Heidi Schulman Greenwald Email & Phone Number

United States

Remote

Remote, United States

Built framework for strategic executive and internal communications, and led team, to deliver in four key areas: - Position our organization as *the* driver of company-wide transformation - Raise the bar on VP visibility through thought leadership (including social media plans), a consistent narrative and messaging, internally and beyond - Create community and establish our team as an incubator of future company talent- Design and deliver communications strategies for cross-functional initiatives

Portland, Oregon, United States

Built strategic internal and executive communications function for a global 7000-person HR shared services team in 11 international locations. Highlights: - Executive coaching across leadership team (VPs, directors)- Message development and implementation- Hired, grew, and led a team - Created and implemented a suite of mechanisms (All Hands, Q&A sessions, digital content, video storytelling, infographics, etc.) to align and engage employees on vision, mission, strategy- Marketing and positioning to educate global HR (20,000+) on our services- Owning and evolving the organizational brand- Crisis communications to move global organization to 'work from home' when pandemic broke- Standing up DEI-related communications efforts- Driving writing capabilities to support career development in a writing-focused culture- Assessing success through metrics and anecdotal feedback to drive continuous improvement

Portland, Oregon, United States

- Creative Writing Teacher in Portland Public Schools- Facilitator for Write Around Portland (non-profit) to help underrepresented participants find their voices- College Essay Instructor for Literary Arts and College Summit to support underrepresented high school seniors in Portland, OR and Buffalo, New York

Served as counsel to CEO and Chairman of the Board on all internal and external communication projects, including:- Presentation development- Video scripting- Event preparation- Correspondence - Redesign of CEO’s internet/intranet site Leadership Communications, Corporate Internal CommunicationsBuilt foundational strategy to support managers across the company as they communicated with their teams to inspire, motivate and engage. Specific workstreams dedicated to both managers and executives. Developed a suite of tools and events to maintain engagement on a regular cadence. Managing Editor, Internal NewsManaged a team of writers to drive daily intranet news content to fast-growing employee base, researched, planned and edited all features