As a highly qualified Senior Retail General Manager, I offer proven success in complex retail environments, including leading an $18M+ location and project management for 1,100+ stores. I have a track record of achieving sales growth, driving operational and service excellence, improving merchandising, winning market share, and developing leaders.Applying strong business and financial acumen, I expertly manage large budgets, resource allocation, forecasting, financial analysis, and expenses. I also have a strong history of overseeing compelling merchandising and visual presentations to maximize revenue.I have consistently provided exceptional shopping experiences for customers, improve service, build loyalty, and increase sales. Additionally, I have experience managing retail and service operations simultaneously, including Optical, Portrait, Salon, and Sephora. My analytical expertise includes conducting strategic planning to achieve short-/long-term growth through in-depth business analyses and market research. I effectively balance and prioritize diverse responsibilities to drive organizational success. An inspiring leader, I build, coach, and motivate high-performing teams through attracting, hiring, and retaining top talent. I create a positive, productive work culture focused on integrity and team work with a lead-by-example philosophy.Furthermore, I lead key process improvements and strategic planning initiatives, including implementing an employee recognition program, directing change management, and overseeing inventory control, merchandising, customer satisfaction, sales, training, facilities, and shrinkage. Areas of Expertise: Team Building Training & Development Long-Range PlanningForecastingChange ManagementInventory Control Service ExcellenceOperations ManagementMerchandising Sales Growth & Profitability Business AnalysisExpense ManagementCustomer ServiceLoss Prevention Budget Administration Reporting
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Store ManagerMichaels StoresPhoenix, Az, Us -
Store ManagerMichaels Stores May 2017 - PresentPhoenix, Arizona, United States -
General ManagerJcpenney 2007 - Nov 2016Denver, Co / Idaho Falls, Id- Provided strategic planning and senior leadership for large retail location with $18M+ in sales. - Managed all retail, service, and beauty operations, including Optical, Portrait, Salon, and Sephora.- Developed, mentored, and led top-producing team of 4 Managers, 8 Supervisors, and 100+ associates.- Achieved more than 150% of sales goal in 2015.- Developed a team of top talent through identifying individual performance strengths and opportunities, placing the right people in the right roles to achieve strong staff engagement. - Led managerial and associate recruitment, training, and development as well as performance management. - Maximized revenue by ensuring positive customer shopping experience with the highest levels of service.- Established employee recognition programs to drive performance and retention. - Conducted business analysis, sales forecasting, budget administration, expense management, and reporting. - Directed strategic planning and tactical execution of diverse initiatives to drive sales, increase efficiency, improve customer service, and enhance talent management.- Strategically aligned resources to achieve business objectives. Achieved accurate inventory control through timely restocking, radio frequency identification, and pricing. - Leveraged an in-depth understanding of customer and market demographics to capture sales opportunities. - Championed exceptional store environment and merchandise presentations. Coordinated SETS and merchandise transitions to achieve sales growth and profitability.- Led implementation of both visual and operational standards as well as company processes and procedures. - Successfully directed the execution of effective FINDMORE and omnichannel experience to achieve sales growth and consistently exceed sales goals. - Oversaw 3 renovation projects as well as installation of new SiJCP, Center Core rollout, and major appliances. -
Project ManagerJcpenney 2005 - 2007Dallas, Tx- Managed centralized operations for 1,100+ stores at the corporate level, leading strategic planning, implementation, and administration.- Key contributor to the development and companywide implementation of new workload scheduling tool for retail units, achieving successful launch. - Managed communications with all 1,100+ stores on a regular basis, including routine store visits and conference calls.- Developed systems that were scalable for varying location sizes and sales environments.- Implemented a 13-store pilot program, conducting extensive data analysis, coordinating feedback from store management, and providing recommendations on adjustments. -
Assistant ManagerJcpenney 2001 - 2005Seattle, Wa / Phoenix, Az- Managed total store environment and teams across 2 locations. - Ensured positive customer experience, optimized operating processes and event planning, and encouraged associate engagement to drive performance.- Conducted daily, weekly, and quarterly sales analysis. Identified market trends through merchandise assortment, traffic patterns, competition, and associate resources.- Developed a strong team through the sourcing and acquisition of top talent. - Scheduled and planned all associate resources, including inventory management, office processes, training, human resource policies, facilities maintenance, and merchandise execution. -
Senior Department ManagerJcpenney 1991 - 2001Seattle, Wa- Managed Women’s Department merchandising and operations at 3 locations, growing business to $15M+. - Achieved exceptional sales growth and Top 3 Dress Department in the company. Previous Experience: Senior Store Support ManagerMerchandise Manager Intern and TraineeMerchandise AssistantSales Associate
Heidi Hawkins Education Details
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Bellevue Community College, Bellevue, WashingtonBusiness Administration
Frequently Asked Questions about Heidi Hawkins
What company does Heidi Hawkins work for?
Heidi Hawkins works for Michaels Stores
What is Heidi Hawkins's role at the current company?
Heidi Hawkins's current role is Store Manager.
What schools did Heidi Hawkins attend?
Heidi Hawkins attended Bellevue Community College, Bellevue, Washington.
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Heidi Hawkins
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