Hector Hernandez

Hector Hernandez Email and Phone Number

Growth Hacking Director LATAM and Caribbean MRM and McCann Worldgroup @ MRM
Florida, United States
Hector Hernandez's Location
Miami-Fort Lauderdale Area, United States, United States
Hector Hernandez's Contact Details
About Hector Hernandez

I'm a Demand Generation Strategist with over 15 years of experience in Growth Hacking, Conversion Rate Optimization, CRM & Lifecycle Management, Performance Marketing, Digital Media, and Data Strategy. I've worked with big names like General Motors, Pizza Hut, MasterCard, Motorola, Toyota, and LATAM Airlines to help them drive revenue and build their brands through digital channels. My specialties include E-commerce, Customer Relationship Management, Digital Marketing, Social Media Channels, SEO & SEM (Google Certified), and Web Analytics (Google Certified). Oh, and my personal motto is "I always listen, I always learn, I always deliver."

Hector Hernandez's Current Company Details
MRM

Mrm

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Growth Hacking Director LATAM and Caribbean MRM and McCann Worldgroup
Florida, United States
Website:
mrm.com
Employees:
3183
Hector Hernandez Work Experience Details
  • Mrm
    Growth Hacking Director Latam And Caribbean Mrm And Mccann Worldgroup
    Mrm
    Florida, United States
  • Mrm
    Growth Hacking Director Latam & Caribbean Mrm & Mccann Worldgroup
    Mrm Jul 2021 - Present
    New York, Ny, Us
    I help our clients drive growth and profits through digital channels. My role involves leading MRM's data-driven offer in the region, implementing marketing growth programs, testing, and CRO. I prioritize data analysis, identifying key opportunities for growth, and implementing strategies to deliver measurable results. I am passionate about innovation, creativity, and client satisfaction, and I take pride in being part of a company that shares these values.
  • Mccann Worldgroup
    Chief Digital Officer (Cdo)
    Mccann Worldgroup Jan 2017 - Present
    New York, Ny, Us
    I lead a high-performance team that delivers extraordinary results. My role involves creating digital marketing strategies and brand experiences that drive acquisition, servicing, and loyalty for clients, while helping them drive top-line growth through digital channels. I am passionate about innovation, creativity, and client satisfaction, and I use the latest technologies and digital marketing techniques to deliver measurable results. My focus is on developing the regional digital business and clients portfolio.
  • Mccann Worldgroup
    Director Of Digital Strategy
    Mccann Worldgroup Jul 2016 - Dec 2016
    New York, Ny, Us
    I created a highly differentiated and effective Digital Marketing offering, implemented a data-first approach, and developed integrated Online Demand Generation strategies. My focus was on using the latest technologies and techniques to help clients achieve success in the digital space.
  • Florida International University
    Adjunct Professor @ Master Of Science In Marketing Program
    Florida International University Sep 2019 - Present
    Miami, Fl, Us
    I teach students how to leverage data and understand the economics of business in marketing. Incorporating these concepts into marketing strategies can have a significant impact on a company's success. By teaching competitive and internal data analysis, I provide students with tools to develop effective marketing strategies and understand the broader business context. Overall, my experience highlights the importance of incorporating data and economic understanding into marketing strategies.
  • Thegrint.Com
    Founding Partner
    Thegrint.Com Jan 2012 - Jul 2016
    Miami, Us
    I led the development and launch of a golf handicap and GPS app that featured free USGA-compliant handicaps through crowdsourcing. Our app quickly became the best in the market with over 400,000 users and was even featured on CNN for changing amateur golf. I was responsible for mobile marketing, social and engagement strategy, e-commerce, email marketing, and UX/UI design. Overall, my experience at TheGrint.com demonstrates my ability to launch successful products, develop effective marketing strategies, and drive user engagement through a variety of channels.
  • Ocho Digital Inc.
    Managing Director
    Ocho Digital Inc. Dec 2011 - Jun 2016
    Coral Gables, Us
    As the founder of an innovative digital marketing firm, I created a methodology to help small and medium-sized businesses achieve their ambitions. Many of my clients entrusted their dreams and livelihoods to me. Through this experience, I learned to maximize the return on every single dollar invested in marketing, and to develop effective strategies that generated real results for my clients.Some clients:HBO MAX | BMI Companies | VivoPlay | A+E Networks | Lapizta Watches | Samsung | Dra. Nancy Alvarez
  • Mccann Worldgroup
    Regional Digital Marketing Strategist - Strategic Planning
    Mccann Worldgroup 2009 - 2011
    New York, Ny, Us
    I designed a framework to manage brand reputation and maximize customer acquisition/retention through social media, and developed assessment tools and training for Executive Teams. I also created a strategic roadmap to enhance Chevrolet's online customer experience and optimized lead generation through car listings and display advertising. I defined business capabilities for Contact Centers to better capitalize on customer leads generated across all digital channels.
  • 100% Banco, Commercial Bank
    Vice President, Marketing
    100% Banco, Commercial Bank 2008 - 2009
    led a team of 24 in Advertising, Communications, Online Banking, Market/Consumer Research, Creative Services, and Public/Institutional Relations. Shifted company's competitive position from #16 to #8 in 6 months through targeted marketing efforts based on extensive research and customer segmentation. Realized 17-point increase in net promoting score in 10 months through structured Customer Service QA program. Partnered with Sales division to train teams on product offerings, service standards and advanced selling techniques.

Hector Hernandez Skills

Digital Marketing Marketing Strategy Strategy Online Advertising Market Research Marketing Lead Generation Direct Marketing Social Media Advertising Strategic Planning Product Development Digital Strategy Crm Marketing Communications Seo Integrated Marketing Corporate Communications Account Management Search Engine Optimization Customer Relationship Management Search Strategy Social Media Marketing Business Development Business Strategy Search Engine Marketing E Commerce Web Analytics Google Analytics Digital Media Team Leadership

Hector Hernandez Education Details

  • Incae Business School
    Incae Business School
    Business Administration
  • University Of San Francisco
    University Of San Francisco
    Internet Marketing
  • Univ. Jose Maria Vargas
    Univ. Jose Maria Vargas
    Business Administration Mayor Management

Frequently Asked Questions about Hector Hernandez

What company does Hector Hernandez work for?

Hector Hernandez works for Mrm

What is Hector Hernandez's role at the current company?

Hector Hernandez's current role is Growth Hacking Director LATAM and Caribbean MRM and McCann Worldgroup.

What is Hector Hernandez's email address?

Hector Hernandez's email address is he****@****ail.com

What is Hector Hernandez's direct phone number?

Hector Hernandez's direct phone number is +195450*****

What schools did Hector Hernandez attend?

Hector Hernandez attended Incae Business School, University Of San Francisco, Univ. Jose Maria Vargas.

What are some of Hector Hernandez's interests?

Hector Hernandez has interest in Redbox, Bizarre Foods, Banana Republic, Venezuelan Business Club, Target (Company), Marketing, Hubspot, Miami Marlins, Reading And Sports (All Of Them), El Universal.

What skills is Hector Hernandez known for?

Hector Hernandez has skills like Digital Marketing, Marketing Strategy, Strategy, Online Advertising, Market Research, Marketing, Lead Generation, Direct Marketing, Social Media, Advertising, Strategic Planning, Product Development.

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