Heather Mclennan Email & Phone Number

Sydney, Nsw, Au

Sydney, Australia

Sydney, Australia

Focus on delivering unique campaigns and marketing programs to promote brand loyalty. Fast-paced environment that involves managing a heavy workload with strictly timeline-sensitive deliverables. Roles include developing project briefs, pricing and profitability models, supplier negotiations, quality control, offshore logistics and all client relations. - Global supply chain project management and key account management- Develop bespoke retail offers for Disney and Hasbro licensed character merchandise and sell through all channels of major ANZ retailers, such as Australia Post, Metcash, Foodstuffs, United Petroleum, Newspower, Target, etc. - Monitor client plans, successes, risks and opportunities to deliver projects that deepen the overall relationship with my client portfolio, including Schwarzkopf, Henkel, Uniting, Stockland, and Universal Production Music.

Sydney, Australia

Comprehensive marketing role within the Australian/NZ subsidiary of a global food manufacturer. This role is very project intensive, with an extensive overall range and dozens in simultaneous development. Projects were aimed at continuous improvement of the existing portfolio or new business development from product level up to groundbreaking new platforms or divisions. This involvement strengthened process control management and emphasized priority on the customer/stakeholders' experience. - New product development and all strategic lifecycle activities- Key account development, business analysis and sales presentations- Development and execution of marketing programs, materials and external activities (e.g. trade shows)- Accountability to cross functional teams, including participation in local, regional and global governance- Website development and management

Greater Los Angeles Area

In this role, the foundation was tied mostly to the foodservice division, providing support to the sales team through key account programs, indirect sales promotions, and distributor engagement and education. - Developed marketing materials and communications for stakeholders and customers- Key account business analysis and sales presentations- Managed product integration during a major merge to align brands- Vendor management, including advertising agency and premiums fulfillment centre. - Proficient in copywriting both internal and external communication pieces, including print collateral, advertisements, website content

Buffalo/Niagara, New York Area

As part of the marketing development group at Rich's World Headquarters, this team performed a central function to support all divisions of the business, with a primary focus on product marketing and retention programs. Secondary to this was channel marketing, which involved partnering with each division to meet strategy objectives. - Recommended and implemented a sales bonus process to improve reporting.- Administration of Rich Values - a loyalty program for redeeming industry tools for sales - Corporate website management, working closely with IT for backbone development

Bachelor Of Science (B.S.), Business Administration And Management, Marketing

Activities and Societies: Pi Sigma Epsilon - Omicron Chapter. Co-ed Professional Business FraternityMember of a co-ed professional.

Regent Diploma