Heather Falls
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Heather Falls Email & Phone Number

Founder and CEO at GROW & Flourish Co
Location: Tuscaloosa, Alabama, United States 10 work roles 3 schools
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✓ Verified July 2026 3 data sources Profile completeness 86%

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Current company
Role
Founder and CEO
Location
Tuscaloosa, Alabama, United States

Who is Heather Falls? Overview

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Heather Falls is listed as Founder and CEO at GROW & Flourish Co, based in Tuscaloosa, Alabama, United States. AeroLeads shows a matched LinkedIn profile for Heather Falls.

Heather Falls previously worked as Business Growth Strategist & Digital Marketer | Driving Brand Growth through Innovation at Heather Falls, Llc. and Sales Executive at Simplified Medical Management. Heather Falls holds Associate’S Degree from Shelton State Community College.

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GROW & Flourish Co

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Profile bio

About Heather Falls

My passion is to teach and empower women entrepreneurs and business owners to build a business and life they love with more money, time, and freedom. I provide a safe and supportive space for female business owners and entrepreneurs to gain perspective in their business, establish and act towards smart goals, have access to a reliable accountability partner that supports them, and helps them unlock their potential to grow and build a business and life they love.My professional experiences have taught me the following:· I am constantly learning and growing because I know the sky is the limit.· I am always making people smile, because I'm a "cup is always half full" kind of woman.· Not everyone likes my positive personality, and that's ok.· I will always do what is best for my clients.· I enjoy creating order out of chaos. · I celebrate client wins like they are my own.· I research. A lot. I make decisions based on facts. · I'm a go-getter. If you tell me where you want to go, I'll help you get there.· I'm organized. A colleague of mine once took a picture of my work desktop - I have a beautiful desktop background to help me organize my folders.Professional Skills: · Content Writing · Creativity · Web Design · Efficiency · Top-notch organization · Customer care · Critical thinking · Problem solving · Teamwork · Collaboration · Professionalism · Strong work ethic · Oral and written communications skills · Leadership · Project Management · Strategic Planning · Business DevelopmentProduct Knowledge: Go High Level, Claritysoft CRM, Hubspot CRM, Facebook, Instagram, Pinterest, Microsoft (Teams, Word, Excel, Outlook, Powerpoint), Google Suite, Zoom, Adobe, Wordpress, EHR (Practice Fusion), HIS (Greenway, Raintree), Mail Chimp, Constant Contact, Swipeclock, Calendly, Slack, Wix, Squarespace, and so much more.I serve as a volunteer with the United Way of West Alabama, where I serve as a panel chairperson on the Volunteer Allocation Team; I'm on the Board of Directors at Easterseals West Alabama; I am the business growth strategist for a global nonprofit organization that protects children. I work with our local MomCo organization and Rising Tide Society on multiple projects. I’m also involved with Empowering Women Locally and enjoy meeting and supporting other women business leaders. Message me to connect!

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Heather Falls's current company

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GROW & Flourish Co
Grow & Flourish Co
Founder and CEO
Tuscaloosa, AL, US
AeroLeads page
10 roles · 18 years

Heather Falls work experience

A career timeline built from the work history available for this profile.

Business Growth Strategist & Digital Marketer | Driving Brand Growth Through Innovation

Current
Heather Falls, Llc.

Tuscaloosa, Alabama, United States

Work with clients to identify their brand, vision, and goals; Build a unique marketing strategy for clients; Assist clients with setting goals and developing plans for business and revenue growth; Work with clients to analyze current data, review staff performance, and help implement positive changes; Review business metrics (Scorecard/KPI) with clients to help them better understand where they are meeting their business goals; help clients build the right team and delegate tasks effectively; help clients fight imposter syndrome and grow more confident in their business. Expert in designing a wide range of digital marketing materials, from lead magnets to event tickets, leveraging tools such as High Level, Canva, Squarespace, and more.Develop and execute comprehensive marketing strategies that increase client engagement by 20-30%. Design and implement effective lead magnets, social post templates, and SEO-enriched blog posts, enhancing brand visibility and lead generation. Spearhead website design projects using High Level, Canva, Squarespace, and Wix resulting in a 25% increase in user engagement.Create a wide array of marketing materials, including business cards, flyers, and social media graphics, consistently adhering to brand guidelines and client objectives.Author compelling email welcome and nurturing sequences, significantly improving customer retention rates with open rates between 35% to 75%.Design Tools: High Level, Canva, Squarespace, Wix, Google SuiteMarketing Skills: SEO, Content Marketing, Social Media Strategy, Website Design, Strategy and ImplementationProject Management: Detail-oriented, Client-focused

Aug 2021 - Present

Sales Executive

Simplified Medical Management

Tuscaloosa, Alabama, United States

Represent SMM, with a comprehensive understanding of our offerings; Research consumer needs and identify how our solutions meet them; Achieve company objectives through effective planning, setting sales goals, analyzing performance data, and projecting future performance; Continuously develop personal leadership skills while ensuring the team is using effective sales tactics to meet revenue objectives; Generate leads, and build and nurture client relationships; Create and execute a strategic sales plan that expands the customer base; Meet with potential clients and grow long-lasting relationships by understanding their needs; Track, analyze, and communicate key quantitative metrics and business trends as they relate to partner relationships; Identify knowledge gaps within the sales team and develop a plan to fulfill them; Ensure company quotas and standards are met by holding weekly check-ins with team to set objectives for the week and monitor progress regularly; Content Creator for our blog and email campaigns.• Increased Sales by $83,557 over the past year• Wrote seven blog posts for SMM• Designed new website for a small, rural hospital

Sep 2020 - Aug 2021

Fractional Practice Manager

Simplified Medical Management

Tuscaloosa, Alabama, United States

Recommended, developed, and updated strategic and long range plans to support each client's goals, including financial, administrative, staffing, and medical goals; Informed ledership in routine meetings of overall practice management issues, and addressed current/changing trends; Participated with physicians to evaluate employee performance and recommended merit increases, promotions, and disciplinary actions; Maintained required records and files; Arranged conference calls, training sessions, and meetings for staff and providers; Interviewed candidates for open positions while using core values to screen candidates; Managed and addressed client and patient complaints and concerns; Managed scheduling, technical issues, and daily patient flow; Designed and implemented work policies for employees; Maintained and ordered supplies as needed; Improved office operations to increase patient flow; Pulled and prepared reports, including, but not limited to front office, billing, RCM, and financial; Facilitated communication between staff and patients; Served as a point of contact for vendors. •Created blog content, including seven blog articles with free social media and print materials, for medical practices who want to improve their workflow and operations.•Served as a Fractional Practice Manager and EOS Integrator for one client for a period of 8 months and assisted with the recruitment and onboarding of their new Practice Manager. Also created and implemented new policies and procedures for the following: New Patient, Patient Portal Access, Prescription Refills, MIPS Reporting, Triage, Covid and Telehealth, and Medical Records.•Served as the Fractional Practice Manager to two other clients for approximately a 6 month period, helping to improve operations, review and improve clinical and front office processes, build team rapport, and recommend SMM services to reach financial goals.

Jan 2020 - Sep 2020

Senior Account Manager

Simplified Medical Management

Tuscaloosa, Alabama Area

Worked independently and under the direction of the Director of Business Development and Marketing as the lead customer contact responsible for all points of contact with potential and current customers; Assisted the Director of Business Development and Marketing and the Chief Executive Officer with research and marketing functions; managed multiple accounts; Developed positive working relationships with all customer touch points; managed customer activity with CRM tools for maximum efficiency and visibility, with carefully executed follow-up to closure on open issues; Responsible for client retention, renewals, upsells, and client satisfaction; Partnered with internal cross-functional teams to understand customer goals and key performance metrics and exceed those goals throughout the campaign; Prepared campaign insights reporting, including analysis and research and provided input on new processes and workflows as needed; Ensured we maintained superior customer service levels, operational excellence and strategic insight; Provided input on new processes and workflows as needed; Ensured we maintain superior customer service levels, operational excellence and strategic insight; Provided project leadership with enthusiasm, innovation, and camaraderie; Generated innovative ideas to support customers and boost brand awareness; Used client feedback to suggest customer experience improvements.• Designed Client Success Stories, Departmental One Pagers, and Social Media Content• Designed and helped launch the initial SMM website.• Created content for 50% of email campaigns.• Increased annual sales by $91,460 in 2019

Jan 2019 - Jan 2020

Jewelry Merchandiser And Stylist

Tuscaloosa, Alabama Area

Worked with local businesses to host fundraisers in the Tuscaloosa area; Styled women for everyday fashion, weddings, formal events & more; Created customer awareness; Promoted the Chloe + Isabel brand using visual strategies; Create display designs and research consumer behavior; Generated leads; Followed up on prospects; Provided after-sale support.• Worked diligently to resolve unique and reoccurring complaints • Coordinated events and operated booth at vendor events• Proven history of excellent customer service and conflict resolution skills• Successful at building relationships with customers to increase likelihood of repeat business.

Nov 2014 - Jun 2019

Radiologic Technologist And Front Office Supervisor

Agee Chiropractic And Wellness Center

2811 Lurleen B Wallace Blvd. Suite 12 Northport, Alabama 35476

Assisted office manager with daily operations; Assisted in the purchase of office supplies and materials; Assisted CEO and physicians with administrative and secretarial duties; Screened and take calls for CEO and physicians; Handled sensitive or confidential information; Planned, coordinated and organized company events; Performed other individual assignments requested by the CEO; Organized and implemented onboarding of new staff members; Trained new hires in multiple areas of the company. Supervise front office staff and ensure compliance with all office procedures; Collaborated with physicians to better improve and implement office policies and procedures; Stepped into multiple roles when needed to help increase patient flow and office production; Ensured operation of radiology equipment by completing preventive maintenance requirements including, but not limited to: following manufacturer's instructions, troubleshooting malfunctions, calling for repairs, maintaining equipment inventories and evaluating and ordering new equipment; Attended educational workshops, reviewed professional publications, established personal networks and participated in professional societies; Provided excellent quality radiographs in a timely manner; Provided patients with quality patient care; Reviewed patient medical records for accuracy and prepare records for release to authorized parties; Refered patients out for further testing or surgeries and acquired precertification as reuqired by health insurances.

Mar 2012 - Dec 2018

Registered Radiologic Technologist

Tuscaloosa, Alabama Area

Prepared equipment and aided physician during treatment and examination of patient. Rotated among various clinical services such as lab, nursing and x-ray. Maintained radiology supplies inventory by checking stock to determine inventory level; anticipated the need for supplies; verified receipt of supplies. Maintained safe and clean working environment by complying with procedures, rules, and regulations.Obtained comprehensive patient case histories.Documented rendered services and procedures in each patient chart in a timely manner while improving patient flow.Served a diverse caseload in radiology including newborns, infants, children, adolescents, adults and geriatric patients. Verified patient information. Recorded medical history and maintained patient charts.

Oct 2011 - Mar 2015

Sales Representative

Learning Experiences

Northport, Alabama

Ensured high levels of customer satisfaction through excellent sales service. Assessed customers needs and provided assistance and information on product features. Implemented ways to improve sales including planning marketing activities and changing the store’s design. Opened and closed the store daily. Placed special orders for customers. Collected payments and daily deposit.

May 2005 - May 2013

Student Radiologic Technologist

Dch Regional Medical Center

Tuscaloosa, Alabama Area

Verified patient information by interviewing patient. Performed administrative duties and quality assurance to facilitate patients and ensure record accuracy. Directed patients regarding proper positioning during procedures. Monitored patient radiation exposure. Developed solid understanding of imaging equipment and imaging documentation software, including PACS Image Archive and DICOM storage.

2009 - 2011 ~2 yrs
3 education records

Heather Falls education

Radiology

Dch Radiology School
FAQ

Frequently asked questions about Heather Falls

Quick answers generated from the profile data available on this page.

What company does Heather Falls work for?

Heather Falls works for GROW & Flourish Co.

What is Heather Falls's role at GROW & Flourish Co?

Heather Falls is listed as Founder and CEO at GROW & Flourish Co.

Where is Heather Falls based?

Heather Falls is based in Tuscaloosa, Alabama, United States while working with GROW & Flourish Co.

What companies has Heather Falls worked for?

Heather Falls has worked for Grow & Flourish Co, Heather Falls, Llc., Simplified Medical Management, Chloe + Isabel Inc., and Agee Chiropractic And Wellness Center.

How can I contact Heather Falls?

You can use AeroLeads to view verified contact signals for Heather Falls at GROW & Flourish Co, including work email, phone, and LinkedIn data when available.

What schools did Heather Falls attend?

Heather Falls holds Associate’S Degree from Shelton State Community College.

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