Heather S. Email and Phone Number

- Post and manage corporate web site content using custom CMS- Web traffic analysis and reporting with Google Analytics- Vendor liaison with technical web production team- Contribute strategy and content ideas- Proofreading and editing web and social media content for SEO

- Write, edit, and proofread copy for a variety of print and digital materials including books, booklets, direct mail pieces, emails, and web pages.- Design and layout for marketing emails and landing pages, including basic HTML.- Test and track results, and suggest improvements.- Create web and email graphic elements from existing InDesign print files.- Coordinate with external and internal printing departments, graphic designers, writers, editors, and other internal departments to achieve company goals.- Production Editor "Baker's Dozen" published 2022

Coordinate and manage the marketing programs, including:- Managing Google Ads- Web site traffic reporting using Google Analytics- Web site SEO- Writing and publishing weekly blog post- Writing and layout of monthly email newsletter; maintain contacts list- Writing, layout, print coordination for print newsletter- Write and maintain ongoing social media, primarily Twitter and LinkedIn- Direct mail campaigns- Promote and produce webinarsSoftware used:- Microsoft Office (especially Word, Publisher, Outlook, Excel) 2007-current versions- WordPress (current)- Tweetdeck (current)- MailChimp (current)- Facebook (current)- Twitter (current)- LinkedIn (current)- AutoTask (current)I manage the marketing programs, including writing & layout for our newsletters (print, PDF, and email), web site updates, and other marketing initiatives.

Coordinate and manage the marketing programs, including:- Writing and publishing blog posts- Writing and layout of email newsletter; maintain contacts list- Writing, layout, print coordination for monthly print newsletter- Write and maintain ongoing social media, primarily Twitter and LinkedIn- Direct mail campaigns- Coordinated and provided design feedback to designer, wrote and edited copy and photos for new web site rolled out January 2016, including weekly blogSoftware used:- Microsoft Office (especially Word, Publisher, Outlook, Excel) 2007-current versions- WordPress (current)- Facebook (current)- Twitter (current)- LinkedIn (current)- AutoTask (current)- Quickbooks (2013, 2014)Manage the marketing programs, including writing & layout for our newsletters (print, PDF, and email), web site updates, and other marketing initiatives. Other duties include bookkeeping, billing and collections.

Coordinate and manage the marketing programs, including:- Writing, layout, print coordination for monthly print newsletter- Direct mail campaignsSoftware used:- Microsoft Office (especially Word, Publisher, Outlook, Excel) 2007-current versions- AutoTask (current)- QuickbooksAssisted with marketing programs, including writing & layout for our print newsletter, web site updates, and other marketing initiatives. Other duties include bookkeeping, billing and collections.