Heather Boyd Email & Phone Number
@collectors.com
3 phones found area 408 and 714
LinkedIn matched
Who is Heather Boyd? Overview
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Heather Boyd is listed as Senior Director of Marketing, PCGS Division at Collectors, a with 12 employees, based in Orange, California, United States. AeroLeads shows a work email signal at collectors.com, phone signal with area code 408, 714, and a matched LinkedIn profile for Heather Boyd.
Heather Boyd previously worked as Director of Marketing, PCGS Division at Collectors and Marketing Manager at Eb5Investors.Com. Heather Boyd holds Bachelor Of Science, Business Administration And Management, Marketing from Chapman University.
Email format at Collectors
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AeroLeads found 1 current-domain work email signal for Heather Boyd. Compare company email patterns before reaching out.
About Heather Boyd
As the Senior Director of Marketing at Collectors, I lead a team of 12 professionals who are passionate about creating and delivering engaging and educational content and experiences for the collectibles community. I have 10 years of experience in marketing and events, working with global and diverse audiences and over 6 years of marketing management experience.My mission is to increase the value and visibility of Collectors' brands and services, primarily the PCGS division, which is the world's leading authority on coin grading and authentication. I have successfully executed the company's rebrand and website redesign, increased annual paid memberships by 88%, and developed a robust content strategy that generated over 1.4 million views for PCGS.com in 2023. I also manage community relations through various online and offline channels, providing transparency and building trust with our customers and partners. Additionally, I oversee the marketing for the PCGS international offices in Paris, Shanghai and Hong Kong where we communicate in French, German, Chinese and English.
Listed skills include Customer Service, Sales, Microsoft Excel, Microsoft Office, and 45 others.
Heather Boyd's current company
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Heather Boyd work experience
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Senior Director Of Marketing, Pcgs Division
Current
Director Of Marketing, Pcgs Division
Marketing Manager
-Managed and executed the company's transition to Salesforce- Worked with a third party developer to execute a data migration and develop the company's SalesForce platform- Created automations and internal views in SalesForce to support the needs of the sales team- Executed implantation and training across the company for proper utilization of SalesForce- Created and executed marketing strategies for the company's international events and publications- Managed the company's outbound communication through MailChimp
Marketing Manager
-Executed company re-branding including messaging, positioning, web site development and visual elements (logo, colors, collateral templates, and tradeshow presence) in 2015 and continued development of brand umbrella for new products.-Defined marketing strategy through target market identification, unique selling propositions, positioning, and distribution channels.-Provided growth metrics in management and corporate strategy meetings to visualize successes and growth opportunities. -Produced marketing research activities (survey creation, competitive analysis and internal S.W.O.T. reports).- Orchestrated Annual User Conference: 4-day event, 60+ sessions, 350 attendees, completed with budget surplus with continued growth. Established new event branding.-Key content provider for company webs site, editorial bylines, collateral, datasheets, case studies, white papers, blogs, ad copy and social media. Support company CEO by ghost-writing published articles, industry briefs and other documents. 4 published pieces in the last year.-Managed all company events, tradeshows and 2-day regional seminars from planning and execution to email follow up and ROI. Attend most seminars nationwide.-Managed product releases through cross-functional teams to create master product positioning and messaging documentation and product collateral for launch-Key contact for department vendors (public relations agency, web development team, video team and outsourced writers).-Proficient in Adobe Cloud software tools (InDesign, Photoshop, Illustrator).-Experience with Adobe After Effects.-Executed e-mail campaigns on SalesForce Pardot platform, implemented lead scoring and e-mail automation.-Created, monitored, and maintained Google Adwords campaigns.-Increased SEO through keyword expertise and relevant content, gained first page status on all relevant pages.-Responsible for interviewing and hiring new marketing team members.-Excellent presentation and public speaking skills
Marketing And Events Coordinator
-Construct marketing campaign briefs and management of campaigns through multiple departments-Develop and manage social media campaigns and operations-Creation of printed and online advertisements, brochures and other collateral through Photoshop and InDesign -Booking and organization of industry trade shows and conferences-Attend trade shows and conferences to network on behalf of the company-Onsite coordination of LCPtracker annual and one-day regional conferences and workshops-----2016 User Conference completed, 4 days, 60+ sessions, 350 attendees-Execute e-mail campaigns in a professional manner-Expert use of Salesforce, ConstantContact, Wordpress, Zoominfo and other marketing and lead generation tools-Create, monitor and maintain Google Adwords campaigns-Increase SEO through keyword expertise and relevant content-Maintenance of company webpages through sitefinity and wordpress-Manage a team of interns, teaching them our marketing processes
Marketing Assistant
-Develop and manage social media campaigns and operations-Direct lead generation via organic research or collecting lists-Assist with booking and organization of industry trade shows and conferences-Attend trade shows and conferences to network on behalf of the company-Assist with onsite coordination of LCPtracker annual and one-day regional conferences and workshops-Execute e-mail campaigns in a professional manner-Expert use of Salesforce, ConstantContact, Wordpress, Zoominfo and other marketing and lead generation tools-Create, monitor and maintain Google Adwords campaigns-Increase SEO through keyword expertise and relevant content
Heather Boyd education
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Chapman University
Frequently asked questions about Heather Boyd
Quick answers generated from the profile data available on this page.
What company does Heather Boyd work for?
Heather Boyd works for Collectors.
What is Heather Boyd's role at Collectors?
Heather Boyd is listed as Senior Director of Marketing, PCGS Division at Collectors.
What is Heather Boyd's email address?
AeroLeads has found 1 work email signal at @collectors.com for Heather Boyd at Collectors.
What is Heather Boyd's phone number?
AeroLeads has found 3 phone signal(s) with area code 408, 714 for Heather Boyd at Collectors.
Where is Heather Boyd based?
Heather Boyd is based in Orange, California, United States while working with Collectors.
What companies has Heather Boyd worked for?
Heather Boyd has worked for Collectors, Eb5Investors.Com, and Lcptracker, Inc..
How can I contact Heather Boyd?
You can use AeroLeads to view verified contact signals for Heather Boyd at Collectors, including work email, phone, and LinkedIn data when available.
What schools did Heather Boyd attend?
Heather Boyd holds Bachelor Of Science, Business Administration And Management, Marketing from Chapman University.
What skills is Heather Boyd known for?
Heather Boyd is listed with skills including Customer Service, Sales, Microsoft Excel, Microsoft Office, Social Networking, Powerpoint, Marketing, and Public Speaking.
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