Héctor Fernández Gutiérrez Email & Phone Number

Berlín, Alemania

En Economía TIC intento aplicar todo mi conocimiento a diferentes niveles: desarrollo de negocio, wordpress, SEO y habilidades blandas aprendidas a lo largo de mis años de trabajo tanto para empresas como trabajando de freelancer.Mi misión es facilitar el mejor contenido que puedes encontrar sobre temáticas relacionadas con la Economía Digital y los emprendedores online, tanto a nivel de tecnología como de habilidades personales.Esto lo hago compartiendo en mis artículos toda la experiencia y aprendizajes que he acumulado durante mi vida, además de aportando referencias de numerosos autores y cursos especializados en diferentes materias que he realizado en estos años.¿Qué por qué lo hago? Creo que todos somos capaces de desarrollar nuestro talento y llegar a ser tanto grandes profesionales como personas, independientemente de cuál es nuestro punto de partida. Podemos desarrollarnos no solo para ganar más dinero, sino para tener la vida que queremos.Quizás para unos es tener más tiempo con su familia. Para otros tener un trabajo que le haga feliz o viajar por el mundo.Sea cual sea el objetivo de cada uno, con mis artículos intento que las personas aprendan habilidades, herramientas, sean más productivos en el trabajo o en la vida en general,.. con la finalidad de tener la posibilidad de elegir, gozar de más tiempo libre, vivir con abundancia y ser más felices.

Berlin

Offering online marketing services: SEO, Content Marketing, SEM, Funnel creation, Copywriting, and Growth Hacking.Specialized in development and implementation of Online Marketing strategies for new websites or relaunch projects.

Berlín, Alemania

- Planning, development, and implementation of successful SEO strategies.- Delivery and ownership of the strategic growth roadmap for the SEO channel.- Creation of landing pages, lead gen forms, and funnels in order to collect and nurture potential customers (with no code tools)- Management of SEO, funnel & Ghost CMS projects and coordination with all related stakeholders such as marketing, product, content, IT & PR.- Monitoring rankings and analysis performance, continuously optimizing based on best practices.- Monthly site audits, review of technical SEO issues, and work with IT on optimization of the online shop and the blog.Main Goals:- Drive more organic traffic to the magazine and webshop.- Increase online sales through lead-generation strategies based on creating more customer awareness around Omo health products.- Increase online sales through the creation and optimization of sales pages, reducing CAC- Improve CLV through engaging content and funnels to educate people about healthy aging.

Berlín, Alemania

- Planning, development, and implementation of successful SEO strategies.- Delivery and ownership of the strategic growth roadmap for our SEO channel (internationally).- Monitoring and reporting the performance of the SEO-KPIs and continuously deriving optimization measures.- Identification of new growth opportunities based on industry and market trends and extensive keyword analysis.- Management of content freelancers and/or in-house content team on content production for core landing pages and blog.-Creation of successful workflows for content creators and translators for content production. Processes, automation, internal workshops, and mentoring.- Management of SEO & WordPress projects and coordination with all related stakeholders such as marketing, product, content, IT & PR.- Monitoring of rankings and analysis performance, continuously optimizing based on best practices.- Monthly site audits, review of technical SEO issues, and work with IT on optimization of the online shop and the blog.Main Goal:- Increase visibility for all domains with a focus on driving more organic traffic to the magazine and webshop, and sales.

Berlín Y Alrededores, Alemania

Berlin Und Umgebung, Deutschland

- Development and implementation of the SEO and Content Marketing strategy for the Spanish blog: https://www.airless-discounter.de/noticias/- Creation and implementation of Adwords campaigns for the Spanish market- Creation of landing pages (Wordpress) Design and copywriting- Market Research- Research and preparation of bureaucratic information for the Clients: Shipping costs, VAT, payment methods- Translation German - Spanish- Customer advisory service through telephone, email and blog.

Kurfürstendamm 179 Berlin, 10707 Alemania

Working as Online Marketing Manager for Díaz & Hilterscheid GmbH.Tasks:- Social Media: Development and implementation of Díaz & Hilterscheid GmbH.Social Media Strategy in the following channels: Facebook, Twitter, Google+, Linkedin and Xing.- SEM: Development and implementation of several Adwords campaigns.- SEO: Keyword research, development and implementation of Content Marketing strategies, reporting, linkbuilding, On-Page SEO, coordination of external bloggers, project management.

Undertaking projects related with sustainable development. Responsible for the project budgets and innovation area

Santa Cruz De Tenerife Und Umgebung, Spanien

Working as Social Media Manager. Responsible for the project www.alemaniatenecesita.esMain tasks:- Community management, content management mostly for Facebook and Twitter for www.alemaniatenecesita.es- Project Management: Planning and implementing.Other tasks:- SEO- SEM- Websites (wordpress).- Seminars: Teaching Social Media and Wordpress seminars to our new interns.- linkbuilding.- Blogging.- Emailing

Development of an innovation diagnostic report and choice of opportunities for innovate at Blex Ideas Company.Management and planning teams for the development of several international tenders promoted by the IDB.Collaboration in the creative area within the " Plan de Dinamización de la Zona Comercial Tranvía ".Search for public tenders and grants related to the activity of the company.Collaboration in the financial report for the internationalization project of the product "Beyond the Rocks".

Regensburg

- Customer portfolio management. - Development of publicity brochures and strategies for capturingmarket share. - Responsible for applying to tenders in Spain.

Degree, Economics

Expert, International Business

Currently performing the "Expert Course in International Business" promoted by the University of Las Palmas de Gran Canaria and Proexca.

Education record

Curso Intensivo En Growth Hacking Y Growth Marketing

Activities and Societies: Growth Hacking Course es un curso presencial e intensivo de un día y medio, práctico y 100% accionable desde el.