Heidi Berger

Heidi Berger Email and Phone Number

Head of Marketing and Communication @ AB Stångåstaden
Norrköping, SE
Heidi Berger's Location
Norrköping, Östergötland County, Sweden, Sweden
Heidi Berger's Contact Details

Heidi Berger personal email

About Heidi Berger

• Communications executive with +20 years’ experience in both public and private sector.• Leading positions in various Swedish listed large-cap Swedish engineering companies.• Skilled and appreciated leader with strong social ability. Proven track record of developing both teams and individual employees. • Extensive experience of being part of Group Management and board work – support to CEO and Chairman of the Board in brand and image related matters as well as M&A’s.• Excellent ability in managing senior stakeholders and industry experts as well as media, public relations and investors. • Extensive experience of corporate branding, global marketing, digitalization, and business development.• Extensive experience of communications related issues and strategies regarding M&A’s (within tech, finance, property, defense, and steel) and crisis communication.

Heidi Berger's Current Company Details
AB Stångåstaden

Ab Stångåstaden

View
Head of Marketing and Communication
Norrköping, SE
Website:
stangastaden.se
Employees:
209
Heidi Berger Work Experience Details
  • Ab Stångåstaden
    Head Of Marketing And Communication
    Ab Stångåstaden
    Norrköping, Se
  • Ab Stångåstaden
    Head Of Marketing & Communication
    Ab Stångåstaden Feb 2018 - Present
    Linkoping, Sweden
    • Overall responsibility for the strategic and long-term development of brand and culture experience. Responsible for the overall strategic digitalization development and transformation with an increased ambition to further develop customer offerings and communication. Activity contributing to increase the interactivity and accessibility for customers to ensure a modern and efficient structure for customer interaction and communication. • Successfully crisis communication and execution of the bombing in Linköping in 2019. Stångåstaden was awarded the 112-prize for its excellent handling efforts and cooperation with other involved authorities. • Member of the Executive Management Team reporting to CEO. On a strategic level contribute to strengthen overall business development and objectives.• Managing a team of 10 employees and budget responsibility of approx. 25 Msek (including CSR, digitalization, marketing, communication- and PR).
  • Fingerprint Cards
    Senior Vice President Marketing And Communication
    Fingerprint Cards Feb 2017 - 2017
    Stockholm, Sweden
    Responsible for overall strategic marketing and communications within Fingerprint Cards AB. Member of the Executive Management Team and reporting to CEO. Fingerprints is a world-leading biometrics company. We believe in a secure and seamless universe where you are the key to everything. Our solutions are found in millions of devices and are used billions of times, every day, providing safe and convenient identification and authentication with a human touch.
  • Saab Ab
    Vice President, Head Of Communication At Business Area Aeronautics
    Saab Ab Oct 2013 - Aug 2016
    Business Area Saab Aeronautics In Linkoping
    • Responsible for overall strategic communications, including internal and external communications (PR, global branding, product packaging, marketing communication and visit relations)• Member of the General Management Team reporting to Head of Business Area Aeronautics• Responsible for global communication of Saab aeronautics product portfolio including global marketing communication and media relations of the Gripen fighter aircraft and the TX-programme (new trainer aircraft programme) for USAF together with Boeing• Line manager and budget responsibility• Project leader for Saab’s Gripen E Product Launch (roll-out) in May 2016Saab Aeronautics offers advanced airborne systems, related subsystems, Unmanned Aerial Systems (UAS), aerostructures and services to defense customers and commercial aerospace industries worldwide. Saab Aeronautics is also responsible for development, production, marketing, selling and supporting of the Gripen fighter.
  • Norrköpings Kommun
    Kommunikationsdirektör
    Norrköpings Kommun Jan 2010 - Sep 2013
    • Responsible for overall strategic communications, including internal and external communications, branding, place marketing and media relations for the Municipality and corporate organization, Norrköping Rådhus AB, including subsidiaries• Responsible for overall communications channels, both internal and external, such as intranet, corporate website and internal magazine distributed to all 9 000 employees• Member of the Executive Committee of the Municipality of Norrköping• Established a new overall brand- and communicationsplatform “Let’s create Norrköping” and corporate branding strategy including the Municipality, subsidiaries and external companies• Responsible for place marketing and overall marketing activities connected to the Region in cooperation with East Sweden, the Municipality of Linköping and surrounding Municipalities in the region• Budget and staff responsibility
  • Ssab
    Director Corporate Communications, Head Of External Communications
    Ssab Jan 2008 - Mar 2010
    • Responsible for the external communications strategy• Responsible for media relations and appointed spokesperson for SSAB operations world wide• Responsible for the overall communications strategy in connection with the divesture and the complete transaction of SSAB’s sale of Division IPSCO Tubular operations in North America• Responsible for Investor Relations (January – September) and specifically introducing new routines for financial communication and reporting • Established SSAB’s overall brand platform and corporate branding• Initiated and implemented a global website• Responsible for initiating and implementing new routines for media monitoring and proactive media strategy• Responsible for initiating and implementing SSAB crisis communications strategy• Responsible for overall CSR and environmental communication strategy • Media training for the Group Executive Committee• Budget responsibility
  • Omx Ab
    Vice President Corporate Communications
    Omx Ab May 2007 - Jan 2008
    • Vice President Press Office and Internal Communication responsible for all markets (Sweden, Denmark, Finland, Iceland and the Baltic countries)• Member of the Executive Team of Marketing and Communications and member of OMX top 50 Group Executives• Responsible for press and internal communications within OMX AB and appointed spokesperson for OMX AB world wide• Head of an international team of 8 communication professionals • Head responsible for the overall communications strategy and spokesperson in connection with the proposed merger of NASDAQ and OMX AB and the complete transaction of NASDAQ OMX Group. Also appointed as point of contact for the Board of Directors and personally the Chairman, Mr. Urban Bäckström• Responsible for all internal communication in connection with the complete transaction of NASDAQ OMX Group
  • Saab Ab
    Communcations Director
    Saab Ab Sep 2000 - May 2007
    • Communication Director responsible for internal and external communication (including marketing communication) for Saab’s largest business unit, Saab Aerosystems (within the employment of Saab AB I progressed from Communications Manager to Press Officer to Communications Director)• Responsible for media and PR activities on a global basis and appointed spokesperson for Saab Aerosystems world wide• Member of the Business Unit Executives Group of Saab Aerosystems and reporting to head of business unit• Successfully implemented a new structure for internal and external communications for the Saab Group• Responsible for initiating and implementing crisis communications strategy for Saab Aerosystems • Crisis communication responsibility for Saab AB’s fleet of aircraft (civil and military aircraft)• Planned and launched all global campaigns and products towards customers in close cooperation with sales and marketing• Established an international network worldwide within the aviation industry military authorities for strategic PR • Responsible for various PR activities, exhibitions and events• Responsible for Mediatraining within Saab Aerosystems • Staff responsibility • Budget responsibility
  • Saab
    Communications Manager At Gripen International
    Saab 2000 - 2001
    • Communications and PR Manager responsible for Communications and PR regarding international sales and marketing of the Gripen fighter aircraft (JAS 39 Gripen) • PR-responsible and appointed spokesperson for the campaigns towards customers in close cooperation with sales and marketing in Hungary, Poland and Romania • Initiated and implemented concepts such as ads, brochures, templates etc
  • Industry Group Jas
    Member Of The Board Industry Group Jas (Ig Jas) And Chairman Of The Communications Directors Within
    Industry Group Jas 2003 - 2007
    Member of the Board Industry Group JAS (IG JAS) and Chairman of the Communications Directors within IG JAS (Volvo Aero, Ericsson Microwave Systems and Aerotech)

Heidi Berger Skills

Strategic Communications Internal Communications Media Relations Corporate Communications Marketing Communications Public Relations Crisis Communications Strategy Crisis Management Internal And External Communications Corporate Branding Spokesperson Corporate Social Responsibility Marketing Press Releases Advertising Investor Relations Communications Planning Social Media Budgets Reputation Management

Heidi Berger Education Details

Frequently Asked Questions about Heidi Berger

What company does Heidi Berger work for?

Heidi Berger works for Ab Stångåstaden

What is Heidi Berger's role at the current company?

Heidi Berger's current role is Head of Marketing and Communication.

What is Heidi Berger's email address?

Heidi Berger's email address is he****@****ping.se

What schools did Heidi Berger attend?

Heidi Berger attended Stockholm School Of Economics, East Swedish Chamber Of Commerce, Jönköping University, Jönköping University.

What skills is Heidi Berger known for?

Heidi Berger has skills like Strategic Communications, Internal Communications, Media Relations, Corporate Communications, Marketing Communications, Public Relations, Crisis Communications, Strategy, Crisis Management, Internal And External Communications, Corporate Branding, Spokesperson.

Who are Heidi Berger's colleagues?

Heidi Berger's colleagues are Sara Wennstam, Lina Funke, Anette Larsson, Max Andersson, John Hall, Mary Fornstedt, Majd Alsuliman.

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