Web Manager
Current- Manage day-to-day needs of the website using Shopify Plus and a custom website theme.- Building and maintaining product, collection and other pages in Shopify.- Ensuring all app integrations and theme customizations are functioning properly and communicating with dev partners to strategize appropriate changes and updates.- Launch online sales and promotions.- Contribute ideas for new marketing initiatives and opportunities to retain customers and increase lifetime value.- Manage SMS marketing creating campaigns to drive sales based on promotions and previous campaign data.- Manage Amazon FBA for Minky Couture.