Heather Lishman

Heather Lishman Email and Phone Number

Proud to enable and promote excellence in association conferences and events @
Heather Lishman's Location
Broadway, England, United Kingdom, United Kingdom
Heather Lishman's Contact Details

Heather Lishman work email

Heather Lishman personal email

n/a
About Heather Lishman

A graduate of the University of Surrey, Heather had roles with DeVere, InitialStyle Conferences and Quality in Tourism before forming her own business in 2010 providing services to a diverse range of hospitality organisations. In her role as Association Director of ABPCO she has used her business skills to bring the association events community together to promote and encourage excellence, share, learn and collaborate. By growing member engagement and increasing the profile and recognition of the PCO community, the association has flourished.Specialties: Natural key account managerConfident presenterTenacious and thorough - a 'completer finisher'Institute of Hospitality (Hospitality Assured) and British Quality Foundation trained assessor

Heather Lishman's Current Company Details
ABPCO - Promoting Excellence in Association Conferences and Events

Abpco - Promoting Excellence In Association Conferences And Events

Proud to enable and promote excellence in association conferences and events
Heather Lishman Work Experience Details
  • Abpco - Promoting Excellence In Association Conferences And Events
    Association Director
    Abpco - Promoting Excellence In Association Conferences And Events May 2012 - Present
    Cotswolds
    Bringing the association events community together to promote and encourage excellence, share, learn and collaborate.The Association of British Professional Conference Organisers (ABPCO) is a dedicated industry association representing professional conference organisers. Its mission is to develop and enhance the status of conference and event organisers and increase the recognition given to its members. Membership is open to professional conference organisers, suppliers, associates and destinations who clearly demonstrate the skills, knowledge and experience required to plan and organise major UK and international conferences.ABPCO is dedicated to helping individuals and organisations bring a strong sense of professionalism to their working practice by harnessing and sharing their collective skills, knowledge and experience in the meetings industry.
  • Lishman Associates
    Co Owner
    Lishman Associates Dec 2010 - Aug 2022
    Www.Lishmanassociates.Com
    We provide bespoke consultancy, training and hands-on trouble shooting within the operational quality, sales, business development and key account management roles for hotels, training centres and guest accommodation businesses.'You can't build a reputation on what you say you're going to do' - Henry Ford.Our approach is built on the intrinsic link between a quality product, excellent service levels and successful sales generation. Our services enable hospitality businesses to define their quality strengths and 'good-fit' target markets and use them effectively when promoting their business. This helps the business to grow and retain its customer base by ensuring that the service levels fulfil the guest expectations.
  • Hospitality Assured
    Director, Hospitality Assured Standard For Business Excellence
    Hospitality Assured Jan 2011 - Jan 2020
    Director and Assessor for the quality standard created by the sector professional body, the Institute of Hospitality, specifically for customer facing businesses. It is based on the European Foundation for Quality Management business excellence model, approved by the British Quality Foundation, supported by the British Hospitality Association and endorsed by Quality Scotland.We enable businesses to reach and exceed their full potential by following world class processes, customer service standards and employee engagement. Great service doesn’t happen by accident.
  • Institute Of Hospitality
    Member Of The Executive Council
    Institute Of Hospitality Jun 2015 - Jun 2018
    Sutton, United Kingdom
    INSTITUTE OF HOSPITALITY EXECUTIVE COUNCIL DUTIES AND RESPONSIBILITIESThe role of the Executive Council (EC) is the direction and strategic management of the affairs of the Institute within the powers conferred by the Articles of Association. Specifically, it is the policy forming body of the Institute of Hospitality and its role is to define policy and monitor its implementation.The Executive Council discharges its responsibilities -o directlyo by delegating authority to act on its behalf to the Chair of Council and tothe Chief Executive
  • Quality In Tourism
    Key Accounts Manager
    Quality In Tourism Feb 2007 - Dec 2010
    G4S are the largest employer on the stock exchange. G4S managed services operate the Quality in Tourism assessment service for VisitEngland, which quality assesses 24,000+ properties throughout the UK from B&B’s to large hotel groups.This role involves a dynamic mix of pro-active selling, presenting and key account management across a spectrum of hospitality businesses from family owned groups such as Brend Hotels, to consortia such as Best Western and internationally recognised brands such as Radisson Edwardian. Over the 4 years the role has changed from a broad sales and quality awareness function to a specific focus on increasing business from specific market sectors. Key achievements include:  Increasing annual revenue results (retention, account growth and new business) by 100% from £400k annually to £800k during the height of the global recession. Defining our product offer and USP for target sectors and positioning our assessment offering in growing markets. Through high degrees of planning and organisation I built long-term relationships at the highest seniority levels within the accounts and have successfully balanced the needs of our clients against our organisational goals and those of VisitEngland. I have worked tirelessly to ensure that the portfolio of accounts have a highly interactive and personalised service. A comprehensive understanding of the assessment arena and careful balancing of resources with the administrative and assessment teams to ensure that our services fulfil the clients’ expectations.
  • Initial Style Conferences
    Special Projects Manager
    Initial Style Conferences Jan 2002 - Sep 2005
    Initial Style were the largest provider of dedicated training and conference venues in the UK. They are now known as DeVere venues http://www.devere.co.uk/about-us/venues This new role within the group was originally created to encourage greater synergy between the field sales and centre sales teams. I developed and implemented strategies to grow the business base and sales team from Northamptonshire to Edinburgh. My broad experience across the business in both sales and sales projects enabled me to focus, guide and advise the team to reach maximum results on minimal resources in challenging trading conditions. I achieved success in this role through the credibility I established over a number of years based on my personal results. Key achievements and roles included:  Managing and developing the group sales team based in the North to achieve the cluster venue targets of >£20mn. Through account management and new business development. Production, implementation and onward analysis of a sales strategy for the North West to launch Wychwood Park and further establish Cheadle House. Brand Manager for the ISC Trainers’ Club. A loyalty scheme providing on-site benefits and networking opportunities for its 3000 trainers. Development of a ‘Resource Library’ of sales information accessible to all group and operational sales teams within Initial Style Conferences Analysis of the training provision for the pro-active sales teams – with the formulation of a strategy to update the provision in line with the present business needs Updating of the Operational Sales SOP & Performance Reviews of 20 Sales Staff to identify skills gaps. This culminated in a proposal for all future sales inductions and the introduction of a mystery caller programme. 2002 – Awarded ‘Best contribution to group sales’
  • Initial Style Conference
    Area Sales Manager
    Initial Style Conference Jan 1995 - Dec 2001
    I played a key role in the development of a large number of major accounts – bringing a wealth of experience in understanding the varying requirements of both corporate companies and Government Departments and translating these into workable solutions. This involved communication with key decision makers – both during sales presentations and through ongoing business to business partnerships. Key achievements and roles included:  Hitting or exceeding all annual revenue and bed-night targets. Developing a trusting and strong relationship with my key accounts. Working with Operational Sales Managers and General Managers to create and implement robust Sales and Marketing Plans. Ongoing development of the Trainers’ Club. This included the development of the half-yearly networking events, marketing material and implementation of standards for the operational delivery of the benefits offered to trainers. 2000 - Awarded ASM of the year
  • Devere Hotels
    De Vere Graduate Management Trainee / Accommodation Sales Manager
    Devere Hotels Jul 1993 - Dec 1994
    The Graduate Scheme provided me with an excellent grounding in each hotel department to achieve and exceed set training objectives within a variety of hotels nationwide. My success gained me promotion to Accommodation Sales Manager at The Bellhouse Hotel, where key roles included:  Promoting and increasing accommodation sales to the local corporate market. Active implementation of a yield management policy for the hotel.
  • Karansa Karena Hotel Amsterdam
    Management Trainee
    Karansa Karena Hotel Amsterdam Mar 1991 - Mar 1992
    I undertook a management trainee scheme as part of the professional stage of my degree. I gained operational and supervisory experience

Heather Lishman Skills

Tourism B2b Key Account Management Account Management Sales Event Planning Business Development Competitive Analysis Customer Relationship Management Quality Assurance Association Management Strategy Hospitality Management Sales Management Hotels Marketing New Business Development Quality Auditing Hospitality Event Management Training Time Management Customer Service Contract Negotiation Leisure Project Planning Budgets Management Marketing Communications Marketing Strategy Crm Selling Hospitality Industry

Heather Lishman Education Details

Frequently Asked Questions about Heather Lishman

What company does Heather Lishman work for?

Heather Lishman works for Abpco - Promoting Excellence In Association Conferences And Events

What is Heather Lishman's role at the current company?

Heather Lishman's current role is Proud to enable and promote excellence in association conferences and events.

What is Heather Lishman's email address?

Heather Lishman's email address is he****@****tes.com

What schools did Heather Lishman attend?

Heather Lishman attended University Of Surrey, Blue Coat School, Oldham, Bqf Training.

What skills is Heather Lishman known for?

Heather Lishman has skills like Tourism, B2b, Key Account Management, Account Management, Sales, Event Planning, Business Development, Competitive Analysis, Customer Relationship Management, Quality Assurance, Association Management, Strategy.

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