Chief Financial Officer
CurrentDesigned and executed marketing initiatives such as photoshoots, video promotions, and live pop-up events, driving project management goals forward.Researched and implemented new strategies to boost user traffic using SEO analytics and social media platforms, including Facebook, Twitter, Instagram, Snapchat, and YouTube.Redesigned and enhanced the websites for nothinbuthits.com, nothinbuthitsclothing.com, and nothinltd.com, improving the interface, content presentation, and their search engine optimization and user experience.Spearheaded a comprehensive SEO strategy overhaul that boosted website traffic by 200% and significantly increased online engagement across all social media platformCommunicated and negotiated with merchandising manufactures and vendors to produce, ship and fulfill several merchandises capsules/drops for Nothin But Hits ClothingRestructured the finance operation by utilizing formal budgeting and reporting procedures to gauge and communicate performance resultsCreate consistent and engaging content for target audiences via website, social media and email marketing platforms like MailChimp, Klayvio, Twitter and Instagram