General Manager, Global Orthopedics, Trauma & Cmf
Current
Jan 2023 - Present
AeroLeads people directory · profile
Heather Pierce Email & Phone Number
Global Product Management ▸ Strategic Marketing & Commercialization | Tactical Execution | Sustainable Revenue Growth
at
LifeNet Health
1 work email found
@lifenethealth.org
1 phone found area 757
LinkedIn matched
✓ Verified July 2026
4 data sources
Profile completeness 100%
Current company
Role
Global Product Management ▸ Strategic Marketing & Commercialization | Tactical Execution | Sustainable Revenue Growth
Location
Hampton Roads, Virginia Metropolitan Area, United States
Who is Heather Pierce? Overview
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Quick answer
Heather Pierce is listed as Global Product Management ▸ Strategic Marketing & Commercialization | Tactical Execution | Sustainable Revenue Growth at LifeNet Health, based in Hampton Roads, Virginia Metropolitan Area, United States. AeroLeads shows a work email signal at lifenethealth.org, phone signal with area code 757, and a matched LinkedIn profile for Heather Pierce.
Heather Pierce previously worked as General Manager, Global Orthopedics, Trauma & CMF at Lifenet Health and Senior Director & General Manager: Global Spine & General Orthopedics Franchise at Lifenet Health. Heather Pierce holds Master Of Business Administration (Mba) from William & Mary.
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Email format at LifeNet Health
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{first}_{last}@lifenethealth.org
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Profile bio
About Heather Pierce
I am known for innovative product development, marketing, and sales professional with a long history of successful commercialization of medical devices and keen insights into sales and marketing best practices. My global, big-picture mindset is the key to actionable strategic planning, and I am proud of the work I've done marketing products, forging alliances, and generating new business globally. My passion for building highly effective relationships allows me to achieve exemplary bottom-line results. I combine my high degree of technical competence with my motivational and persuasive leadership style to build and lead effective cross-functional teams. To plan effective go-to-market strategies, I constantly research emerging trends while analyzing performance data to deliver superior results. Colleagues and executive leaders have come to expect optimal marketing, sales, business generation, and product development outcomes from me. The skills and traits that drive my success include: ▸ Marketing and Branding Expertise ▸ Inspirational Team Leadership▸ Keen Insights and C-Suite Recommendations ▸ Global Product Sales Methodologies ▸ Strategic Partnerships and Distribution Agreements▸ Revenue-Generating Commercialization Initiatives
Listed skills include Medical Devices, Market Development, Ultrasound, Product Development, and 26 others.
Current workplace
Heather Pierce's current company
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5 roles
Heather Pierce work experience
A career timeline built from the work history available for this profile.
Senior Director & General Manager: Global Spine & General Orthopedics Franchise
This high-level role requires exceptional strategic planning to develop funnels and channels to attract new customers. With a team of product managers, I market allograft and medical device solutions to acute care clients by forging strong relationships with both direct and distributor sales teams. I strategize to bolster new product development and improve the positioning of current product lines for 19 brand families – constantly evaluating short-, mid-, and long-term goals to improve marketing opportunities.
Dec 2017 - Jan 2023
Senior Product Manager: Spine
To guarantee product family growth and launch new products successfully, I created comprehensive go-to-market and product strategies. I researched market conditions and customer needs to guide forecasting activities, product positioning, product clinical study directions, and publication planning to garner attention from prospective clients. My go-to-market strategies, tactics, and promotional activities were bolstered by my expertise in penetration, training, and post-launch follow-up support. I was able to stimulate demand by nurturing relationships with alliance and global distribution partners.
Nov 2014 - Nov 2017
Sales & Marketing Manager
My job was to direct the sales and marketing efforts for a large portfolio of diagnostic medical imaging and radiation therapy products to expand reach and boost revenue. I incorporated a multi-channel approach – including digital, print, direct, and social media sales as well as events such as trade shows. By strategically positioning the company as a "go-to" source by providing quality resources and education for the medical physics community, I was able to connect with a highly technical customer base and plan follow-up to capitalize on sales opportunities.
Feb 2008 - Oct 2014
Product Manager & Product Engineer
I oversaw the development, sales, and product line expansion of diagnostic ultrasounds. During my tenure, I successfully managed a team of lab technicians, focused on commercialization techniques, boosted on-time delivery rates, and reduced manufacturing time frames while maintaining quality. By implementing a new manufacturing processes and creating supporting documents, I was able to optimize technical support for existing clients.
Sep 1993 - Feb 2008
2 education records
Heather Pierce education
Master Of Business Administration (Mba)
William & Mary
Bachelor Of Science - Bs, Engineering Science & Mechanics
Virginia Tech
FAQ
Frequently asked questions about Heather Pierce
Quick answers generated from the profile data available on this page.
What company does Heather Pierce work for?
Heather Pierce works for LifeNet Health.
What is Heather Pierce's role at LifeNet Health?
Heather Pierce is listed as Global Product Management ▸ Strategic Marketing & Commercialization | Tactical Execution | Sustainable Revenue Growth at LifeNet Health.
What is Heather Pierce's email address?
AeroLeads has found 1 work email signal at @lifenethealth.org for Heather Pierce at LifeNet Health.
What is Heather Pierce's phone number?
AeroLeads has found 1 phone signal(s) with area code 757 for Heather Pierce at LifeNet Health.
Where is Heather Pierce based?
Heather Pierce is based in Hampton Roads, Virginia Metropolitan Area, United States while working with LifeNet Health.
What companies has Heather Pierce worked for?
Heather Pierce has worked for Lifenet Health and Cirs (Computerized Imaging Reference Systems, Inc.).
How can I contact Heather Pierce?
You can use AeroLeads to view verified contact signals for Heather Pierce at LifeNet Health, including work email, phone, and LinkedIn data when available.
What schools did Heather Pierce attend?
Heather Pierce holds Master Of Business Administration (Mba) from William & Mary.
What skills is Heather Pierce known for?
Heather Pierce is listed with skills including Medical Devices, Market Development, Ultrasound, Product Development, Medical Imaging, Product Launch, Biomedical Engineering, and Marketing Strategy.
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