Heidi Vass Email & Phone Number

California, United States

San Francisco Bay Area

IM Planner, Women's Ready-to-Wear, Simply StyledIM Planner, Cosmetics and FragrancesCollaborated with buyer and analyst to rebuild buying, planning and forecasting functions to align with the corporate strategy to streamline and grow the business.Built MS Excel ladder plans to analyze and reconcile bottoms-up assortment plan to the line level financial plans resulting in a more productive receipt flow, reduced MD risk, and an actionable OTB.

Created and executed top-down seasonal financial plans for $80 M Men’s Sportswear Tops Departments.Prepared and presented monthly financial Open-to-Buy rolling forecast to upper management identifying risks / opportunities and recommending actions to achieve sales, margin, and turn goals.Executed hindsight analysis of historic data on program performance, SKU count, door count, and flow of receipts resulted in a 15% SKU reduction and +$150k in basic program sales. Mentored new planners to expedite training and ensure successful optimal performance.

Developed seasonal financial Plans for 11 District stores, including Union square flagship, $122M in sales, driving sales by matching each store’s customer profile to the most profitable configuration of RTW departments.Collaborated with central partners and store teams to identify, develop, and champion store-specific opportunities. Results included $500k +25% sales increase in I Do Bridesmaid shop in Union Square store

Performed all planning functions for 9 store District $55M Men’s Business including Financial Preseason Location plans.Achieved vendor stretch goal of 106% of plan in partnership with central buyers and planners and store teams as regional manager in chargeEarned Bay Area Planner of the year in 2010 and 2011 by exceeding sales to plan and last year.

Strategically built $75M Men’s Collection business in 150 stores growing business by improving replenishment in stocks, collaboration with buyer and vendors to roll-out brands into additional stores, rebuilding core vendor program, and implementing 4th quarter key item strategies.Developed and executed basic re-order system generating $3.5M sales in a non-replenishment department.Trained, developed, and promoted 2 associate planners. Mentored 4 assistant buyers with 3 earning promotions to associate buyer.