Heather Knox Email & Phone Number

Kirkland, Wa, Us

--Engaged angel investor and advisor contributing to the growth of innovative startups in the US and Europe. --Active as a speaker, mentor, and non-profit board member, sharing expertise and giving back to the community and communications profession.

Walldorf, Bw, De

--Strategic direction and leadership for a 100+ globally distributed SAP comms team focusing on PR, executive communications, employee communications and digital/social strategies.--Spearheaded the launch of the first genAI co-pilot Joule, showcasing expertise in AI, ERP, and digital transformation.--Implemented a new structure, measurement and storytelling strategy for global communications, ensuring global consistency and scale during a major company transformation.--Led team accountable for communications with customers, partners, and sales leadership within a 40,000 person field sales organization.--Led major crisis and reputation communications strategy and response on a variety of topics.--Selected for SAP executive leadership program in partnership with IMD (Switzerland)

Gilbert, Arizona, Us

--Executive head of communications covering PR, CEO communications, employee communications, social media, and company website. Company won several awards and CEO recognition as a result of strategic communications and visibility programs.--Worked in partnership with CMO to secure successful naming rights sponsorship deal and activation for Footprint Center in Phoenix, leading to increased visibility and revenue outcomes.--Spearheaded geo expansion and thought leadership events with A-list influencers, resulting in record revenue outcomes and establishing Footprint as a thought leader in sustainability.--Part of executive team prepping IPO strategy, company readiness and development of S-4 document.

Seattle, Wa, Us

--Led Amazon Americas operations communications (fulfillment centers, delivery network, infrastructure underpinning Amazon.com) from Canada to Brazil during unprecedented Covid-19-related issues and media scrutiny.--Partnered closely with senior leadership team to develop strategy, messaging, execution plans and provide executive coaching--Recruited and established high-performing team across Americas and developed hyper-local communications approach--Media spokesperson on major reputational issues including employee union drive in Alabama.

Paris, Paris, Fr

--Moved from Renault Group in France to Nissan (Renault-Nissan Alliance rotation) to work alongside Japan-based corporate leadership team on governance restructure, reputation recovery and market introduction of new CEO. Worked 50% time in Yokohama.

Paris, Paris, Fr

--Recruited to move to France HQ to lead communications team of 50--One of France's industrial jewels and a 120+ year-old-auto manufacturer transitioning to new mobility offerings, tech transformation and energy ecosystems alongside its portfolio of leading electric and traditional cars--Expanded, transformed Renault Group’s HQ communications team focused on corporate communications and reputation, product communications, executive programs, influencer engagement, campaigns, content, the corporate website and social media platforms. Bilingual.--Implemented high-impact campaign approach to communications, 360 integration across channels, and tailored content development strategy.--Revamped organization structure and resource mix to prioritize more digital and social in response to changing consumer habits online and need for more lifestyle/product lifecycle communications. Drove increasing direct engagement with consumers by implementing smart digital campaign approach.--Led top executives through major launches, event participation, Formula 1 re-entry, thought leadership programs and individual profile development that raised share of voice, share of impact, and reputation breakthrough particularly on innovation topics.--Expanded influencer reach designed to increase overall awareness of key brands, corporate topics and people, delivering several industry "firsts" --Notably improved company reputation scores on key topics while managing ongoing issues and crises.--Selected as one of 20 Renault-Nissan-Mitsubishi participants for year-long Alliance Leadership Development Program--Advisor in Alliance Ventures, a $1b corporate venture capital fund of Renault, Nissan and Mitsubishi to invest in startups around the world

Redmond, Washington, Us

--Successfully helped Microsoft explain, excite and launch Office 365 to consumers and business customers, investors, manage overall cloud services transition, disclose first-time offering of Office for iPad, Yammer social enterprise acquisition integration and other major milestones.--Led the team, agency resources and B2B+B2C communications strategy for the $24b Office division. --Responsible for influencer (press, industry analysts, blogger influencers) engagement, leadership counsel, narrative development and training, quarterly financial results story for the division, content creation and product and services launches, event communications and keynote speeches--Team consistently exceeded target metrics on launches, product reviews, events and "non-news" storytelling. Promoted while in role.

Redmond, Washington, Us

--Promoted for international assignment in Paris Aug. 2009-Aug. 2012 to create new regional communications position at Microsoft international headquarters.--Transformed EMEA communications team to high-performing leaders, oversaw regional PR/AR operations and led a community of 60+ professionals in EMEA. --Developed high-impact engagement program with key journalists, analysts and influencers.--Partnered with European leadership team to develop company narrative blending global messages with local policy, citizenship and product priorities as part of recovery from 10-year EC legal case. Helped shift Microsoft's image from defense to offense.--Coordinated multi-region, multi-country measureable communications campaigns in support of product launches, executive thought leadership, event strategy, corporate initiatives, competitive programs and crisis response.--Received marketing MVP Award, Aug 2011, and Team Marketing Impact Award, April 2012 for initiative to develop and scale regional storytelling program that was adopted WW.

Redmond, Washington, Us

Over five years, I led assignments in corporate communications involving the CEO, Bill Gates, international executives, business leaders, and major company initiatives. Responsible for leading internal alignment across matrixed organizations, media and analyst engagement, event and content strategy, international engagement, brand story development, organizational change management and more, with internal and third party stakeholders.

--Recruited by VP from previous company to run strategic marketing team. --Responsible for brand, web, sales tools and training, PR, analyst relations, financial communications, events, marcom and internal communications --Helped company drive share of voice during competitive battle between telcos to add new applications and services to network, requiring better insight into network performance and quality.--Developed corporate narrative and brand identity ensuring clear value proposition and differentiation in all sales tools, internal and external communications.--Managed all communication during merger between WatchMark (US) and Comnitel (Ireland) to create stronger market value position in software sales to global telcos. Joint company eventually acquired by IBM.

--Led communications for this publicly-held Canadian wireless software company establishing executive, sales and marketing presence in the US. --Led new CEO onboarding, supported CFO/earnings communications, product communications, managed PR, AR, partner/customer comms--Repositioned company from enterprise middleware to consumer-facing technology play

--Led all PR, exec comms, and industry analyst relations --Helped build CRM category for this hot startup in a dynamic, growing enterprise software market. --Led communications during fast growth, 5 acquisitions, including 3 outside US, and major SoftBank investment and market entry in Japan. --Part of core IPO team overseeing messaging, positioning and roadshows. --Company widely recognized by influencers as a thought leader in customer relationship management (CRM) software space through and following successful IPO.

New York, Ny, Us

--Drove PR/AR and launch plans for Microsoft Sidewalk, Expedia and Carpoint.--Pitched business and tech press as Microsoft entered new market space, geographies and introduced new online businesses. --Managed difficult news cycles and negative narrative in business press and ensured Microsoft's voice was present in industry debates.

Bachelor Of Arts Degrees (2), International Relations, French

Executive Program, Women On Boards

Education record