Heather Mccaffrey Email & Phone Number

Irvine, Ca

New York, New York

• Structured and headed up team of 10-15 direct reports across 8 brands and ensure team is organized, process is followed, areas of risk are identified early, contingency plans are in place, and financials are tightly managed• Go to person across agency for help with process, problem solving, team concerns, and help coming up with unique, low risk execution plans that meet the needs of the client and agency• Managed revenue across multiple clients and internal teams totaling $10M including creating pricing using detailed staffing plans, forecasting, tracking actuals, reconciliations, revenue recognition, and profitability• Worked with detailed staffing plans and flow them into a master resource sheet. This creates clear visibility into allocated hours by person, shows holes in staffing, and allows for easy financial forecasting and projecting• Exceeded projected team revenue every year for 5 years and consistently track to budgets with no overages• Developed pricing library, schedules, and assumptions• Driver of total quality management across agency including training new and current team members on agency structure and best practices• Led standardization and initiation of processes and templates within an online library• Worked closely with senior leadership on revenue projections, new business pricing, agency updates, and discuss ideas for improvement• Hosted team meetings to share agency updates, conduct trainings, roll out new processes, have peer sharing of work and learnings, and build team morale both in these meetings and outside the office• Day to day on projects as needed

New York, New York

• Structured and oversaw a team of up to 8 Project Managers from Associate Director level to Junior Project Manager including day-to-day management across 6 brands• Worked closely with team members, PMs, and head of accounts to plan and problem solve• Oversaw $8M in revenue including developing and reviewing scope of work documents across multiple clients and internal teams• Completed annual and monthly forecasting, revenue recognition, and reconciliations with teams consistently tracking to budget with no overages• Developed new processes for naming conventions, estimating, editorial tracker, and routing• Worked with resource manager and project managers to manage resource needs on a weekly basis using a detailed resource sheet that shows hours by person, by week and tracks to total budgets. By managing resources in this way we were able to get support that we needed as we needed it and drastically improve work-life balance• Mentored team members and ensured clear career paths including reviews and goal setting (resulting in promotion of Junior PM in one year together)• Lead pitches and developed new business pricing• Day to day on projects as needed

New York, New York

• Led day-to-day management of projects for Lantus – Sanofi’s #1 selling insulinOversaw project development process from creation to completion for up to 18 digital projects simultaneously, including creating and maintaining extensive Project schedules o Attended regulatory reviews and oversaw updates through to 2253 release• Created and managed project estimates with consistent savings or spot on actuals • Developed monthly and quarterly forecasting spreadsheets, monthly project accruals for clients, presented monthly reconciliation documents to client and procurement and developed weekly resource allocations for accurate staffing• Oversaw 2 juniors including an Associate and Project Manager o Set clear objectives and had regular reviews with team to help define goals and establish a career path. Both of my reports were been promoted within 1 year of working together• Worked with Account teams to ensure Key Performance Indicators (KPIs) and goals were established prior to program launch. This ensured performance was accurately measured and ROI (new starts) were met

New York, New York

New York, New York

• Managed national event marketing tours to over 50 markets for Nintendo. Programs included a national Wii and DS mall tour, Fire Emblem Game Tour, DS Movies in the Park, and DS tour to Shecky women’s events and Old Navy• Developed estimates for $11M in projects, ensured client approvals of budgets, managed billing, and presented reconciliations• Served as lead day-to-day client contact• Sourced and managed vendors to build elaborate event footprints, secured locations and permits for events, managed trucking of assets to events, managed warehousing of assets, managed set-up of footprints at events, and locally hired and trained hundreds of staff members• Managed an internal team of up to 8 professionals to ensure proper coordination of program planning and event execution• Managed websites for events that featured brand information, savings opportunities, and registration• Partnered with Amazon to create a Nintendo eCommerce site allowing consumers to purchase product at events

New York, New York

• Led nation wide consumer events for Nintendo, Virgin Mobile, InterContinental Hotels Group, Benefit Cosmetics and U.S. Cellular• Budgeted, planned, and executed national tours with over 250 stops• Managed production of event footprints, assets, and materials including a project for InterContinental Hotels Group that was in the U.S., Latin America, and Aruba. All assets were translated into Spanish, Portuguese, and French

New York, New York, United States

• Developed an outreach database for top sales initiatives• Wrote press releases submitted to print and online marketing and financial magazines• Managed case studies including the written report and creative design for sales outreach

New York, New York

Pmp Work In Progress, Project Management

Bachelor'S Degree, Liberal Studies