 - Mar 2017
    Washington, Dc, Us
  • Jpa Health Communications
    Account Executive
    Jpa Health Communications May 2015 - May 2016
    Washington, Dc, Us
    Managed projects for and liaised with clients in the pharmaceutical, nonprofit and government contract industries. Developed content and managed technical vendors to launch websites for pharmaceutical and nonprofit clients. Drafted, edited and distributed press releases for clients across industries, including publicly traded companies. Worked closely with diagnostic technology company to promote their precision diagnostics for women’s cancers. Provided support to nonprofit client in advocacy efforts and website development dedicated to eliminating barriers to the effective treatment of mental illness. Contributed to media relations, event promotion, and awareness campaigns for cancer research foundation client. Created social media content for multiple platforms to enable clients to engage with consumers and HCPs. Engaged patient advocates and executed advisory boards for client seeking FDA approval for rare disease treatment. Led storyboarding/script development for animated video for campaign on access to mental health inpatient services. Coordinated plans for FDA advisory committee for pharmaceutical client seeking FDA approval, contributing to advisory committee approval for nocturia drug. Worked closely with government contractor to develop educational materials for patients and providers, ensuring women in CDC-funded community programs continued to receive screenings for breast and cervical cancer. Managed digital/social media projects, triaging requests with digital team and aligning tactics with overall strategy.
  • Challenger, Gray & Christmas, Inc.
    Freelance Business Writer
    Challenger, Gray & Christmas, Inc. Aug 2008 - Dec 2016
    Chicago, Il, Us
    Converted initial client assessments into concise resumes, clearly summarizing skills and responsibilities. Served as ghostwriter, developing resumes for clients of national outplacement firm. Edited resumes and letters under tight deadlines for clients seeking new employment
  • Challenger, Gray & Christmas, Inc.
    Business Writer
    Challenger, Gray & Christmas, Inc. Dec 2007 - Oct 2008
    Chicago, Il, Us
    Served as ghostwriter, developing resumes for clients of national outplacement firm. Edited resumes and letters under tight deadlines for clients seeking new employment. Trained new staff members. Completed training on press releases to promote company ideas. Organized work schedules and recorded data on completed resumes. Managed report/analysis databases. Developed new marketing materials for sales representatives. Created weekly databases and assigned tasks to staff. Converted initial client assessments into concise resumes, clearly summarizing skills and responsibilities. Freelancer with company since 2008.
  • The George Washington University
    Masters Of Public Health Candidate
    The George Washington University Aug 2012 - May 2015
    Washington, D.C., Us
  • The George Washington University
    Managing Editor, Cases In Public Health Communication And Marketing
    The George Washington University Nov 2013 - Jul 2014
    Washington, D.C., Us
  • The George Washington University
    Communications Assistant, Gelman Library
    The George Washington University Jan 2013 - Apr 2014
    Washington, D.C., Us
  • Social Solutions International, Inc.
    Communications Intern
    Social Solutions International, Inc. Apr 2014 - Mar 2015
    Rockville, Md, Us
    Performs detailed literature reviews to amass information and evidence related to exposure to risk factors for childhood and adult cancers. Generates write-ups of findings to provide detailed yet understandable summaries of the evidence in order to inform the lay person. Creates communications materials for meetings within the public health community as well as for public knowledge. Edits and proofreads reports on healthcare, emergency preparedness, and public health policy in order to communicate the contents clearly and present a unified voice on the topic for the organization.
  • Alzheimer'S Association National Capital Area Chapter
    Event Chair For Blondes Vs. Brunettes 10Th Anniversary Season
    Alzheimer'S Association National Capital Area Chapter Apr 2014 - Jan 2015
    Arlington, Virginia, Us
    Managed cross-functional team to coordinate marketing, media, events, fundraising, and tenth anniversary charity game. Served as liaison with Alzheimer’s Association, event staff, and community partners. Developed communication materials and schedules. Raised $170,000 in six months. Organized meetings with volunteers and partners at the Alzheimer’s Association. Communicated with sponsors and alumni attending year-end game. Obtained supplies and gear for players/coaches. Wrote and disseminated weekly updates to BvB organization. Liaised with media/marketing contacts.
  • Cases In Public Health Communication And Marketing
    Managing Editor
    Cases In Public Health Communication And Marketing Aug 2013 - Jul 2014
    Collaborated with editorial team on annual volume of online, open-access journal focused on case studies from in public health communication and social marketing. Solicited submissions and peer reviewers. Selected and edited manuscripts with editorial team. Contributed to additional supplement on topic of total market approach in social marketing.
  • Sibley Memorial Hospital
    Foundation Intern
    Sibley Memorial Hospital Aug 2012 - Feb 2013
    Washington, Dc, Us
    Researched previous and potential donors, conducting wealth and history screenings for in-house major gift solicitors. Contributed to event planning, compiling guest lists, sending invitations, confirming attendees, recording donations, and working closely with media relations coordinator. Wrote articles for hospital publications, conducting background research and communicating with outside sources. Used Raiser’s Edge and WealthEngine software to perform research. Completed special projects for foundation president and vice president. Worked closely with colleagues on grant-writing process.
  • Teamifit
    Marketing Director, Assistant Manager, Personal Trainer, Group Ex Instructor
    Teamifit Jul 2010 - Mar 2012
    Generated written marketing, including monthly newsletters, to provide members and visitors with updates on programs and events. Directed studio’s social media and online presence, including Twitter, Facebook, Foursquare, Yelp, and Wordpress website. Ensured accurate website content, updating information regularly. Created programs to increase client retention, including ‘Member of the Month’ series and instructor spotlight. Hired and led sales team of four, developing initiatives to obtain additional memberships and coordinating events to promote boutique gym. Coordinated in-house information, including weekly schedules. Increased gym’s social media presence and generated written marketing materials. Guided clients through circuit training and group fitness classes. Programmed circuit training workouts, tailoring exercises to goals and abilities of clients. Edited website content, ensuring up-to-date information. Provided customer service to clients regarding scheduling/billing.
  • Motiv Personal Training
    Personal Trainer
    Motiv Personal Training Jul 2010 - Jul 2011
  • Bally Total Fitness
    Personal Trainer
    Bally Total Fitness Sep 2009 - Jul 2010
    Chicago, Il, Us
    Created fitness programs for members. Worked closely with diverse groups of clientele to achieve fitness goals. Communicated with members to establish goals and timelines. Sold multiple training packages to clients with diverse needs and goals. Conducted pool exercises and swim lessons. Motivated individuals to meet personal objectives. Managed personal schedule and produced long/short-term plans for clients.
  • Mcmaster-Carr
    Merchandising Specifications Coordinator
    Mcmaster-Carr Oct 2008 - Dec 2009
    Elmhurst, Illinois, Us
    Verified specifications in industrial supply catalog. Ensured accuracy in product categories. Served as liaison between company and suppliers/vendors. Gathered data on safety issues. Obtained knowledge on product categories/software programs. Met aggressive deadlines by creating detailed assignment schedules. Learned complex department processes quickly. Collaborated with proofreading department to ensure completion of catalog pages in a timely manner.
  • The Uncommon Sense
    Summer Editorial Intern/Arts Review Writer
    The Uncommon Sense May 2005 - Sep 2005

Heather Guith, Mph Skills

Social Media Social Media Marketing Editing Public Speaking Marketing Training Newsletters Proofreading Web Content Facebook Research Project Management Fitness Nutrition Community Outreach Personal Training Resume Writing Wellness Coaching Corporate Communications Event Planning Writing Fundraising Leadership Customer Service Content Development Event Management Group Exercise Instruction Lifestyle Fitness Training Nonprofits Microsoft Word Public Health Press Releases Public Relations Blogging Media Relations Microsoft Office Strategic Planning Management Strategic Communications

Heather Guith, Mph Education Details

  • The George Washington University
    The George Washington University
    Communications And Marketing
  • University Of Michigan
    University Of Michigan
    Women'S Studies

Frequently Asked Questions about Heather Guith, Mph

What company does Heather Guith, Mph work for?

Heather Guith, Mph works for Palladian Partners, Inc.

What is Heather Guith, Mph's role at the current company?

Heather Guith, Mph's current role is Account Director.

What is Heather Guith, Mph's email address?

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What is Heather Guith, Mph's direct phone number?

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What schools did Heather Guith, Mph attend?

Heather Guith, Mph attended The George Washington University, University Of Michigan.

What are some of Heather Guith, Mph's interests?

Heather Guith, Mph has interest in Education, Health.

What skills is Heather Guith, Mph known for?

Heather Guith, Mph has skills like Social Media, Social Media Marketing, Editing, Public Speaking, Marketing, Training, Newsletters, Proofreading, Web Content, Facebook, Research, Project Management.

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