Heather El Guindy Email & Phone Number

Temecula, Ca, Us

- Oversee the Catering, Events and Conference Services department at a multi-winery resort.- Responsible for driving revenue growth through the strategic planning and execution of private events, weddings, corporate events, and special events.- Develop and implement a comprehensive sales strategy to maximize private events, weddings, corporate events, and special events revenue.- Proactively identify and target new business opportunities to expand our private event client base- Build and nurturing relationships with corporate clients, event planners, wedding coordinators, and other key stakeholders in the industry- Collaborate closely with the culinary and operations teams to ensure seamless execution of events, meeting and exceeding client expectations- Conduct site visits, client consultations, and tastings to showcas venue and services- Negotiate contracts, pricing, and terms with clients, ensuring a win-win scenario for both parties- Manage the event sales pipeline, tracking leads, and generating accurate reports to assess performance and identify areas for improvement- Remain informed about industry trends, competitor activities, and emerging market demands to continuously enhance our offerings

Los Angeles, California, United States

California

Provides support to the Senior Vice President of Global Franchising and Directors of International Development for growth of the UFC GYM in international markets. • Act as a strategic business consultant with the SVP, Franchise Partners, and potential new partners all over the world.• Initial interface / screener / and recommender of third parties to move forward in the new franchise vetting process (including performing business plan review / providing critical business feedback / etc).• Maintain effective interdepartmental relationships and courteous, effective relationships with external vendors and partners.• Utilize various resources to research and compile information relating to expansion into international markets.• Owns and drives the Site Consent Process – working to set up meetings, leading in the presentation creation (including finding and questioning information), and performing presentations as necessary• Lead communications with Legal, Retail, Marketing and Accounting Departments around all new store information.• Drive the potential franchisee orientation process from start to finish.• Manage the International Development Schedule, update and distribute weekly.• Manage series of historical development reports and schedules• Create and maintain Document Management files for International correspondence with Partners.• Partner with Global Marketing and Insights on Consumer Research Projects• Proactively update sales materials / business presentations as necessary.• Responsible for the training and development of all franchise employees and corporate employees of UFC Gym.

Ventura County

•Meet with bride prior to wedding/event to discuss wishes and desires and obtain a clear understanding of your vision, goals, and requirements for your wedding day. •Develop a detailed wedding/event day itinerary and distribute it to appropriate wedding party members and vendors. •Attend the wedding rehearsal to ensure all participants understand their responsibilities and are aware of the flow of the ceremony. •Coordinate all vendor set-ups at the ceremony site to ensure your vision is implemented properly. •Oversee all details before and during the ceremony. •Placement of the guest book, programs, place cards etc.•Ensuring all bouquets, corsages, boutonnieres, and flower girl baskets are distributed timely and properly. •Line-up of the wedding party.•Cueing the musicians.•Gathering wedding party and family members for pictures as needed.

San Diego, California

• Coordinate and manage all aspects of the planning and production of CCS’ annual Tea and Chef Showdown, including speaker selection, committee recruitment, sponsor solicitation, collateral design, budget monitoring, timeline development and publicity.• Negotiate with suppliers/vendors to secure the best possible values for goods and services to be purchased in conjunction with fundraising event. • Solicit and close funding proposals with corporate sponsors. • Recruit and manage volunteers to assist with all aspects of the event.• Coordinate annual Bridging Hearts holiday adopt-a-family program• Coordinate all social media programs and campaigns for agency inducing website content, e-blasts, Facebook, Twitter, LinkedIn, Instagram, Pinterest, Tumblr and YouTube. • Serve as staff liaison to the Board PR and Marketing Committee• Represent CCS at speaking engagements as needed

Los Angeles

• Assisted with press pickups, press kits, and clippings for clients: DeLeon Tequila, Lexington Social House, EPIQ, DJ Scratch Academy, Tinder, House of Hype• Wrote pitches to LA outlets for Lexington Social House• Assisted with check-ins for talent, media and guest lists at House of Hype Grammy After-party, Quattro Volte Vodka launch party, and other special events• Created face sheets for special events• Assisted celebrities on the red carpet

Chico, Ca

• Assisted a team in creating promotional items for CSU Alcohol and other Drug Conference• Conducted focus groups and research for Chico States Graduation Initiative committee• Wrote blogs for the Tehama Group Communications Wordpress• Contributed to Tehama Group Communications Twitter and Facebook posts• Contribute as part of an entrepreneurial team that promotes teamwork and creativity

Chico, Ca

• Wrote press and news releases to raised public awareness of the program • Contributed by writing online newsletter, Facebook and Twitter posts• Track client, sector and industry media coverage on a daily basis• Oversee periodic client activity and media reporting• Ability to multi-task while simultaneously maintaining focus on specific projects• Assist the communication and marketing teams with administrative work

Burbank, Ca

• Updated press contact information nationwide• Managed tour press for Warped Tour 2012, Kimbra and The Flaming Lips• Assisted with research and brainstorming of brands, programs and potential partnerships• Research trends in partnership and promotions, including competitive programs • Online research pertaining, but not limited to the following: Regional and National events and conventions

New York, Ny

• Represented clients at SHAPE magazine editor meetings• Selected appropriate products for each magazines “Holiday Gift Guide”• Development of content topics on Beauty & Lifestyle• Assist with writing Blog Posts• Pitched to beauty editors all over New York City for client Yves Rocher • Assisted with RSVP's and guest list for Yves Rocher fragrance launch party

Bachelor Of Arts (B.A.), Major: Journalism, Public Relations / Minor: Nutrition

Activities and Societies: CAVE volunteer, nutrition club, Tehama Group Communications

Summer Internship Program, Public Relations