Senior Vice President, Strategy & Corporate Marketing
Current
Sep 2022 - Present
AeroLeads people directory · profile
Heidi Gillmore Email & Phone Number
Strategic Marketing Executive, Architect of High-Performing Teams
at
TerSera Therapeutics
1 work email found
@tersera.com
LinkedIn matched
✓ Verified Jul 2026
4 data sources
Profile completeness 100%
Current company
Role
Strategic Marketing Executive, Architect of High-Performing Teams
Location
Holland, Michigan, United States
Who is Heidi Gillmore? Overview
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Quick answer
Heidi Gillmore is listed as Strategic Marketing Executive, Architect of High-Performing Teams at TerSera Therapeutics, based in Holland, Michigan, United States. AeroLeads shows a work email signal at tersera.com and a matched LinkedIn profile for Heidi Gillmore.
Heidi Gillmore previously worked as Senior Vice President, Strategy & Corporate Marketing at Tersera Therapeutics and Senior Vice President, General Manager - Specialty Products / Commercial Excellence at Tersera Therapeutics. Heidi Gillmore holds Graduate Certificate, Health Administration & Policy from University Of Chicago.
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{first_initial}{last}@tersera.com
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Profile bio
About Heidi Gillmore
Dynamic, strategic marketing professional with a broad range of experience from private equity backed start-ups to mid-size & large global corporations.A nimble executive, having led both large & small brands ($1MM-$600MM) at all lifecycle stages: pre-launch/launch, growth, mature, decline/turnaround. Extensive experience in M&A diligence, assessment, acquisition, and integration. Multiple product launches completed, with expertise in all aspects of brand management, particularly consumer and digital marketing. Architect of multiple award-winning B2B & B2C campaigns, with experience in television, radio, print, and digital advertising.My approach to product development relies on a combination of analytics, insights, & discernment. I believe the reason many brands fail to achieve their full potential is due to a lack of understanding the target customer and how the brand serves their needs. I also think storytelling is a very powerful, yet underrated skill. My passion is solving complex problems. Give me a new idea to launch or a product that isn’t meeting its potential and I will get to work, assembling the resources and team to make it happen. I once launched an entirely new brand plan within 90 days of joining an organization.I am naturally curious, with a knack for quickly coming up to speed in new situations. Over my career, I’ve often been given assignments where I had no previous experience. Put me anywhere and I’ll figure it out, delivering meaningful results to the company. Known for building strong relationships with cross-functional partners and customers, my colleagues would describe me as an energetic & collaborative leader who excels at building high-performing teams. I enjoy mentoring & developing new talent. Some of my proudest accomplishments have been the promotions of people who have worked for me.What motivates me is a challenging, entrepreneurial work climate where I can flex my intellectual muscle & creativity. I seek opportunities that inspire me and allow me to inspire others to reach their peak and create a meaningful impact together.
Listed skills include Strategic Planning, Business Strategy, Leadership, Cross Functional Team Leadership, and 24 others.
Current workplace
Heidi Gillmore's current company
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13 roles
Heidi Gillmore work experience
A career timeline built from the work history available for this profile.
Senior Vice President, General Manager - Specialty Products / Commercial Excellence
Jul 2020 - Sep 2022
Senior Vice President, General Manager - Us Oncology Business Unit
May 2019 - Jul 2020
Senior Vice President, Marketing
Building a new North American sales and marketing organization to support an expanding portfolio of products ranging from pre-NDA to on-market in the migraine/pain, oncology, urology, and womens health markets.
Oct 2016 - May 2019
Vice President, Rheumatology Marketing
Served as the Crealta corporate Integration Lead for the Horizon acquisition. Led the commercial integration work stream to ensure business continuity for on-market products. Built a portfolio marketing team for the Rheumatology Business Unit and led the expansion of all commercial activities and resources for KRSYTEXXA®, an infused orphan biologic, including sales and reimbursement support, clinical education, and patient support services.
Jan 2016 - Jun 2016
Vice President, Marketing
Crealta Pharmaceuticals, Llc (Acquired By Horizon Pharma Plc)
Led all promotional activities including strategic planning, marketing programs, customer (hub) support services, and promotional resource allocation across Crealta’s product portfolio.
Apr 2014 - Jan 2016
Senior Director | Global Brand Lead, Gout Franchise Marketing
Led all promotional activities including strategic/financial planning, marketing strategies, expense planning/ reconciliation, and lifecycle management for TPUSA’s Gout Franchise (ULORIC® and COLCRYS®) delivering over $800MM in annual net sales. Co-chaired the global development team for the Gout Franchise. Provided global brand strategy guidance and counsel to Takeda affiliates and external alliance partners promoting ULORIC in other regions.
Apr 2012 - Apr 2014
Director, Uloric Marketing
Led the brand team and all agencies of record in the development of the brand business plan, marketing strategies, promotional budget, and lifecycle management for ULORIC. Led the cross-functional financial planning team in building / optimizing the sales forecast, financial plan, pricing/ contracting strategy, and marketing mix allocations to drive brand performance. Co-chaired the global development team for the brand.
Sep 2010 - Apr 2012
Senior Product Manager, Consumer / Digital Marketing
Managed a team of marketers and agencies (creative, digital, CRM and PR) in the development/ implementation of the consumer / digital launch plan for ULORIC, including a comprehensive customer relationship marketing platform, the brand's online presence and several national award-winning multi-channel (TV, Radio, Print, Digital) disease awareness and branded DTC campaigns. Honored as a Top 25 DTC Marketer by DTC Perspectives (leading industry publication for Direct-to Consumer Advertising) and PARADE Magazine.
Aug 2008 - Sep 2010
Business Development Executive
Led a cross-functional pipeline evaluation team for the Rheumatology / Immunology therapeutic area. Directed the assessment of over 90 different medical conditions within the Rheumatology / Immunology therapeutic area to identify high priority pipeline targets. Managed a lead list of over 100 products in developments, engaged with potential alliance partners, and completed commercial assessments, including sales forecasts, P&Ls and NPV valuations for new products.
Oct 2006 - Aug 2008
Senior Product Manager, Consumer / Digital Marketing
Led the development of the consumer / digital marketing campaigns for a new gout treatment (ULORIC).
Jul 2005 - Oct 2006
Manager, Managed Markets Strategy
Developed channel-specific market access strategies for pipeline / pre-NDA products in all managed channels (Hospitals, Long-Term Care, Managed Care, Medicaid/Medicare, VA/DOD, Employers, & Trade) and explore marketing strategies in new customer channels.
Aug 2004 - Jul 2005
Manager, Supply Chain Technology Strategy
Led teams (up to 15 consultants) and managed engagements in the chemicals, consumer products, healthcare, software, and management services industries.
Jul 1997 - Aug 2002
3 education records
Heidi Gillmore education
Graduate Certificate, Health Administration & Policy
University Of Chicago
Ba, Management Information Systems
University Of Northern Iowa
Mba, Economics, Marketing
The University Of Chicago Booth School Of Business
FAQ
Frequently asked questions about Heidi Gillmore
Quick answers generated from the profile data available on this page.
What company does Heidi Gillmore work for?
Heidi Gillmore works for TerSera Therapeutics.
What is Heidi Gillmore's role at TerSera Therapeutics?
Heidi Gillmore is listed as Strategic Marketing Executive, Architect of High-Performing Teams at TerSera Therapeutics.
What is Heidi Gillmore's email address?
AeroLeads has found 1 work email signal at @tersera.com for Heidi Gillmore at TerSera Therapeutics.
Where is Heidi Gillmore based?
Heidi Gillmore is based in Holland, Michigan, United States while working with TerSera Therapeutics.
What companies has Heidi Gillmore worked for?
Heidi Gillmore has worked for Tersera Therapeutics, Horizon Pharma Plc, Crealta Pharmaceuticals, Llc (Acquired By Horizon Pharma Plc), Takeda Pharmaceuticals, and Tap Pharmaceuticals (Joint Venture Of Takeda / Abbott).
How can I contact Heidi Gillmore?
You can use AeroLeads to view verified contact signals for Heidi Gillmore at TerSera Therapeutics, including work email, phone, and LinkedIn data when available.
What schools did Heidi Gillmore attend?
Heidi Gillmore holds Graduate Certificate, Health Administration & Policy from University Of Chicago.
What skills is Heidi Gillmore known for?
Heidi Gillmore is listed with skills including Strategic Planning, Business Strategy, Leadership, Cross Functional Team Leadership, Process Improvement, Product Marketing, Product Launch, and Marketing Strategy.
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