Heidi Rowan Email and Phone Number

Working in new business development to inspire and enable authentic impact through corporate audience investment, voice and influence. Developing partnerships at scale, forging lasting relationships that further the Woodland Trust cause.

Account Manager for Redfern Travel (part of the CTM group)

Supporting the Head of Sales, by leading the implementation of VTEC's third party sales strategy, with a particular focus on the development of key TMC & Corporate sales. To help achieve the revenue objectives within sales budgets, and play a lead in developing the relationship and co-operation between sales, marketing and customer experience functions. Implementing sales plans to ensure that revenue with third party retailers and corporate accounts is produced in line with targets and… Show more Supporting the Head of Sales, by leading the implementation of VTEC's third party sales strategy, with a particular focus on the development of key TMC & Corporate sales. To help achieve the revenue objectives within sales budgets, and play a lead in developing the relationship and co-operation between sales, marketing and customer experience functions. Implementing sales plans to ensure that revenue with third party retailers and corporate accounts is produced in line with targets and expectations. This includes responsibility for the management of key accounts, the management of periodic business and portfolio reviews, provision and analysis of management information, liaison with key decision makers, negotiations with customers and suppliers, and re-negotiation of contracts.I have been required to identify and develop significant commercial opportunities for new corporate business with an emphasis on developing first class sales and modal shift from air to rail. I help to develop existing business relationships with third party suppliers, ensuring the fit strategically into the business commercial strategies. Show less

Responsible for managing the sales team where additional responsibilities included writing periodic board reports detailing corporate revenue performance for the business and sales team activity. Producing corporate revenue forecasts, managing the sales team budget, and representing the company at a senior level, both within third parties and the industry. Chairing regular sales team meetings and attending internal heads of meetings including marketing, revenue, pricing and customer… Show more Responsible for managing the sales team where additional responsibilities included writing periodic board reports detailing corporate revenue performance for the business and sales team activity. Producing corporate revenue forecasts, managing the sales team budget, and representing the company at a senior level, both within third parties and the industry. Chairing regular sales team meetings and attending internal heads of meetings including marketing, revenue, pricing and customer experience. Working with the business marketing team to drive key messages to both the trade and corporate market. Show less

Working as part of the Sales Team within Commercial, my role was key in helping to grow revenue through Third Parties which included Travel Management Companies, Corporate Clients, Tour Operators and both Business and Leisure Tourism. I was responsible for managing various business and leisure partnership agreements which included negotiating and implementing profitable incentive and promotional programmes for key customers. I built effective relationships within my role which is… Show more Working as part of the Sales Team within Commercial, my role was key in helping to grow revenue through Third Parties which included Travel Management Companies, Corporate Clients, Tour Operators and both Business and Leisure Tourism. I was responsible for managing various business and leisure partnership agreements which included negotiating and implementing profitable incentive and promotional programmes for key customers. I built effective relationships within my role which is paramount in the success of identifying customer’s needs and allowed me to deliver good customer service and account management. I helped develop new channels of distribution among tourism bodies, tour operators and conference agencies. I also worked with colleagues within other functions to help achieve the company's business objectives. Show less

Employed as a Key Account Executive, reporting to a Regional Sales Manager. I was responsible for managing over 30 key trade accounts within the North of England. These included both multiple and independent agents, with a mix of both business and leisure trade. My role included increasing bmi revenue through the successful negotiation and management of contracts & by building effective relationships with key trade partners. I was required to identify and meet customer’s needs… Show more Employed as a Key Account Executive, reporting to a Regional Sales Manager. I was responsible for managing over 30 key trade accounts within the North of England. These included both multiple and independent agents, with a mix of both business and leisure trade. My role included increasing bmi revenue through the successful negotiation and management of contracts & by building effective relationships with key trade partners. I was required to identify and meet customer’s needs, implement & manage targeted sales promotions and business plans. On a regular basis I would review performance and implement marketing initiatives, identifying new business opportunities and increasing sales/market share figures. Show less