Hedy Gorton Email & Phone Number

Johannesburg, Gp, Za

Gauteng, South Africa

Bryanston, Gauteng

2929 William Nicol Drive; Bryanston

Johannesburg Area, South Africa

Responsible for growing awareness and demand for Samsung Printer, Monitor, LFD, Networking and Memory divisions, as well as the Samsung B2B division, through various marketing initiatives, including vertical solutions and messaging. • Implementation, execution and communication of specific aspects of the product specific marketing plans for assigned projects and customer segments • Execution of tactics to support marketing strategies to various audiences, including retail, distribution and reseller channel, as well as directly to end-user customer• Assist Brand Store team in the development of catalogue/flyer merchandise and production and brand shops • Provide marketing support through regular communication and development of promotional materials as required• Assist Corporate Marketing team with all Samsung.com communication and implementation• Plan and participate in industry trade shows , sponsorships and events as necessary• Assist in development and implementation of CC strategy • Assist with Marketing Intelligence if and when required• Complete management and control expenditure of product budget for monitor, memory, networking, medical office automation and laser printers and further management of the B2B budget across Industry and Solution• Facilitate and assist in achieving monthly and quarterly PR coverage targets• Managing Enterprise Business Centre (EBC) customer visits, training and presentations• Implementation of a Samsung Business showcase page on LinkedIn• Inter-department co-ordination for Industry events and sponsorships applicable to B2B

2929 William Nicol Drive, Bryanston

Responsible for growing awareness and demand for Samsung Printer, Monitor and Memory divisions, as well as the Samsung B2B division, through various marketing initiatives, including vertical solutions and messaging.

Johannesburg Area, South Africa

Manage all aspects of Press Relations for Country MD as well as the Enterprise Group and Printer and Personal Systems Business, comprising of Enterprise Servers, Storage,Networking; Software and Solutions; Technology Services,Enterprise Services, Imaging and Printing and Personal Systems Group

Managing all Enterprise Product related Marketing - PR, Advertising, Events, Industry Analyst

Turnkey function providing complete event management across the HP RSA, US and EMEA Divisions – planning and execution of quality Enterprise, Mid-Market and Corporate events and communications in order to achieve the business and marketing objectives ROIIn addition responsible for implementing all Enterprise PR.• Events Manager for HP SA• Liaises with customers, dealers and suppliers.• Establishing messaging and focus for PM’s and BU Managers.• Purchase requisitions.• Purchasing of all hp signage – banners, flags, etc.• Purchasing of all promotional items for hp SA (promotional gift, golf shirts, signage, etc.) • Distributing promotional items to branches.• Managing stock and re-billing of internal purchases.• Product posters and their distribution.• Brand/imaging for corporate guidelines.• Marketing alignment to HP strategy.• Enterprise PR:- Localising press releases, Distribution of press releases, Maintaining adequate coverage of popular topics, Press liaison, Press events,.• Managing and updating content on local @hp intranetMost notable projects completed :• HP Global CEO (Carly Fiorina) visit to SA for IT advisory board for SA Government - 2003• World Summit - Ubuntu Village HP Exhibition marquee set up; co-ordination of CEO event with SA president Thabo Mbeki and HP Global CEO Carly Fiorina; management of all events running in conjunction with world summit and all related events.• Partner and HP Tech Ed conferences• Coordination of delegation to ENSA@WORK annual conferences in Europe since 2002• Annual staff awards functions

Hotel Management, Accounts, Law, Communication, Business Science, Catering, Housekeeping,

Hotel Management Diploma

Education record